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All HBS Web
(844)
- People (1)
- News (250)
- Research (355)
- Events (2)
- Multimedia (11)
- Faculty Publications (133)
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- November 2020 (Revised May 2021)
- Technical Note
Tales of Life-changing Innovations: Safe and Cheap Diagnostics | Note on the Development of Ultrasound Scanning (through 2000)
By: Amar Bhidé, Srikant M. Datar and Katherine Stebbins
Bhidé, Amar, Srikant M. Datar, and Katherine Stebbins. "Tales of Life-changing Innovations: Safe and Cheap Diagnostics | Note on the Development of Ultrasound Scanning (through 2000)." Harvard Business School Technical Note 321-054, November 2020. (Revised May 2021.)
- 2016
- Working Paper
Capital Requirements, Risk Choice, and Liquidity Provision in a Business Cycle Model
By: Juliane Begenau
This paper develops a quantitative dynamic general equilibrium model in which households' preferences for safe and liquid assets constitute a violation of Modigliani and Miller. I show that the scarcity of these coveted assets created by increased bank capital...
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Keywords:
Capital Requirement;
Bank Regulation;
Demand For Safe Assets;
Business Cycles;
Bank Lending;
Risk Management;
Financial Liquidity;
Financing and Loans;
Capital;
Banks and Banking
Begenau, Juliane. "Capital Requirements, Risk Choice, and Liquidity Provision in a Business Cycle Model." Working Paper. (Revised September 2016.)
- 2021
- Working Paper
Not Feeling Safe in a Diversity Climate? The Role of Social Dominance Orientation for Interpersonal Outcomes of Diversity Climate Perceptions
By: Lumumba Babushe Seegars, Patricia Faison Hewlin and Sung Soo Kim
- June 17, 2016
- Comment
Companies Need to Start Marketing Security to Customers
By: John A. Quelch
Recent events in Orlando underscore an important marketing truth: consumer safety and security are mission critical. A popular nightclub, Pulse, known as a safe place for the LGBT community, is put out of business at least temporarily by a terrorist act. Not far away...
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Keywords:
Consumer Safety;
Public Safety;
Brand Attraction;
Risk Management;
Safe Environment Benefit;
Marketing Safety;
Global Brands;
Advertising;
Change Management;
Disruption;
Volatility;
Crime and Corruption;
Customers;
Music Entertainment;
Animation Entertainment;
Film Entertainment;
Brands and Branding;
Marketing Communications;
Marketing Strategy;
Product Marketing;
Consumer Behavior;
Problems and Challenges;
Safety;
Corporate Strategy;
Business Strategy;
Entertainment and Recreation Industry;
Tourism Industry;
Travel Industry;
United States
Quelch, John A. "Companies Need to Start Marketing Security to Customers." Harvard Business School Working Knowledge (June 17, 2016). (Republished by Fortune.com as "What the Orlando Tragedies Can Teach Businesses" on June 20, 2016.)
- 2021
- Working Paper
Elusive Safety: The New Geography of Capital Flows and Risk
By: Laura Alfaro, Ester Faia, Ruth Judson and Tim Schmidt-Eisenlohr
A confidential dataset with industry-level disaggregation of U.S. cross-border claims and liabilities, shows U.S. securities to be increasingly intermediated by tax-haven-financial-centers (THFC) and less regulated funds. These securities are risky, in...
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Keywords:
Tax Havens;
Financial Centers;
Geography Of Flows;
Profit Shifting;
Tax Avoidance;
Risk;
Safe Assets;
Hetergeneous Firms;
Endogenous Entry;
Endogenous Monitoring;
Regulatory Arbitrage;
Assets;
Safety;
Risk and Uncertainty;
Capital;
Global Range
Alfaro, Laura, Ester Faia, Ruth Judson, and Tim Schmidt-Eisenlohr. "Elusive Safety: The New Geography of Capital Flows and Risk." Harvard Business School Working Paper, No. 20-099, March 2020. (Revised February 2021.)
- September 2019
- Supplement
Keroche (B): Considering Entry into the Kenyan Beer Market
By: Ramon Casadesus-Masanell and Pippa Tubman Armerding
This case discusses the situation of the Kenyan alcoholic drinks producer Keroche in July 2004, when co-founder Tabitha Karanja was debating whether to enter the Kenyan beer market. Doing so would mean direct competition with the multinational EABL in an industry and...
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Keywords:
Keroche;
Alcohol;
Alcoholic Drinks;
Alcoholic Beverages;
Beverages;
Drinks;
Wine Industry;
Wine;
Fortified Wine;
Viena;
Beer;
Beer Market;
Manufacturing;
Production Capacity;
Capacity;
Growth;
Regulated;
Unregulated;
Informal;
Informal Market;
Regulation;
Illicit;
Illegal;
Substandard;
Dangerous;
Shutdown;
Factory;
Safe;
Affordable;
Low-income Consumers;
Business Growth and Maturation;
Business Startups;
Production;
Investment;
Safety;
Quality;
Small Business;
Family Business;
Crime and Corruption;
Customer Focus and Relationships;
Decisions;
Income;
Demographics;
Geographic Scope;
Geographic Location;
Goods and Commodities;
Government Legislation;
Growth and Development;
Business History;
Lawsuits and Litigation;
Laws and Statutes;
Lawfulness;
Goals and Objectives;
Consumer Behavior;
Market Entry and Exit;
Problems and Challenges;
Social Issues;
Poverty;
Strategy;
Competition;
Entrepreneurship;
Marketing;
Manufacturing Industry;
Food and Beverage Industry;
Kenya;
Nairobi;
Africa
Casadesus-Masanell, Ramon, and Pippa Tubman Armerding. "Keroche (B): Considering Entry into the Kenyan Beer Market." Harvard Business School Supplement 720-391, September 2019.
- October 2018 (Revised September 2020)
- Case
Testing Autonomy in Pittsburgh
By: Mitchell Weiss and Brittany Urick
Pittsburgh’s mayor had been among the first to welcome self-driving vehicles but was now one of many needing to react after a pedestrian fatality involving an autonomous Uber in Arizona. He had originally preferred to roll out “the red carpet” instead of the “red...
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Keywords:
Public Entrepreneurship;
Government Innovation;
Government Experimentation;
Autonomous Vehicles;
Mayor;
Mayor Peduto;
Cities;
Mobility;
Automation;
Uber;
Argo Ai;
Aurora Innovation;
Aptiv;
Entrepreneurship;
Public Sector;
Innovation and Invention;
Transportation;
City;
Safety;
Business and Government Relations;
Transportation Industry;
Auto Industry;
United States;
Pennsylvania;
Pittsburgh
Weiss, Mitchell, and Brittany Urick. "Testing Autonomy in Pittsburgh." Harvard Business School Case 819-059, October 2018. (Revised September 2020.)
- January 2021 (Revised March 2021)
- Case
Serum Institute of India (SII): Racing to Save Lives During a Pandemic
By: Rohit Deshpandé, Anjali Raina and Rachna Chawla
The CEO of Serum Institute of India (SII), a $12.8 billion Indian Family business is faced with a risky choice between principles and profit. SII is the largest manufacturer of vaccines in the world and Adar Poonawalla, the CEO and son of the founder has to decide how...
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Keywords:
Business Ethics;
Healthcare;
COVID-19;
Vaccines;
Family Business;
Ethics;
Health Care and Treatment;
Health Pandemics;
Leadership;
Corporate Accountability;
Fairness;
Growth and Development Strategy;
Health Industry;
India;
South Asia
Deshpandé, Rohit, Anjali Raina, and Rachna Chawla. "Serum Institute of India (SII): Racing to Save Lives During a Pandemic." Harvard Business School Case 521-028, January 2021. (Revised March 2021.)
- 2005
- Working Paper
Money Illusion in the Stock Market: The Modigliani-Cohn Hypothesis
By: Randolph B. Cohen, Christopher Polk and Tuomo Vuolteenaho
Modigliani and Cohn [1979] hypothesize that the stock market suffers from money illusion, discounting real cash flows at nominal discount rates. While previous research has focused on the pricing of the aggregate stock market relative to Treasury bills, the...
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Cohen, Randolph B., Christopher Polk, and Tuomo Vuolteenaho. "Money Illusion in the Stock Market: The Modigliani-Cohn Hypothesis." NBER Working Paper Series, No. 11018, January 2005.
- January 2014 (Revised June 2014)
- Supplement
Dumb Ways To Die: Advertising Train Safety (C)
By: John Quelch
The case series focuses on Melbourne Trains' viral advertising campaign to improve safe behaviors around trains among young people. This iconic, low budget campaign swept the Cannes Lions advertising awards in 2013 and became a social media sensation.
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Keywords:
Marketing;
Marketing Communication;
Viral Advertising;
Advertising;
Advertising Campaigns;
Marketing Strategy;
Digital Marketing;
Advertising Industry;
Public Administration Industry;
Transportation Industry;
Oceania;
Europe
Quelch, John. "Dumb Ways To Die: Advertising Train Safety (C)." Harvard Business School Supplement 514-081, January 2014. (Revised June 2014.)
- January 2014 (Revised June 2014)
- Supplement
Dumb Ways To Die: Advertising Train Safety (B)
By: John Quelch
The case series focuses on Melbourne Trains' viral advertising campaign to improve safe behaviors around trains among young people. This iconic, low budget campaign swept the Cannes Lions advertising awards in 2013 and became a social media sensation.
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Keywords:
Marketing Channels;
Marketing Communication;
Viral Advertising;
Advertising;
Advertising Campaigns;
Public Sector;
Marketing Communications;
Marketing Strategy;
Digital Marketing;
Advertising Industry;
Public Administration Industry;
Media and Broadcasting Industry;
Oceania;
Europe
Quelch, John. "Dumb Ways To Die: Advertising Train Safety (B)." Harvard Business School Supplement 514-080, January 2014. (Revised June 2014.)
- January 2014 (Revised June 2014)
- Case
Dumb Ways To Die: Advertising Train Safety (A)
By: John Quelch
The case series focuses on Melbourne Trains' viral advertising campaign to improve safe behaviors around trains among young people. This iconic, low budget campaign swept the Cannes Lions advertising awards in 2013 and became a social media sensation.
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Keywords:
Viral Marketing;
Advertising;
Marketing Communications;
Social Marketing;
Digital Marketing;
Advertising Industry;
Media and Broadcasting Industry;
Public Administration Industry;
Oceania;
Europe
Quelch, John. "Dumb Ways To Die: Advertising Train Safety (A)." Harvard Business School Case 514-079, January 2014. (Revised June 2014.)
- April 2010 (Revised March 2011)
- Case
Tata Nano The People's Car
By: Krishna G. Palepu, Bharat N. Anand and Rachna Tahilyani
The case explores how Tata Motors, India's largest automobile company, developed the Nano, the world's cheapest car. The case focuses on the translation of Ratan Tata's (chairman of Tata Motors) vision of a safe affordable car for the masses by Ravi Kant, managing...
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Keywords:
Price;
Globalized Firms and Management;
Disruptive Innovation;
Emerging Markets;
Business Processes;
Quality;
Competition;
Auto Industry;
Manufacturing Industry;
India
Palepu, Krishna G., Bharat N. Anand, and Rachna Tahilyani. "Tata Nano The People's Car." Harvard Business School Case 710-420, April 2010. (Revised March 2011.)
- February 2011 (Revised March 2021)
- Case
Hindustan Unilever's 'Pureit' Water Purifier
By: V. Kasturi Rangan and Mona Sinha
The case asks students to formulate a strategy to respond to various competitive threats to its Pureit Water purifier, launched in 2008, targeted at millions of low-income Indian consumers who did not have access to safe drinking water. The case describes in detail the...
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Keywords:
Multinational Firms and Management;
Marketing Strategy;
Product Launch;
Product Development;
Social Enterprise;
Competitive Strategy;
India
Rangan, V. Kasturi, and Mona Sinha. "Hindustan Unilever's 'Pureit' Water Purifier." Harvard Business School Case 511-067, February 2011. (Revised March 2021.)
- November 2009 (Revised December 2009)
- Case
GTC Biotherapeutics: Developing Medicines in the Milk of Goats
By: Ray A. Goldberg and Sarah Morton
GTC is the first company in the animal world to receive FDA approval of a transgenic pharmaceutical. What are the implications for other firms in plants and animals and their opportunities to produce new medicines in an economical and safe fashion?
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Keywords:
Health Care and Treatment;
Animal-Based Agribusiness;
Plant-Based Agribusiness;
Science-Based Business;
Medical Specialties;
Product;
Technological Innovation;
Health Industry;
Pharmaceutical Industry;
United States
Goldberg, Ray A., and Sarah Morton. "GTC Biotherapeutics: Developing Medicines in the Milk of Goats." Harvard Business School Case 910-403, November 2009. (Revised December 2009.)
- September 2020
- Case
Jan Swartz: Steering Princess Cruises Through the COVID-19 Crisis
By: Boris Groysberg and Michael Norris
In the summer of 2020, Jan Swartz, President of Princess Cruises, was persevering to lead her company back from the depths of the COVID-19 Pandemic. Diamond Princess, one of Princess Cruises’ 18 ships was the site of one of the earliest large outbreaks of COVID-19...
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Keywords:
COVID-19 Pandemic;
COVID-19;
Leading Change;
Crisis Management;
Ship Transportation;
Health Pandemics;
Human Resources;
Business Strategy;
Gender;
Personal Development and Career;
Entertainment and Recreation Industry;
Travel Industry;
Tourism Industry;
Japan;
United States
Groysberg, Boris, and Michael Norris. "Jan Swartz: Steering Princess Cruises Through the COVID-19 Crisis." Harvard Business School Case 421-036, September 2020.
- 23 Jan 2008
- Op-Ed
A House Divided: Investment or Shelter?
Dictionaries are not static. Some words go unused for so long that lexicographers dub them archaic. Definitions also gravitate to that catch-bin. The plummeting housing market has forced a reevaluation, not just of the financial value of a home, but of its meaning....
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- 04 Feb 2016
- Working Paper Summaries
Risk Preferences and Misconduct: Evidence from Politicians
- 2009
- Chapter
Government as Risk Manager
By: Tom Baker and David Moss
We explain the four basic ways to manage risk: prevention, risk shifting, risk spreading, and loss control. We set out five principles of effective government risk management gleaned from extensive historical study: (1) link responsibility and control, (2) manage moral...
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Baker, Tom, and David Moss. "Government as Risk Manager." Chap. 4 in New Perspectives on Regulation, edited by David Moss and John Cisternino, 87–109. Cambridge, MA: Tobin Project, 2009.
- March 2023
- Case
Woven Planet - Designing Software for the Car of the Future
By: Gary P. Pisano and Catherine Piner
Founded in 2021, Woven Planet Holdings—a subsidiary of Toyota Motor Corporation—was developing Arene, an automotive software platform consisting of an operating system, development and simulation tools, and a cloud-based service that could store and analyze vehicle...
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Keywords:
Technology;
Automated Driving;
Innovation;
Organizational Culture;
Applications and Software;
Safety;
Product Launch;
Product;
Auto Industry;
Technology Industry
Pisano, Gary P., and Catherine Piner. "Woven Planet - Designing Software for the Car of the Future." Harvard Business School Case 623-064, March 2023.