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All HBS Web
(225)
- People (1)
- News (96)
- Research (90)
- Multimedia (5)
- Faculty Publications (57)
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- July 2015
- Case
Uncharted Play (A)
By: Shikhar Ghosh and Ali Huberlie
The case recounts the process of launching an early stage venture, from idea conception through initial efforts to validate the concept, followed by product launch, and fund raising. It emphasizes the Customer Value Proposition of the business model, and asks – Who is...
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Keywords:
Early Stage;
Female Protagonist;
Value Proposition;
Team Building;
Founders' Agreements;
Start-up;
Entrepreneurship;
Business Model;
Business Startups;
Sports;
United States;
North America;
Nigeria;
Africa
Ghosh, Shikhar, and Ali Huberlie. "Uncharted Play (A)." Harvard Business School Case 816-018, July 2015.
- 04 Apr 2023
- Book
Two Centuries of Business Leaders Who Took a Stand on Social Issues
While shareholders still reign supreme at many companies, a widespread shift toward more responsible business practices is driving more leaders to take a stand on social and environmental issues today, says Harvard Business School Professor Geoffrey Jones. Jones...
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- 13 Nov 2013
- Research & Ideas
Should Men’s Products Fear a Woman’s Touch?
dissertation at HBS. In short, she found that many group members associated SUVs with suburban mothers. And the idea of a suburban mother driving a Porsche to run errands was anathema to many Porsche men. "Hopefully I will see a competent-looking driver, but I...
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- 21 Aug 2017
- Lessons from the Classroom
Companies Love Big Data But Lack the Strategy To Use It Effectively
Technology and Operations Management Unit. He discussed with students how German soccer team TSG Hoffenheim deploys analytics in scouting and player development. He also noted how New Zealand’s yacht designers and crew prepared for the...
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by Dina Gerdeman
- 23 Jan 2019
- Sharpening Your Skills
Sports: Lessons for Managers
strength." The following stories from our archives look into sports both as a business opportunity and as a metaphor. Are you ready to level the playing field? Alex Ferguson's Lessons on Leading For almost three decades, Sir Alex Ferguson developed the Manchester...
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- 31 Dec 2012
- Research & Ideas
Most Popular Stories of 2012
might help phone-addled employees better control their workdays and lives. 6. HBS Cases: Sir Alex Ferguson--Managing Manchester United Published: November 7, 2012 For almost three decades, Sir Alex Ferguson has developed the Manchester United View Details
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by Staff
- 01 May 2008
- Research & Ideas
The Marketing Challenges of the China Olympics
as official sponsors and unofficial free-riders attach themselves to the Olympic logo, to particular sports, national teams, or individual athletes. Global brands, in particular, see the Olympics and World Cup soccer as the two most...
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- 29 Oct 2007
- HBS Case
Marketing Maria: Managing the Athlete Endorsement
like Maria Sharapova, based in America. The list includes golfer Tiger Woods, basketball players Shaquille O'Neal and LeBron James, baseball players Derek Jeter and Alex Rodriguez, football quarterback Peyton Manning, and soccer player...
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- 24 Jul 2000
- Research & Ideas
Linking the Globe: The Role of Media and Communications
said, making businesses "glocal"—a combination of global and local. For example, "In Europe, soccer is big, so as a publisher if you decide to launch a magazine, you can distribute it throughout the continent. But you have...
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- 11 Feb 2002
- Research & Ideas
Guts and Bliss: The Entrepreneur’s Journey
of her then- five-year-old son's soccer team. As Applegate related with a fond smile, "You put the ball on the field and they all jumped on it. They fought their teammates; they fought each other. They looked like a rugby scrum and...
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by Martha Lagace
- 02 Dec 2015
- What Do You Think?
What Will It Take to Achieve Gender Equality in Leadership?
traditionally has held power. Another McKinsey study found that high levels of gender equality, measured on several societal dimensions across countries, are associated with such things as better female performance on math tests, better performance of women’s FIFA...
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by James Heskett
- 27 Sep 2004
- Research & Ideas
How Leaders Build Winning Streaks
making his job easier, he said. Dorrance led seminars on leadership for his women soccer players, ran leadership self-assessments and team ratings, and then let teams choose their own captains. Leaders find the best people they can,...
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by Rosabeth Moss Kanter
- 14 Dec 2015
- Research & Ideas
Deflategate and the Sustained Success of the New England Patriots
one,” says Iansiti, who describes himself as more of a soccer person. “The more I got into it, the more I read about it, it became more and more interesting and more and more fascinating, so it kind of drew me in.” Iansiti read the Wells...
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- 11 Jun 2001
- Research & Ideas
E-Commerce Unplugged
after she finishes work. His cell phone beeps: It's a message from the Soda X portal. The Chicago Fire soccer team is playing tonight, and the Guess? store that Tommy is approaching is offering him half-price tickets for the game if he...
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by Nitin Nohria & Marty Leestma
- 04 May 2016
- What Do You Think?
What Does Boaty McBoatface Tell Us About Brand Control on the Internet?
been able to anticipate. As Duncan Philps-Tate noted, “This after all is the nation which elected H’Angus the Monkey (the local soccer team’s mascot) as Mayor of Hartlepool.” Those endorsing the name saw it as a way of popularizing a...
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- 07 Aug 2012
- Research & Ideas
Off and Running: Professors Comment on Olympics
advertisers. Nor are they the World Cup—the quadrennial single-sport, multi-week championship of professional soccer that commands vast attention in much of the world, but limited interest in the United States. Rather, the Olympics both...
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- 16 Jun 2003
- Research & Ideas
Peeling Back the Global Brand
example, preferred blue flecks in their detergents—blue being the color of the favorite Italian soccer team, Arnold noted with a grin. On the other hand, residents of the Netherlands, considering themselves environmentally friendly,...
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- 14 Oct 2013
- Research & Ideas
Blockbuster! Why Star Power Works
Review article with legendary soccer coach Sir Alex Ferguson, on his team management and leadership lessons. (It was so well received that it deserves a sequel!) But I am mostly very hard at work on the release of Blockbusters—it's my...
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- 01 Jul 2014
- First Look
First Look: July 1
Fútbol By: Elberse, Anita Abstract—Markets for soccer players are winner-take-all markets in which a select few top players earn extremely high rewards. The search for effective talent strategies in these conditions has led clubs to...
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Carmen Nobel
- 30 Apr 2001
- Research & Ideas
Big Companies, Big Opportunities—Big Questions
rivalries. "Argentines and Brazilians don't get along that well," he said, "especially when soccer is the issue. So we decided not to market our beer as a Brazilian beer but as a beer for the youth—a beer connected to...
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by Julie Jette