Publications
Publications
- November 2003 (Revised June 2004)
- HBS Case Collection
Samsung and Daewoo: Two Tales of One City
Abstract
By fiscal year 2000, Samsung had pulled far ahead of other "chaebols," Korean conglomerates. For example, the market value of Samsung affiliates listed on the Korea Stock Exchange exceeded the sum of the market value of listed affiliates of second, third, and fourth largest groups: Hyundai, LG, and SK. Samsung's accomplishments during the late 1990s were particularly noteworthy when compared to its long-time rival Daewoo, whose businesses were forced into financial workout disposition of assets overseen by creditors in 1999. Discusses what made the destinies of the two groups totally different.
Keywords
Competition; Business Conglomerates; Corporate Strategy; Emerging Markets; Crisis Management; Electronics Industry; South Korea
Citation
Sull, Donald N., Choelsoon Park, and Seonghoon Kim. "Samsung and Daewoo: Two Tales of One City." Harvard Business School Case 804-055, November 2003. (Revised June 2004.)