Publications
Publications
- January 2004
- HBS Case Collection
America Latina Logistica
Abstract
Describes the turnaround of America Latina Logistica, a $200 million revenue, formerly state-owned, railway in Brazil that has been restored to profitability by its CEO, a recent MBA graduate. After successfully transforming the company's operations, finances, and organization, the CEO must decide whether to acquire a trucking company and offer integrated logistics solutions to customers or stay focused on its core business of rail transportation. Provides rich data describing the details of the company's turnaround and also provides sufficient industry and financial data to analyze the strategic and financial implications of the proposed merger.
Keywords
Citation
Sull, Donald N., Fernando Martins, and Andre Delben Silva. "America Latina Logistica." Harvard Business School Case 804-139, January 2004.