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Show Results For
-
All HBS Web
(19,876)
- People (30)
- News (3,538)
- Research (13,598)
- Events (105)
- Multimedia (235)
- Faculty Publications (11,276)
- October 2004 (Revised March 2005)
- Case
Bright Dairy & Food Co., Ltd
By: David E. Bell and Hal Hogan
Bright Dairy has been growing rapidly since becoming a public company. The Chinese market for milk products is still wide open. What should it be doing to make sure it captures a significant share of the potential market?
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Keywords:
Distribution;
Marketing Strategy;
Growth and Development;
Public Ownership;
Emerging Markets;
Business Strategy;
Food and Beverage Industry;
China
Bell, David E., and Hal Hogan. "Bright Dairy & Food Co., Ltd." Harvard Business School Case 905-404, October 2004. (Revised March 2005.)
- 30 May 2023
- Research & Ideas
Can AI Predict Whether Shoppers Would Pick Crest Over Colgate?
value of AI as an important tool for increasing productivity, reducing costs, and improving the quality of survey designs and insights generated within the fast-growing, $80 billion View Details
- May 1989 (Revised September 1989)
- Case
Jacobs Suchard: Reorganizing for 1992
By: Robert G. Eccles Jr.
Jacobs Suchard, the Swiss-based coffee and chocolate producer, is preparing for the common market and EEC 1992. At the time of the case, the company is still organized toward independent, local country markets, and believes it must move toward a more global...
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Keywords:
Organizational Change and Adaptation;
Expansion;
Organizational Structure;
Markets;
Global Strategy;
Food and Beverage Industry;
Switzerland
Eccles, Robert G., Jr. "Jacobs Suchard: Reorganizing for 1992." Harvard Business School Case 489-106, May 1989. (Revised September 1989.)
- September 1991 (Revised December 1993)
- Case
Tombow Pencil Co. Ltd.
Tombow Pencil Co. Ltd., one of Japan's two premier pencil manufacturers, has been using a subcontractor network in order to respond to changing market conditions. The system currently faces a new challenge as Tombow moves to address a volatile business market for...
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Mishina, Kazuhiro. "Tombow Pencil Co. Ltd." Harvard Business School Case 692-011, September 1991. (Revised December 1993.)
- November 1983 (Revised October 1989)
- Case
Procter & Gamble Europe: Vizir Launch
Describes P&G's expansion in Europe, including the development of a strong country subsidiary management, responsive to local market differences. The launch of a new product presents strategic and organizational challenges as P&G considers making this their first...
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Keywords:
Business Subsidiaries;
Trade;
Business or Company Management;
Growth and Development Strategy;
Product Launch;
Emerging Markets;
Organizational Design;
Problems and Challenges;
Expansion;
Europe
Bartlett, Christopher A. "Procter & Gamble Europe: Vizir Launch." Harvard Business School Case 384-139, November 1983. (Revised October 1989.)
- 18 Dec 2017
- News
Hospital Giants Vie for Patients in Effort to Fend Off New Rivals
- Research Summary
Searching for a Corporate Savior: The Irrational Quest for Charismatic CEOs ( Princeton University Press, October 2002)
By: Rakesh Khurana
In this book, I argue that the external CEO labor market was born in a burst of rhetoric about wresting control of corporations away from a group of self-interested insiders, as senior managers in the era of managerial capitalism had come to be portrayed. The rationale...
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- 2010
- Other Unpublished Work
Spitzencluster in der globalen Innovationslandschaft
By: Christian H.M. Ketels
Discussion of the German "Spitzencluster-Wettbewerb" (Excellence cluster competition) in the context of changes in the global market for innovation
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Keywords:
Globalized Markets and Industries;
Collaborative Innovation and Invention;
Independent Innovation and Invention;
Competitive Strategy
Ketels, Christian H.M. "Spitzencluster in der globalen Innovationslandschaft." Bundesministerium für Bildung und Forschung, Berlin, 2010.
- 10 Sep 2008
- Research & Ideas
Long-Tail Economics? Give Me Blockbusters!
customers and drive distribution for other products in a company's portfolio. A company's commitment to searching out potential blockbusters and then investing in marketing to...
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- 2008
- Book
On Competition
By: M. E. Porter
Competition is one of society's most powerful forces for making things better in many fields of human endeavor. The study of competition and the creation of value, in their full richness, have preoccupied me for several decades. Competition is pervasive, whether it...
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Porter, M. E. On Competition. Updated and Expanded Ed. Boston: Harvard Business School Publishing, 2008.
- February 2003 (Revised April 2003)
- Background Note
Note on Staffing in Professional Service Firms
By: Ashish Nanda
This case discusses the problem of balancing demand and supply of professionals within a professional services firm (PSF). It emphasizes how human resources management policies impact supply conditions and how market opportunities determine demand conditions. The case...
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Keywords:
Demand and Consumers;
Balance and Stability;
Supply and Industry;
Employees;
Service Industry
Nanda, Ashish. "Note on Staffing in Professional Service Firms." Harvard Business School Background Note 903-110, February 2003. (Revised April 2003.)
- October 1997 (Revised November 2000)
- Case
Transitional Infant Care Specialty Hospital
Transitional Infant Care Specialty Hospital (TIC) addresses the question of whether and how to maintain strategic focus in an industry that is calling increasingly for integrated service delivery. Despite providing high-quality, cost-effective care relative to...
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Keywords:
Leadership;
Marketing Strategy;
Service Delivery;
Health Care and Treatment;
Health Industry;
Pittsburgh
Gittell, Jody H., and Michelle Toth. "Transitional Infant Care Specialty Hospital." Harvard Business School Case 898-070, October 1997. (Revised November 2000.)
- Article
Look 'Outside the Building' for the Future of Leadership
The author discusses what she terms “outside the building” issues, such as climate change, pandemics, and racial/gender justice. These complex issues are “beyond the boundaries of single organizations.” As she writes, “I call this new leadership for the future...
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Keywords:
Change Leadership;
Advanced Leadership;
Innovation;
Complex Systems;
Impact;
Leadership;
Change;
Leading Change;
Innovation Leadership
Kanter, Rosabeth M. "Look 'Outside the Building' for the Future of Leadership." Leader to Leader 100 (Spring 2021): 31–34.
- January 2002
- Background Note
A Note on Incentives in the NFL
By: Brian J. Hall and Jonathan Lim
This case describes compensation and incentive issues in one of the major U.S. professional sports leagues, the National Football League (NFL). It first provides some background information on the labor market for players and the salary cap and then describes incentive...
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Keywords:
Compensation and Benefits;
Labor and Management Relations;
Conflict and Resolution;
Motivation and Incentives;
Sports;
Sports Industry;
United States
Hall, Brian J., and Jonathan Lim. "A Note on Incentives in the NFL." Harvard Business School Background Note 902-129, January 2002.
- August 2022
- Exercise
Joy4Home Brands: Pricing Matters
By: Elie Ofek, Oded Koenigsberg and Marco Bertini
Joy4Home Brands, the maker of novel houseware items, was gearing up for its launch. The company would be introducing two lines: kitchenware products and storage containers. The initial go-to-market plan called for a direct to consumer (DTC) channel strategy. While...
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Keywords:
DTC;
Pricing Decisions;
B2B;
Product Marketing;
Product Launch;
Marketing Strategy;
Business Model;
Opportunities;
Consumer Products Industry
Ofek, Elie, Oded Koenigsberg, and Marco Bertini. "Joy4Home Brands: Pricing Matters." Harvard Business School Exercise 523-709, August 2022.
- January 2024 (Revised March 2024)
- Case
Tesla Motors in 2024--Turbulence Ahead?
By: Felix Oberholzer-Gee and Kate Stoppiello
Over its 20 years in existence, Tesla had become nearly synonymous with electric vehicles, and the company assumed an enviable market position. By 2023, however, Tesla faced intense competition. Traditional carmakers and EV upstarts were expected to introduce close to...
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Keywords:
Competitive Strategy;
Product Positioning;
Competition;
Industry Growth;
Auto Industry;
North America;
Europe;
China;
Australia
Oberholzer-Gee, Felix, and Kate Stoppiello. "Tesla Motors in 2024--Turbulence Ahead?" Harvard Business School Case 724-446, January 2024. (Revised March 2024.)
- January 2018 (Revised January 2021)
- Background Note
Customer Lifetime Social Value (CLSV)
By: Elie Ofek, Barak Libai and Eitan Muller
One of the hallmarks of the digital revolution is the rise of the socially connected consumer. Concomitantly, the ability of companies to affect and measure the social interactions among customers has grown tremendously. Consequently, in assessing the full value of...
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Keywords:
Customer Lifetime Value;
Customer Management;
Social Contagion;
Word Of Mouth;
Customer Engagement;
Customer Value and Value Chain;
Measurement and Metrics;
Customer Relationship Management
Ofek, Elie, Barak Libai, and Eitan Muller. "Customer Lifetime Social Value (CLSV)." Harvard Business School Background Note 518-077, January 2018. (Revised January 2021.)
- Research Summary
Overview
ECONOMICS OF THE ADVERTISING AND MARKETING SERVICEC INDUSTRY
Professor Silk’s recent research has been focused on the economics of the advertising and marketing services industry. He has conducted econometric studies of the effects of scale and scope on the... View Details
- January 2010 (Revised March 2010)
- Background Note
A Note on Direct Selling in Developing Economies
By: Michael Chu and Joel Emilio Bregman Segre
Informal and formal direct selling play a particularly important role in developing countries characterized by markets with limited retail sectors. This note explores the practice of direct selling for the company, the sales person, and the consumer, as well as the...
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Keywords:
Customers;
Developing Countries and Economies;
Marketing Channels;
Marketing Strategy;
Emerging Markets;
Sales
Chu, Michael, and Joel Emilio Bregman Segre. "A Note on Direct Selling in Developing Economies." Harvard Business School Background Note 310-068, January 2010. (Revised March 2010.)
- February 2003 (Revised August 2003)
- Case
Disposable Diaper Industry in 2003, The
Updates the continuing developments in the disposable diaper industry from 1994 to 2003. Investigates new product innovation, global expansion, and emerging competitors in the highly competitive diaper industry, including the rise of training pants and ventures into...
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Coughlan, Peter J., and Jenny Illes. "Disposable Diaper Industry in 2003, The." Harvard Business School Case 703-491, February 2003. (Revised August 2003.)