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Show Results For
-
All HBS Web
(352)
- News (57)
- Research (252)
- Events (1)
- Multimedia (1)
- Faculty Publications (211)
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
expand your ROI on the investment. Kenny: Which, obviously, continues to drive the cost up. So, now we're not just talking about advertising. We're talking about the incremental expense of building a social media campaign around this....
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- 01 Sep 2013
- News
Who Are We?
John Whiteside (MBA 1983) Brad VanAuken (MBA 1984) Daniel Birnbaum (MBA 1992) and Gerard Meyer (MBA 1988) Matthew Moore and Jessica Le Roy Moore (both MBA 2007) Marie Konstance (MBA 1982) Nvalaye Kourouma (MBA 2005) *Numbers seem off?...
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- January 2016
- Supplement
ClearEyes Cataracts Clinic, Spreadsheet for Instructors (Brief Case)
By: Roy Shapiro
- December 1982 (Revised September 2015)
- Case
Halloran Metals
By: Roy Shapiro
Two competitors in the Northeast steel service center industry have made very different choices with regards to logistics and operating strategy. One distributes from a large central location; the other operates seven widely scattered warehouses. Students can diagnose...
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Keywords:
Logistics;
Business Strategy;
Competitive Strategy;
Business Cycles;
Decision Choices and Conditions;
Metals and Minerals;
Supply Chain;
Steel Industry;
United States
Shapiro, Roy. "Halloran Metals." Harvard Business School Case 683-062, December 1982. (Revised September 2015.)
- September 2007 (Revised January 2009)
- Case
Reading Rehabilitation Hospital: Implementing Patient-Focused Care (A) (Abridged)
By: Roy D. Shapiro
Reading Rehab Hospital has experimented with a popular concept in health care--patient-focused care--intended to increase quality and reduce costs by organizing care delivery around particular diagnoses or "service lines," rather than around the functions or...
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Keywords:
Health Care and Treatment;
Medical Specialties;
Quality;
Cost;
Management Practices and Processes;
Business Strategy;
Service Delivery;
Health Industry
Shapiro, Roy D. "Reading Rehabilitation Hospital: Implementing Patient-Focused Care (A) (Abridged)." Harvard Business School Case 608-070, September 2007. (Revised January 2009.)
- October 2000
- Case
Procter & Gamble Italy: The Pringles Launch (A)
By: Roy D. Shapiro
Procter & Gamble's (P&G) Pringles potato chips have been a very successful brand. This case reviews the development and first launch in the United States, then in markets around the world. Italy is one of the last countries where Pringles will be launched. Should P&G...
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Keywords:
Globalized Markets and Industries;
Brands and Branding;
Marketing Strategy;
Product Launch;
Emerging Markets;
Product Development;
Adoption;
Value Creation;
Pharmaceutical Industry;
United States
Shapiro, Roy D. "Procter & Gamble Italy: The Pringles Launch (A)." Harvard Business School Case 601-070, October 2000.
- February 1999 (Revised September 2006)
- Exercise
"Shad" Process Flow Design (B)
By: Roy D. Shapiro
Provides detailed instructions to prepare for factory demonstration day. A rewritten version of an earlier exercise.
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Keywords:
Production
Shapiro, Roy D. "Shad" Process Flow Design (B). Harvard Business School Exercise 699-144, February 1999. (Revised September 2006.)
- September 1991
- Supplement
The Bibb Co. (B)
By: Roy D. Shapiro
Shapiro, Roy D. "The Bibb Co. (B)." Harvard Business School Supplement 692-030, September 1991.
- January 1990 (Revised February 1990)
- Teaching Note
Fabritek Corp., Teaching Note
By: Roy D. Shapiro
Teaching Note for (9-669-004).
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Keywords:
Manufacturing Industry
- July 1982
- Exercise
Network Formulation Exercises
By: Roy D. Shapiro
Keywords:
Management Skills
Shapiro, Roy D. "Network Formulation Exercises." Harvard Business School Exercise 683-007, July 1982.
- June 1982
- Case
Union Pacific Railroad Co.
By: Roy D. Shapiro
Shapiro, Roy D. "Union Pacific Railroad Co." Harvard Business School Case 682-105, June 1982.
- 01 Jun 2002
- News
East Side Story
In January, veteran New York state senator Roy Goodman (MBA '53) was appointed president and CEO of the United Nations Development Corporation by New York City mayor Michael Bloomberg (MBA '66). In accepting the position, Goodman, a...
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- 01 Jun 2002
- News
Dinner Celebrates Professorships
Roy D Shapiro, the Philip Caldwell Professor of Business Administration (at right), shares a laugh with Philip Caldwell (MBA '42), former chairman and CEO of Ford Motor Company. Photo: Thomas J. Fitzsimmons Linda A. Hill, the Wallace...
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- December 2013
- Article
The Costs of Ambient Cultural Disharmony: Indirect Intercultural Conflicts in Social Environment Undermine Creativity
By: Roy Y.J. Chua
Intercultural tensions and conflicts are inevitable in the global workplace. This paper introduces the concept of ambient cultural disharmony—indirect experience of intercultural tensions and conflicts in individuals' immediate social environment—and demonstrates how...
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Chua, Roy Y.J. "The Costs of Ambient Cultural Disharmony: Indirect Intercultural Conflicts in Social Environment Undermine Creativity." Academy of Management Journal 56, no. 6 (December 2013): 1545–1577.
- January 2010
- Case
DR Corporation
By: Roy D. Shapiro
DR Corporation is a manufacturer of major appliances. The traffic manager is facing a decision of selecting a carrier for the inbound movement of motors. The primary case decisions are 1) what factors are critical to the decision; 2) how to calculate the tradeoffs...
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Keywords:
Cost vs Benefits;
Decision Choices and Conditions;
Managerial Roles;
Logistics;
Supply Chain Management;
Truck Transportation;
Consumer Products Industry
Shapiro, Roy D. "DR Corporation." Harvard Business School Case 610-049, January 2010.
- September 1994 (Revised August 2003)
- Exercise
EXTEND Simulation Exercises in Process Analysis (C), Exercise Three
By: Roy D. Shapiro
Third set of exercises meant to be used with EXTEND, a simulation system created by Imagine That, Inc. of San Jose, California. These exercises allow students to investigate the impact of variable processing times on the performance of simple in-line processes....
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Keywords:
Business Processes
Shapiro, Roy D. "EXTEND Simulation Exercises in Process Analysis (C), Exercise Three." Harvard Business School Exercise 695-021, September 1994. (Revised August 2003.)
- September 1991
- Supplement
The Bibb Co. (D)
By: Roy D. Shapiro
Shapiro, Roy D. "The Bibb Co. (D)." Harvard Business School Supplement 692-032, September 1991.
- January 1990 (Revised February 1990)
- Teaching Note
Sedalia Revisited, Teaching Note
By: Roy D. Shapiro
Teaching Note for (9-687-004).
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Keywords:
Factories, Labs, and Plants;
Design;
Quality;
System;
Employees;
Framework;
Competition;
Production;
Strategy
- January 1990 (Revised February 1990)
- Teaching Note
Great Lakes Diversified Corp.: The Detroit Plant--1980, Teaching Note
By: Roy D. Shapiro
- September 1988 (Revised September 1994)
- Background Note
Note on Process Analysis (Abridged)
By: Roy D. Shapiro
Provides an introductory note to production processes and the use of flow diagrams.
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Keywords:
Management Analysis, Tools, and Techniques;
Management Practices and Processes;
Production
Shapiro, Roy D. "Note on Process Analysis (Abridged)." Harvard Business School Background Note 689-032, September 1988. (Revised September 1994.)