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- All HBS Web (932)
- Faculty Publications (201)
- February 2023
- Supplement
Graphic Packaging: Project Cowboy (A) Courseware
By: Benjamin C. Esty and Scott Mayfield
In July 2019, Graphic Packaging CEO Michael Doss was proposing a $600 million investment in a new machine to produce coated recycled board (CRB), a type of paper packaging used for consumer products (cups, cereal boxes, beverage boxes, etc.) that utilized recycled...
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- 09 Aug 2017
- Blog Post
"A Balance Between Autonomy and Resources to Help Me Learn."
Many MBAs approach their internships seeking new industries to explore. But Jon Wofsy, MBA 2018, remained eager to stay in his field, clean energy, while testing a new role. “I had been in clean energy before I came to HBS,” says Jon. “I always View Details
Keywords:
Manufacturing
- June 2006 (Revised February 2007)
- Case
De Beers at the Millennium
At the time of the millennium, diamond demand was threatened by an increasing awareness among jewelry customers that diamond production and trading in some countries was being linked to growing inequities and human rights violations. This, in turn, had an impact on De...
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Keywords:
Organizational Change and Adaptation;
Value Creation;
Strategic Planning;
Social Issues;
Luxury;
Consumer Products Industry;
Mining Industry;
Africa
Ghemawat, Pankaj, and Sonia D. Marciano. "De Beers at the Millennium." Harvard Business School Case 706-518, June 2006. (Revised February 2007.)
- Web
HBS Working Knowledge – Harvard Business School Faculty Research
The Harvard Business School Faculty Summer Reader 2024The Harvard Business School Faculty Summer Reader 2024 What's on your vacation reading list? Harvard Business School faculty members plan to explore not only sober themes, such as...
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- 12 Oct 1999
- Research & Ideas
Rapid Response: Inside the Retailing Revolution
sales. With the resulting improvements in demand forecasting and production planning and practices, inventory management for both the retailer and the manufacturer has become much more of a science. Since...
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- 2010
- Working Paper
Just Say No to Wall Street: Putting A Stop to the Earnings Game
By: Joseph Fuller and Michael C. Jensen
Putting an end to the "earnings game" requires that CEOs reclaim the initiative by avoiding earnings guidance and managing expectations in such a way that their stocks trade reasonably close to their intrinsic value. In place of earnings forecasts, management should... View Details
Keywords:
Stocks;
Performance Expectations;
Goals and Objectives;
Risk and Uncertainty;
Growth and Development Strategy;
Decisions;
Risk Management;
Budgets and Budgeting;
Earnings Management;
Value;
Projects
Fuller, Joseph, and Michael C. Jensen. "Just Say No to Wall Street: Putting A Stop to the Earnings Game." Harvard Business School Working Paper, No. 10-090, April 2010.
- 03 Apr 2012
- First Look
First Look: April 3
812-098 Provides practical guidelines for conducting customer visits to explore and validate demand for an entrepreneurial offering. Reviews conditions under which visits will yield superior insights, compared to other research methods....
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Keywords:
Carmen Nobel
- 16 Feb 2016
- First Look
February 16, 2016
a binary choice of build or buy, today's advertisers frequently pursue hybrid policies of build and buy to procure the customized bundle required to develop, produce, and implement relevant, resonant promotional campaigns. Increasing numbers of advertisers are...
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Keywords:
Sean Silverthorne
- June 2011
- Case
Reed Supermarkets: A New Wave of Competitors
By: John A. Quelch and Carole Carlson
Reed Supermarkets is a high-end supermarket chain with operations in several Midwestern states. Meredith Collins, vice president of marketing, visits stores located in Columbus, Ohio, an important region with the largest market and the greatest impact on revenue...
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Keywords:
Product Positioning;
Marketing Strategy;
Business Growth and Maturation;
Competitive Strategy;
Consumer Behavior;
Brands and Branding;
Retail Industry;
Food and Beverage Industry;
Ohio
Quelch, John A., and Carole Carlson. "Reed Supermarkets: A New Wave of Competitors." Harvard Business School Brief Case 114-296, June 2011.
- 25 Oct 2016
- Working Paper Summaries
'Be Careless with That!' Availability of Product Upgrades Increases Cavalier Behavior Toward Possessions
- 05 Jul 2006
- Research & Ideas
Reinventing the Dowdy Savings Bond
large number of individuals." We don't need any budget appropriations or new social programs. In discussions with the Treasury, Tufano says he encountered healthy skepticism to the idea that such changes would create real demand for...
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- February 2013 (Revised September 2013)
- Case
Elasto Therm: The Next Step
By: Jim Sharpe and James Weber
Julia and Nate Burstein were living their dream running their own business and balancing the demands between their work and family obligations while creating a company that was responsive to their employees' and their customers' needs. The Bursteins had joined a large...
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Keywords:
Entrepreneurial Management;
Entrepreneurs;
Pricing;
Pricing Policies;
Pricing Strategy;
Pricing Structure;
Sales Force Management;
Acquisitions;
Work/family Balance;
Family-owned Business;
Entrepreneurship;
Growth and Development Strategy;
Expansion;
Work-Life Balance;
Manufacturing Industry;
Rubber Industry;
United States
Sharpe, Jim, and James Weber. "Elasto Therm: The Next Step." Harvard Business School Case 813-030, February 2013. (Revised September 2013.)
- February 1999 (Revised May 1999)
- Case
Onsale, Inc.
By: Youngme E. Moon
Onsale has been a pioneer in electronic commerce, offering excess and refurbished goods using an online auction format. The company is now planning to become a player in the highly competitive world of first-run computer merchandise as well. However, unlike other...
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Keywords:
Business Model;
Transformation;
Customers;
Brands and Branding;
Auctions;
Network Effects;
Strategic Planning;
Competitive Strategy;
Internet and the Web;
Retail Industry
Moon, Youngme E. "Onsale, Inc." Harvard Business School Case 599-091, February 1999. (Revised May 1999.)
- September 1991 (Revised December 1991)
- Case
G. Heileman Brewing Co. (A): Power Failure At PowerMaster
In June 1991, Heileman announced plans to introduce a high-alcohol malt liquor under the name PowerMaster (PM). Although the company claimed PM would be positioned as an upscale product and marketed on the basis of its superior taste, minority advocates and alcohol...
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Keywords:
Advertising Campaigns;
Ethics;
Lawfulness;
Brands and Branding;
Product Positioning;
Demand and Consumers;
Market Entry and Exit;
Food and Beverage Industry
Greyser, Stephen A. "G. Heileman Brewing Co. (A): Power Failure At PowerMaster." Harvard Business School Case 592-017, September 1991. (Revised December 1991.)
Regina E. Herzlinger
Regina E. Herzlinger is the Nancy R. McPherson Professor of Business Administration at the Harvard Business School. She was the first woman to be tenured and chaired at Harvard Business School and serve on many established and start-up corporate health care/medical... View Details
- Program
Succeeding as a Strategic CFO
program, you will learn what it takes to meet the demands of the CFO role. You will begin to build a robust set of skills in strategy, communication, and leadership that will enable you to drive innovation and lead organizational change....
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- 21 Jul 2008
- Research & Ideas
Solving the Marketing Resources Allocation Puzzle
second step, the manager reflects on the demand analysis that was performed and asks which of the potential actions that might be taken would be best for the firm. This too can be accomplished in three basic ways: Descriptive approach:...
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Keywords:
by Sean Silverthorne
- 03 Feb 2010
- Working Paper Summaries
Accountability and Control as Catalysts for Strategic Exploration and Exploitation: Field Study Results
Keywords:
by Robert L. Simons
- February 2019 (Revised May 2021)
- Case
Electric Car Wars, 2018
By: John R. Wells and Benjamin Weinstock
Electric cars had long been championed by environmentalists as a superior solution to the internal combustion engine (ICE), but, despite large government incentives and strong pioneering efforts by a few automakers over the years, electric and hybrid cars and light...
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Keywords:
Electric Vehicle;
Electric Vehicles;
Electricity;
Electric Motors;
Electric Power Generation;
Electricity Usage;
Electricity Distribution;
Internal Combustion Vehicle;
Auto Manufacturing;
Automobile Manufacturing;
Automotive Industry;
Tesla;
General Motors;
History;
Nissan;
Innovation;
Batteries;
Battery;
Subsidies;
Government Initiatives;
Government Incentives;
Political Issues;
Energy Generation;
Production;
Infrastructure;
Innovation and Invention;
Government Legislation;
Global Range;
Business History;
Auto Industry;
China
Wells, John R., and Benjamin Weinstock. "Electric Car Wars, 2018." Harvard Business School Case 719-470, February 2019. (Revised May 2021.)
- 14 Feb 2011
- Research & Ideas
Clay Christensen’s Milkshake Marketing
Updated to clarify a failure rate figure included in an earlier version. When planning new products, companies often start by segmenting their markets and positioning their merchandise accordingly. This segmentation involves either...
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