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All HBS Web
(2,999)
- People (2)
- News (486)
- Research (2,209)
- Events (6)
- Multimedia (31)
- Faculty Publications (1,783)
- March 2016 (Revised May 2018)
- Case
ASOS PLC
By: John R. Wells and Gabriel Ellsworth
Launched in 2000, ASOS was one of the world’s largest online fashion specialists in 2018. Focusing on young consumers aged 16–25 years, the company offered over 85,000 items on its websites, many times more than the largest fashion stores, and added several thousand...
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Keywords:
ASOS;
AsSeenOnScreen;
Online Fashion;
Online Apparel;
Nick Beighton;
Nick Robertson;
E-commerce;
E-Commerce Strategy;
Online Retail;
Multichannel Retailing;
Omnichannel;
Social Media;
Marketplaces;
Shipping;
Advertising;
Digital Marketing;
Business Growth and Maturation;
Business Model;
Business Startups;
For-Profit Firms;
Customer Focus and Relationships;
Age;
Gender;
Currency Exchange Rate;
Profit;
Revenue;
Geography;
Geographic Scope;
Global Range;
Global Strategy;
Globalized Firms and Management;
Globalized Markets and Industries;
Business History;
Selection and Staffing;
Journals and Magazines;
Human Capital;
Business or Company Management;
Crisis Management;
Goals and Objectives;
Growth and Development;
Growth and Development Strategy;
Growth Management;
Management Succession;
Brands and Branding;
Marketing Channels;
Marketing Communications;
Marketing Strategy;
Product Positioning;
Social Marketing;
Media;
Distribution;
Distribution Channels;
Order Taking and Fulfillment;
Infrastructure;
Logistics;
Public Ownership;
Problems and Challenges;
Strategy;
Adaptation;
Business Strategy;
Competition;
Competitive Strategy;
Corporate Strategy;
Expansion;
Vertical Integration;
Segmentation;
Internet and the Web;
Mobile and Wireless Technology;
Apparel and Accessories Industry;
Fashion Industry;
Retail Industry;
United Kingdom;
England;
London
Wells, John R., and Gabriel Ellsworth. "ASOS PLC." Harvard Business School Case 716-449, March 2016. (Revised May 2018.)
- October 2013 (Revised December 2013)
- Case
Intuit QuickBooks: From Product to Platform
By: Andrei Hagiu and Elizabeth J. Altman
This case focuses on the challenges and opportunities faced by a successful incumbent organization attempting to transform a large portion of its business from a traditionally product-centric operating mode to a platform-based one that leverages network effects to...
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Keywords:
Business Model;
Organizational Change and Adaptation;
Digital Platforms;
Competitive Advantage;
Network Effects;
Consumer Products Industry
Hagiu, Andrei, and Elizabeth J. Altman. "Intuit QuickBooks: From Product to Platform." Harvard Business School Case 714-433, October 2013. (Revised December 2013.)
- 01 Dec 2009
- News
One Man Crime Wave
believed in pure evil, as personified in the psychopath Max Cady (Robert De Niro, in the 1991 film Cape Fear). This and the 1962 original were based on MacDonald's The Executioners and were among the few successful film or TV adaptations...
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- 02 Feb 2004
- Research & Ideas
Mapping Your Corporate Strategy
adaptation of the strategy map—perhaps done annually—and provides a central resource for implementing all five management processes to become a strategy-focused organization (the subject of our previous book): mobilize, translate, align,...
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Keywords:
by Martha Lagace
- January 2009 (Revised June 2010)
- Case
Cisco Systems (2001): Building and Sustaining a Customer-Centric Culture
By: Ranjay Gulati
Customer centricity has been an important part of the culture at Cisco Systems since its inception. While part of this is attributable to values put in place by the founders and retained by subsequent management, it is also closely interwoven with its organizational...
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Keywords:
Customer Satisfaction;
Organizational Design;
Organizational Structure;
Organizational Change and Adaptation;
Change Management;
Organizational Culture;
Research and Development;
Job Cuts and Outsourcing;
Employees;
Brands and Branding;
Customer Relationship Management;
Business Units
Gulati, Ranjay. "Cisco Systems (2001): Building and Sustaining a Customer-Centric Culture." Harvard Business School Case 409-061, January 2009. (Revised June 2010.)
- November 2017
- Case
Outrageous Ambition: Duke University
By: William C. Kirby and Yuanzhuo Wang
Duke University had grown from a one room schoolhouse in rural North Carolina in 1859 to one of the leading research universities in the U.S. and the world. Since the late 1950s, Duke’s leaders had consciously used the process of strategic planning to guide the...
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Keywords:
Duke University;
University Governance;
Internationalization;
Duke Kunshan University;
Interdisciplinarity;
Higher Education;
Interdisciplinary Studies;
Global Strategy;
Governing and Advisory Boards;
Business History;
Growth and Development Strategy;
Organizational Design;
Organizational Structure;
Organizational Culture;
Organizational Change and Adaptation;
Strategic Planning;
Education Industry;
United States;
China;
Singapore
Kirby, William C., and Yuanzhuo Wang. "Outrageous Ambition: Duke University." Harvard Business School Case 318-043, November 2017.
- August 2023
- Supplement
Reimagining Hindustan Unilever (B)
By: Sunil Gupta and Rachna Tahilyani
In April 2023, as the CEO and MD of Hindustan Unilever (HUL), India’s largest fast-moving consumer goods (FMCG) firm, prepared to hand over the firm’s reins to his successor, he proudly reflected on the last decade. His quest to digitally transform HUL into an...
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- 10 Jun 2022
- Blog Post
New Venture Competition 2022: Business and Environment Ventures
catalyst technology. RAB LABXin Ma, MBA 2023RAB LAB facilitates robotics fabrication of 3D printed housing units with the autonomous design system and adaptive components made of sustainable structural materials. Our mission is to...
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- 25 Mar 2013
- Research & Ideas
How Chapter 11 Saved the US Economy
companies." Chapter 11's Evolution Despite much criticism of Chapter 11 as too costly, slow, or inequitable, Gilson says managers and financiers working with distressed companies in Chapter 11 have "evolved and adapted to deal...
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- 02 Nov 2016
- HBS Seminar
Gillian Hadfield, University of California, Gould School of Law
- 12 Jun 2006
- Research & Ideas
The Promise of Channel Stewardship
channel partners. Make no mistake: What we advocate in this book is not always easy. The analyses and processes we recommend are meant to be adaptive and continuous, and they are aimed at reaching the ultimate goal in steps, with the...
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- September 2019 (Revised September 2019)
- Case
Facebook Fake News in the Post-Truth World
By: John R. Wells, Carole A. Winkler and Benjamin Weinstock
In August 2019, Mark Zuckerberg, founder and CEO of Facebook, was surrounded by controversy. The first major storm of protest followed the surprise election of Donald Trump as President of the United States on November 8, 2016; many put the blame at the door of fake...
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Keywords:
Facebook;
Fake News;
Mark Zuckerberg;
Donald Trump;
Algorithms;
Social Networks;
Partisanship;
Social Media;
App Development;
Instagram;
WhatsApp;
Smartphone;
Silicon Valley;
Office Space;
Digital Strategy;
Democracy;
Entry Barriers;
Online Platforms;
Controversy;
Tencent;
Agility;
Social Networking;
Gaming;
Gaming Industry;
Computer Games;
Mobile Gaming;
Messaging;
Monetization Strategy;
Advertising;
Digital Marketing;
Business Ventures;
Acquisition;
Mergers and Acquisitions;
Business Growth and Maturation;
Business Headquarters;
Business Organization;
For-Profit Firms;
Trends;
Communication;
Communication Technology;
Forms of Communication;
Interactive Communication;
Interpersonal Communication;
Talent and Talent Management;
Crime and Corruption;
Voting;
Demographics;
Entertainment;
Games, Gaming, and Gambling;
Moral Sensibility;
Values and Beliefs;
Initial Public Offering;
Profit;
Revenue;
Geography;
Geographic Location;
Global Range;
Local Range;
Country;
Cross-Cultural and Cross-Border Issues;
Globalized Firms and Management;
Globalized Markets and Industries;
Governing Rules, Regulations, and Reforms;
Government and Politics;
International Relations;
National Security;
Political Elections;
Business History;
Recruitment;
Selection and Staffing;
Information Management;
Information Publishing;
News;
Newspapers;
Innovation and Management;
Innovation Strategy;
Technological Innovation;
Knowledge Dissemination;
Human Capital;
Law;
Leadership Development;
Leadership Style;
Leading Change;
Business or Company Management;
Crisis Management;
Goals and Objectives;
Growth and Development Strategy;
Growth Management;
Management Practices and Processes;
Management Style;
Management Systems;
Management Teams;
Managerial Roles;
Marketing Channels;
Social Marketing;
Network Effects;
Market Entry and Exit;
Digital Platforms;
Marketplace Matching;
Industry Growth;
Industry Structures;
Monopoly;
Media;
Product Development;
Service Delivery;
Corporate Social Responsibility and Impact;
Mission and Purpose;
Organizational Change and Adaptation;
Organizational Culture;
Organizational Structure;
Public Ownership;
Problems and Challenges;
Business and Community Relations;
Business and Government Relations;
Groups and Teams;
Networks;
Rank and Position;
Opportunities;
Behavior;
Emotions;
Identity;
Power and Influence;
Prejudice and Bias;
Reputation;
Social and Collaborative Networks;
Status and Position;
Trust;
Society;
Civil Society or Community;
Culture;
Public Opinion;
Social Issues;
Societal Protocols;
Strategy;
Adaptation;
Business Strategy;
Commercialization;
Competition;
Competitive Advantage;
Competitive Strategy;
Corporate Strategy;
Customization and Personalization;
Diversification;
Expansion;
Horizontal Integration;
Segmentation;
Information Technology;
Internet and the Web;
Mobile and Wireless Technology;
Applications and Software;
Information Infrastructure;
Valuation;
Advertising Industry;
Communications Industry;
Entertainment and Recreation Industry;
Information Industry;
Information Technology Industry;
Journalism and News Industry;
Media and Broadcasting Industry;
Service Industry;
Technology Industry;
Telecommunications Industry;
Video Game Industry;
United States;
California;
Sunnyvale;
Russia
Wells, John R., Carole A. Winkler, and Benjamin Weinstock. "Facebook Fake News in the Post-Truth World." Harvard Business School Case 720-373, September 2019. (Revised September 2019.)
- Research Summary
Institutions and Corporate Lobbying
“Institutions and Make-or-Buy Decision of Lobbying: The Role of Sociopolitical Legitimacy on Foreign MNEs’ Lobbying Internalization”
In this study, I examine how legitimacy comes into play in foreign MNEs’ make-or-buy decisions... View Details
Keywords:
Institutions;
Make V. Buy;
Lobbying;
Legitimacy;
Corruption;
Culture;
Multinational Enterprise;
United States
- Research Summary
Markets of Progress: Coffee, Commerce, and Community in the Soconusco, Chiapas, 1867-1920
Markets of Progress presents a new holistic story of rural development in Mexico at the turn of the century. In the Soconusco, as in regions throughout the world, the accelerating circulation of commodities and capital, ideas and immigrants reshaped society... View Details
Keywords:
Commodities;
Coffee;
Mexico;
Foreign Investment;
Institutions;
Immigration;
Developing Agriculture;
Development;
Export Crop;
Emerging Market;
Property Rights;
Labor History;
History;
Capital Markets;
Business History;
Agriculture and Agribusiness Industry;
Latin America;
Mexico;
Central America
- 17 Oct 2007
- Research & Ideas
Why Global Brands Work
Nissan, and Honda sold standard products under a single brand umbrella. For decades, Ford adapted its manufacturing platforms, features, and model names from one country to another. The results: added manufacturing and supply chain costs...
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- Person Page
Read excerpts from DENIAL
The Edifice Complex: Denial at Sears
Book Excerpt: Denial at Sears (BusinessWeek.com, February 26, 2010)
From Denial: Why Business... View Details
- 01 Dec 2000
- News
Core Values Keep Airline Flying High
changing labor force, and heightened competition is a tremendous challenge. During the interview, Southwest's managers said that they have to constantly reinvent their processes to adapt to the changing environment. In every aspect of its...
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- 16 Jan 2019
- Research & Ideas
What Football Firings Teach Managers About Staying Relevant
among NFL coaches now support this idea. We examined this link between tenure and job performance among business managers, finding that some are able to maintain job performance by adapting and staying relevant, while others do not; they...
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- 01 Dec 2000
- News
Books
common. Each of the successful organizations they studied, including Mobil, CIGNA, and Duke Children's Hospital, used the balanced scorecard to align and focus all resources on strategy. The authors document how executives institutionalized the focus on strategy by...
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- 01 Sep 2017
- News
The Shape of Things to Come
opportunities with social media, and we’re exploring how we might incorporate this into the curriculum. And alumni have a big impact by being case protagonists. So the curriculum naturally adapts to change. What changes are you seeing in...
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