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- People (1)
- News (68)
- Research (283)
- Multimedia (3)
- Faculty Publications (193)
Show Results For
-
All HBS Web
(392)
- People (1)
- News (68)
- Research (283)
- Multimedia (3)
- Faculty Publications (193)
- March 2009
- Teaching Note
Lan Airlines in 2008: Connecting the World to Latin America (TN)
By: Ramon Casadesus-Masanell, Jorge Tarzijan and Jordan Mitchell
Teaching Note for [709410].
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- September 2016 (Revised July 2018)
- Case
United Airlines: More Out-and-Back Flying?
This case looks at United Airlines when it is facing a decision on whether to shift its aircraft routing to more "out-and-back" routing in order to try to improve its on-time performance. As one of the world's largest airlines, United had a very large fleet and...
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Keywords:
Service Excellence;
Service Management;
Service Quality;
Service Quality Competition;
Services;
Airline Industry;
Airlines;
Operational Complexity;
Operational Disruptions;
Operational Effectiveness;
Operations Improvement;
Operations Management;
Operations Strategy;
Air Transportation;
Operations;
Service Operations;
Service Delivery;
Performance Effectiveness;
Performance Improvement;
Complexity;
Air Transportation Industry;
United States
Buell, Ryan W., Willy Shih, and Mike Toffel. "United Airlines: More Out-and-Back Flying?" Harvard Business School Case 617-010, September 2016. (Revised July 2018.)
- January 1989
- Case
Cathay Pacific Airways (A): Globalization of Airline Reservation and Distribution Systems Technology
Cash, James I., Jr. "Cathay Pacific Airways (A): Globalization of Airline Reservation and Distribution Systems Technology." Harvard Business School Case 189-144, January 1989.
- 26 Sep 2017
- News
The Industry That Treats Its Customers Worse Than Any Other
- September 1997 (Revised October 1997)
- Teaching Note
Depreciation at Delta Air Lines and Singapore Airlines (A) and (B) TN
By: William J. Bruns Jr. and Jeremy Cott
Teaching Note for (9-198-001) and (9-198-002).
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- 28 Aug 2017
- Research & Ideas
Should Industry Competitors Cooperate More to Solve World Problems?
Source: Cecilie_Arcurs George Serafeim has a startling suggestion to fix the world’s biggest environmental, social, and governance (ESG) problems such as water pollution, deforestation, and wealth inequality: encourage companies within industries to do less competing...
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- November 2008
- Case
HNA Group: Moving China's Air Transport Industry in a New Direction
By: William C. Kirby, F. Warren McFarlan and Tracy Manty
HNA Group, the parent company of Hainan Airlines, was positioning itself to go global and make a mark for itself as the largest private airline in China. Positioned squarely behind the "Big Three" state-owned carriers, Hainan Airlines sought to create a world-class...
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Keywords:
Global Strategy;
Management Practices and Processes;
Private Ownership;
Competitive Advantage;
Air Transportation Industry;
China
Kirby, William C., F. Warren McFarlan, and Tracy Manty. "HNA Group: Moving China's Air Transport Industry in a New Direction." Harvard Business School Case 309-029, November 2008.
- October 2017 (Revised October 2022)
- Case
JetBlue: Relevant Sustainability Leadership
By: George Serafeim and David Freiberg
In 2017, JetBlue, the airline founded on the mission to “bring humanity back to air travel,” was considering becoming one of the first companies to report its sustainability performance according to the Sustainability Accounting Standards Board (SASB) standards. SASB...
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Keywords:
Sustainability;
Metrics;
Leadership And Change Management;
Airlines;
Innovation;
Purpose;
ESG;
ESG (Environmental, Social, Governance) Performance;
Sustainability Reporting;
Change Management;
Leadership;
Financial Reporting;
Environmental Sustainability;
Mission and Purpose;
Reports;
Competitive Strategy;
Measurement and Metrics;
Corporate Social Responsibility and Impact;
Air Transportation Industry;
United States
Serafeim, George, and David Freiberg. "JetBlue: Relevant Sustainability Leadership (A)." Harvard Business School Case 118-030, October 2017. (Revised October 2022.)
- 16 Jul 2020
- Research & Ideas
Restaurant Revolution: How the Industry Is Fighting to Stay Alive
business model for small independents is often elusive. So when a crisis of the magnitude of the COVID-19 global pandemic forces restaurants to close, and their revenue drops to zero overnight, things get particularly dire. Unlike the oligopolistic View Details
- 2015
- Book
MOVE: Putting America's Infrastructure Back in the Lead
Americans are stuck. We live with travel delays on congested roads; shipping delays on clogged railways; and delays on repairs, project approvals, and funding due to gridlocked leadership. These delays affect us all, whether you are a daily commuter, a frequent flyer,...
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Keywords:
United States;
Railroad History;
Airlines;
Airline Industry;
Air Transportation;
Passenger Transportation;
Cities;
Urban Planning;
Freighting;
Change;
Leadership;
Public Policy;
Change Leadership;
Public Finance;
Infrastructure;
Policy;
Technological Innovation;
Change Management;
Leading Change;
Urban Development;
Project Finance;
Entrepreneurship;
City;
Transportation;
Transportation Industry;
Transportation Industry;
Transportation Industry;
Transportation Industry;
United States
Kanter, Rosabeth M. MOVE: Putting America's Infrastructure Back in the Lead. New York: W. W. Norton & Company, 2015.
- 22 May 2017
- Lessons from the Classroom
A Luxury Industry Veteran Teaches the Importance of Aesthetics to Budding Business Leaders
marketing thing for your target audience, but nobody’s going to drive their kids around in a car with suicide doors.” Team Pan Am sought to revive the brand of the beloved but defunct airline with Worldport, a line of hotels named after a...
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- July 2002
- Teaching Note
Tale of Two Airlines in the Network Age: Or Why the Spirit of King George III is Alive and Well!, TN
Teaching Note for (9-302-128). A rewritten version of an earlier teaching note.
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Keywords:
Air Transportation Industry
- Web
Harvard Business School’s First-Ever Climate Fellows: Research to Range from Data-Driven Approaches for Equitable EV Charging Infrastructure to Airline Decarbonization Strategies - Blog - Business in Global Society
The BiGS Fix The BiGS Fix Filter Results Arrow Down Arrow Up Read posts from Author HBS Staff Filters Read posts from Author HBS Staff 20 Apr 2023 Harvard Business School’s First-Ever Climate Fellows: Research to Range from Data-Driven Approaches for Equitable EV...
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- June 2018
- Case
American Airlines' Value Pricing (Abridged)
By: Alvin J. Silk and Sunil Gupta
This is an abridged version of the 1992 case where American Airlines (AA) launched "Value Pricing" in an attempt to simplify the pricing structure of the airline industry. AA expected that this plan would benefit not only consumers, but also AA and the entire airline...
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Keywords:
Consumer Marketing;
Market Segmentation;
Pricing;
Pricing Strategy;
Demand Analysis;
Competition;
Marketing;
Segmentation;
Price;
Strategy;
Demand and Consumers;
Analysis;
Air Transportation Industry
Silk, Alvin J., and Sunil Gupta. "American Airlines' Value Pricing (Abridged)." Harvard Business School Case 519-019, June 2018.
- June 2021
- Case
Akira Fukabori and Kevin Kajitani at avatarin (A)
By: Linda A. Hill and Emily Tedards
In 2016, Akira Fukabori and Kevin Kajitani, aeronautical engineers at All Nippon Airways Co., Ltd., began to wonder why, in a world of accelerating globalization and digital connectivity, those who lived in far-remote villages or impoverished urban areas could not...
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Keywords:
Agility;
Ecosystem;
Innovation Ecosystems;
Crowdsourcing;
Open Innovation;
Partnership;
Government;
Collaboration;
Co-creation;
Purpose;
Impact;
Social Impact;
Movement;
Organizational Behavior;
Organizational Ambidexterity;
Ambidexterity;
Culture;
Culture Change;
Global Teams;
Experimentation;
Space;
Airline Industry;
Start-up;
Platform Business;
Platform Strategy;
Platform;
Digital;
Robotics;
Robots;
Mobility;
Strategy;
COVID-19;
Intrapreneurship;
Public-private Partnership;
XPRIZE;
Space Industry;
Avatar;
Telepresence;
Innovation Lab;
Innovation and Invention;
Technological Innovation;
Partners and Partnerships;
Collaborative Innovation and Invention;
Alignment;
Leadership;
Leading Change;
Diversity;
Organizational Culture;
Change Management;
Entrepreneurship;
Digital Platforms;
Transportation Industry;
Transportation Industry;
Japan
Hill, Linda A., and Emily Tedards. "Akira Fukabori and Kevin Kajitani at avatarin (A)." Harvard Business School Case 421-089, June 2021.
- June 2021
- Case
Akira Fukabori and Kevin Kajitani at avatarin (A) (Abridged)
By: Linda A. Hill and Emily Tedards
In 2016, Akira Fukabori and Kevin Kajitani, aeronautical engineers at All Nippon Airways Co., Ltd., began to wonder why, in a world of accelerating globalization and digital connectivity, those who lived in far-remote villages or impoverished urban areas could not...
View Details
Keywords:
Agility;
Ecosystem;
Innovation Ecosystems;
Innovation;
Crowdsourcing;
XPRIZE;
Open Innovation;
Partnership;
Government;
Collaboration;
Co-creation;
Purpose;
Impact;
Social Impact;
Movement;
Organizational Behavior;
Organizational Ambidexterity;
Ambidexterity;
Culture;
Culture Change;
Global Teams;
Experimentation;
Space;
Space Industry;
Airline Industry;
Start-up;
Platform Business;
Platform Strategy;
Platform;
Digital;
Robotics;
Robots;
Avatar;
Telepresence;
Innovation Lab;
Mobility;
COVID-19;
Intrapreneurship;
Public-private Partnership;
Innovation and Invention;
Technological Innovation;
Partners and Partnerships;
Collaborative Innovation and Invention;
Alignment;
Leadership;
Leading Change;
Diversity;
Organizational Culture;
Change Management;
Strategy;
Entrepreneurship;
Digital Platforms;
Transportation Industry;
Transportation Industry;
Japan
Hill, Linda A., and Emily Tedards. "Akira Fukabori and Kevin Kajitani at avatarin (A) (Abridged)." Harvard Business School Case 421-085, June 2021.
- 01 Sep 2020
- News
Good Odds
Illustration by Chris Gash Last spring, as the number of air travelers plummeted, airlines and their meal suppliers were left holding the bag—an enormous snack bag filled with individually wrapped cookies, salted pretzels, and cheese...
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Entrepreneurs, Managers, and Leaders
Entrepreneurs, Managers and Leaders examines the role that business leaders play in shaping industries and how evolving industries shape leaders. This co-evolutionary process of leadership and industry development is told through the dynamic story of the... View Details
- July 2005 (Revised June 2006)
- Case
Ryanair Holdings plc
Examines the valuation of an Irish airline that reported its first decline in net income in 2004 and saw a 30% stock price drop on the news. Ryanair is a low-cost, low-fare airline headquartered in Dublin, Ireland, operating over 200 routes in 20 countries. The company...
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Keywords:
Strategy;
International Accounting;
Analysis;
Valuation;
Air Transportation;
Forecasting and Prediction;
Finance;
Air Transportation Industry;
Dublin
Bradshaw, Mark T. "Ryanair Holdings plc." Harvard Business School Case 106-003, July 2005. (Revised June 2006.)
- 25 Apr 2014
- Video