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All HBS Web
(828)
- People (1)
- News (47)
- Research (744)
- Multimedia (5)
- Faculty Publications (645)
- July 2003 (Revised September 2003)
- Case
Refinancing of Shanghai General Motors (A), The
By: Mihir A. Desai and Mark Veblen
The CFO of General Motors' joint venture in Shanghai, Shanghai General Motors (SGM), wants to refinance almost $900 million of project finance it raised to begin operations. The highest priority is improving the terms of the financing with regard to costs and specific...
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Keywords:
Business Subsidiaries;
Multinational Firms and Management;
Joint Ventures;
Financing and Loans;
Auto Industry;
Shanghai
Desai, Mihir A., and Mark Veblen. "Refinancing of Shanghai General Motors (A), The." Harvard Business School Case 204-031, July 2003. (Revised September 2003.)
- September 2001
- Case
DaimlerChrysler Knowledge Management Strategy
Provides an overview of knowledge management and the knowledge management strategy of DaimlerChrysler relative to its competition.
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Rukstad, Michael G., Peter J. Coughlan, and Carl Johnston. "DaimlerChrysler Knowledge Management Strategy." Harvard Business School Case 702-412, September 2001.
- October 2000
- Teaching Note
CarPoint in 1999 TN
By: Thomas R. Eisenmann and Gillian Morris
Teaching Note for (9-800-328).
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Keywords:
Auto Industry
- November 1999
- Case
Adam Opel AG (A) and (B) (Condensed)
By: Joseph L. Bower
Focuses on the strategic issue of how to approach the East German market after the Berlin wall came down in late 1989. Within an unusually rich economic-political and organizational-personal context, the chairman of GM's German subsidiary has to respond to Volkswagen's...
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- October 1999 (Revised October 2005)
- Case
Autobytel.com
By: Youngme E. Moon
Autobytel enjoys first-mover advantage in the Internet new car buying space. According to a number of metrics, it is the online leader in this category. However, a number of competitors have sprung up, raising questions about the long-term viability of Autobytel's...
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Keywords:
Growth and Development Strategy;
Internet and the Web;
Marketing Channels;
Strategy;
Internet and the Web;
Competition;
Business Model;
Service Operations;
Budgets and Budgeting;
Growth and Development;
Auto Industry
Moon, Youngme E. "Autobytel.com." Harvard Business School Case 500-015, October 1999. (Revised October 2005.)
- March 1999 (Revised November 2001)
- Case
Honda-Rover (C): "The Sting"
By: Ashish Nanda, James K. Sebenius and Ron Fortgang
Supplements the (A) case.
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Keywords:
Business Exit or Shutdown;
Joint Ventures;
Alliances;
Knowledge Sharing;
Strategy;
Contracts;
Negotiation Process;
Negotiation Tactics;
Cross-Cultural and Cross-Border Issues;
Auto Industry;
United Kingdom
Nanda, Ashish, James K. Sebenius, and Ron Fortgang. Honda-Rover (C): "The Sting". Harvard Business School Case 899-225, March 1999. (Revised November 2001.)
- November 1996
- Case
Redesigning the Ford Mustang
By: Arthur Schleifer Jr. and Phyllis Dininio
Schleifer, Arthur, Jr., and Phyllis Dininio. "Redesigning the Ford Mustang." Harvard Business School Case 897-071, November 1996.
- September 1998 (Revised September 1998)
- Case
Saturn Corporation in 1998
Describes the challenges facing the Saturn Corp., General Motor's (GM) small-car company, as it enters a phase of transferring its knowledge, technology, and experience throughout GM. Describes the urgency of Saturnization at GM and the continuing pressure to retain...
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McGahan, Anita M. "Saturn Corporation in 1998." Harvard Business School Case 799-021, September 1998. (Revised September 1998.)
- March 1992 (Revised April 1995)
- Teaching Note
BMW: The 7-Series Project (A), Teaching Note
By: Gary P. Pisano
Teaching Note for (9-692-083).
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- March 1985 (Revised May 2004)
- Teaching Note
Waltham Motors Division (TN)
By: William J. Bruns Jr.
Teaching Note for (9-184-169).
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Keywords:
Auto Industry
- March 1969 (Revised August 1997)
- Case
Fabritek Corp.
Describes a large-volume automotive parts contract in a high-quality machine work company. Quality and delivery problems arise when one of the four men on the job is replaced with a high producer who cannot earn a substantial bonus because of machine interference.
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Holstein, William K., Linda Sprague, and Lawrence Bennigson. "Fabritek Corp." Harvard Business School Case 669-004, March 1969. (Revised August 1997.)
- January 1991
- Supplement
Volkswagen of America: Audi 5000 (B)
Six months after the launch in the United States of Audi 5000, Audi marketing executives and their advertising agency must appraise the introductory advertising for the car. Three alternative campaigns to replace the current one are under consideration.
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Keywords:
Advertising;
Advertising Campaigns;
Product Launch;
Performance Evaluation;
Auto Industry;
United States
Greyser, Stephen A. "Volkswagen of America: Audi 5000 (B)." Harvard Business School Supplement 591-066, January 1991.
- December 1984 (Revised March 1986)
- Teaching Note
Kalamazoo Plant: Parts Division, Acme Motors, Teaching Note
By: Michael Beer
- September 1997 (Revised May 1998)
- Case
Mitsubishi Motor Manufacturing of America: The Quest for a Model Workplace
By: Lynn S. Paine and Dale Coxe
This case details the sexual harassment case brought against Mitsubishi Motor Manufacturing of America by nearly 300 female employees in April 1996. The recommendations developed for the company by former U.S. Labor Secretary Lynn Marten are presented. In response to...
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Keywords:
Ethics;
Moral Sensibility;
Groups and Teams;
Organizational Culture;
Organizational Change and Adaptation;
Behavior;
Attitudes;
Problems and Challenges;
Working Conditions;
Crime and Corruption;
Auto Industry;
United States
Paine, Lynn S., and Dale Coxe. "Mitsubishi Motor Manufacturing of America: The Quest for a Model Workplace." Harvard Business School Case 398-028, September 1997. (Revised May 1998.)
- January 1978
- Case
Studsel Automotive Co.
By: Robert G. Gilbertson and F. Warren McFarlan
Keywords:
Auto Industry
Gilbertson, Robert G., and F. Warren McFarlan. "Studsel Automotive Co." Harvard Business School Case 178-101, January 1978.
- June 1985 (Revised August 1985)
- Teaching Note
Volkswagen Group, Teaching Note
Keywords:
Auto Industry
- 05 Sep 2006
- Research & Ideas
HBS Cases: Porsche’s Risky Roll on an SUV
were definitely slow-lane. So when the firm chose not one but two routes to recovery, Porsche caught industry watchers and Porsche enthusiasts by surprise. In addition to launching a new two-seater, the Boxster, in 1996, it decided to...
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- 18 Apr 2005
- Research & Ideas
Selling Luxury to Everyone
part of that growth. "It's at that 'not-too-expensive, but it's not cheap' really effective price point," she said. Langer recalled an old industry saw to the effect that "in a recession, a really good business to be in is...
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- 01 Sep 2009
- News
Read All About It!
increased workplace opportunities for blacks and women, and heightened job security and compensation for workers generally, things began to unravel in the 1970s. As the manufacturing sector declined and the country transitioned to a “service economy,” Americans saw...
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