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Show Results For
-
All HBS Web
(233)
- People (1)
- News (34)
- Research (146)
- Multimedia (1)
- Faculty Publications (119)
- June 2015 (Revised August 2016)
- Case
Apple's Future: Apple Watch, Apple TV, and/or Apple Car?
By: David B. Yoffie and Eric Baldwin
In 2015, Apple CEO Tim Cook knew that Apple, despite its phenomenal success, needed to continue to innovate in new product areas in order to continue its momentum into the future. This case explores three new (actual or potential) product offerings from Apple: the...
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Keywords:
Strategy;
Electronics;
Innovation;
Technology;
Technological Innovation;
Competitive Strategy;
Corporate Strategy;
Emerging Markets;
Growth and Development Strategy;
Computer Industry;
Computer Industry;
Computer Industry
Yoffie, David B., and Eric Baldwin. "Apple's Future: Apple Watch, Apple TV, and/or Apple Car?" Harvard Business School Case 716-401, June 2015. (Revised August 2016.)
- October 1994
- Case
Kamakura Ironworks Company, Ltd.
Describes cost management techniques in a supplier chain in the Japanese automotive industry. Exposes students to interorganizational cost management systems and explores when cost systems are required and when they can be switched off. Also illustrates supportive...
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Cooper, Robin, and Takeo Yoshikawa. "Kamakura Ironworks Company, Ltd." Harvard Business School Case 195-056, October 1994.
- January 2015
- Case
Sergio Marchionne at Chrysler
By: Rob Kaplan and Bernardo Bertoldi
Chrysler recently exited from the bankruptcy process, with U.S. government support and with Sergio Marchionne as CEO. Now was the time to work out how to create synergies with FIAT, how to improve the current manufacturing, product, and distribution-network...
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Kaplan, Rob, and Bernardo Bertoldi. "Sergio Marchionne at Chrysler." Harvard Business School Case 415-045, January 2015.
- June 2005 (Revised May 2006)
- Case
Covisint (A): The Evolution of a B2B Marketplace
By: Lynda M. Applegate and Elizabeth Collins
Ford Motor Co., General Motors, and DaimlerChrysler--the three original equipment manufacturers (OEMs) that dominated the automotive industry throughout the 20th century--launched Covisint in February 2000 as an industry supply chain exchange that would drive out cost...
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Keywords:
Business Model;
Supply Chain Management;
Business Startups;
Management Teams;
Manufacturing Industry;
Manufacturing Industry;
United States
Applegate, Lynda M., and Elizabeth Collins. "Covisint (A): The Evolution of a B2B Marketplace." Harvard Business School Case 805-110, June 2005. (Revised May 2006.)
- August 1997 (Revised June 2023)
- Case
Fabritek, 1992
Describes a large-volume automotive parts contract in a high-quality machine work company. Quality and delivery problems arise when one of the four men on the job is replaced with a high producer who cannot earn a substantial bonus because of machine interference.
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Keywords:
Machinery and Machining;
Compensation and Benefits;
Selection and Staffing;
Production;
Quality;
Manufacturing Industry
Hammond, Janice H. "Fabritek, 1992." Harvard Business School Case 698-014, August 1997. (Revised June 2023.)
- March 1969 (Revised August 1997)
- Case
Fabritek Corp.
Describes a large-volume automotive parts contract in a high-quality machine work company. Quality and delivery problems arise when one of the four men on the job is replaced with a high producer who cannot earn a substantial bonus because of machine interference.
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Holstein, William K., Linda Sprague, and Lawrence Bennigson. "Fabritek Corp." Harvard Business School Case 669-004, March 1969. (Revised August 1997.)
- September 2015
- Supplement
Luca de Meo Speaks at Harvard Business School
By: Linda A. Hill
A video supplement to the HBS case study entitled "Luca de Meo at Volkswagen Group." De Meo, Member of the Board at Audi AG and the former Chief Marketing Officer of Volkswagen Group, speaks about leading innovation and the automotive industry. Recorded at Harvard...
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Hill, Linda A. "Luca de Meo Speaks at Harvard Business School." Harvard Business School Multimedia/Video Supplement 416-702, September 2015.
- August 2000 (Revised November 2001)
- Case
Edmunds.com (A)
By: Stephen P. Bradley and Christina Akers
Edmund's began in 1966 as a publisher of new and used vehicle guides and grew into one of the leading third-party automotive web sites of today. This case explores how Edmunds.com gained a competitive edge using strategic partnerships and alliances, as well as careful...
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Keywords:
Growth and Development Strategy;
Business Strategy;
Success;
Product Positioning;
Partners and Partnerships;
Competitive Advantage;
Auto Industry;
Auto Industry
Bradley, Stephen P., and Christina Akers. "Edmunds.com (A)." Harvard Business School Case 701-025, August 2000. (Revised November 2001.)
- January 2021
- Case
Toyota and Its Labor Union in Argentina (A)
By: Jorge Tamayo, Erik Snowberg and Jenyfeer Martinez Buitrago
In 2011, Daniel Herrero, CEO of Toyota Argentina (TASA) since 2010, was about to meet with the Secretary-General of the union representing automotive industry workers in the country. The company produced vehicles in Argentina since 1997 at their plant at Zárate, and,...
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Keywords:
Manufacturing Performance;
Bargaining;
Production;
Performance;
Labor Unions;
Labor and Management Relations;
Fairness;
Factories, Labs, and Plants;
Auto Industry;
Argentina
Tamayo, Jorge, Erik Snowberg, and Jenyfeer Martinez Buitrago. "Toyota and Its Labor Union in Argentina (A)." Harvard Business School Case 721-394, January 2021.
- December 1997
- Case
Wriston Manufacturing Corporation
Wriston Manufacturing is a broad-line maker of components for the automotive industry. It has developed a network of nine plants as its product line has grown. Newer, higher-volume products tend to be made in newer, focused, high-volume plants, while older product...
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Keywords:
Decision Choices and Conditions;
Cost Management;
Business or Company Management;
Production;
Performance Efficiency;
Auto Industry
Hammond, Janice H. "Wriston Manufacturing Corporation." Harvard Business School Case 698-049, December 1997.
- November 1993
- Case
Mercedes-Benz
After many years as a German luxury car producer, Mercedes-Benz announced two major strategy shifts in 1992, toward a full line of automotive products and toward a globally diverse set of plans and activities. As part of this shift, Mercedes planned to build a major...
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Keywords:
Business or Company Management;
Expansion;
Global Strategy;
Manufacturing Industry;
Manufacturing Industry;
Germany;
Alabama
Rosenzweig, Philip M. "Mercedes-Benz." Harvard Business School Case 394-084, November 1993.
- October 2001
- Supplement
BMW AG: The Digital Auto Project-An Interview With Chris Bangle, Head of Global Design
By: Stefan H. Thomke
Chris Bangle describes how BMW is trying to reduce its development time by half with the aid of computer-aided technologies. To leverage these technologies in the very competitive automotive industry, he talks about how BMW is faced with the challenges of changing its...
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Keywords:
Interpersonal Communication;
Management Practices and Processes;
Time Management;
Product Development;
Organizational Change and Adaptation;
Problems and Challenges;
Competition;
Information Technology;
Auto Industry
Thomke, Stefan H. "BMW AG: The Digital Auto Project-An Interview With Chris Bangle, Head of Global Design." Harvard Business School Video Supplement 602-802, October 2001.
- winter 1985
- Article
The Nonpecuniary Costs of Automobile Emissions Standards
By: Timothy F. Bresnahan and Dennis Yao
An important component of the costs of automotive air-pollution control has been nonpecuniary: a decline in vehicle performance characteristics. This regulatory impact on what the auto industry calls "drivability" has never been quantified, although there is...
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Bresnahan, Timothy F., and Dennis Yao. "The Nonpecuniary Costs of Automobile Emissions Standards." RAND Journal of Economics 16, no. 4 (winter 1985): 437–455. ((reprinted in W. Harrington and V. McConnell (eds.) Controlling Automobile Air Pollution, 2007)
Harvard users click here for full text.)
- March 1998
- Case
Bumper Acquisition (A1), A: Confidential Information for Thermo-Impact, Inc.
By: James K. Sebenius and David T. Kotchen
Located in Mundelein, IL, Thermo-Impact, Inc. is a rapidly growing, private firm that manufactures automotive bumpers. In 1995, a number of large automotive supply companies and a private equity investment firm offer to buy Thermo-Impact. The cases in this series focus...
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Keywords:
Private Equity;
Valuation;
Negotiation Participants;
Decision Making;
Negotiation Process;
Entrepreneurship;
Negotiation Offer;
Acquisition;
Manufacturing Industry;
Manufacturing Industry;
Illinois
Sebenius, James K., and David T. Kotchen. "Bumper Acquisition (A1), A: Confidential Information for Thermo-Impact, Inc." Harvard Business School Case 898-198, March 1998.
- March 2023
- Case
Woven Planet - Designing Software for the Car of the Future
By: Gary P. Pisano and Catherine Piner
Founded in 2021, Woven Planet Holdings—a subsidiary of Toyota Motor Corporation—was developing Arene, an automotive software platform consisting of an operating system, development and simulation tools, and a cloud-based service that could store and analyze vehicle...
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Keywords:
Technology;
Automated Driving;
Innovation;
Organizational Culture;
Applications and Software;
Safety;
Product Launch;
Product;
Auto Industry;
Auto Industry
Pisano, Gary P., and Catherine Piner. "Woven Planet - Designing Software for the Car of the Future." Harvard Business School Case 623-064, March 2023.
- August 2017 (Revised September 2022)
- Case
Fuyao Glass America: Sourcing Decision
By: Willy Shih
In today's global economy, what are the factors that go into production location choice? This case is set in the world's second largest automotive glass producer as it expands from China into the United States. To meet a very aggressive cost target, management is faced...
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Keywords:
Supply Chains;
Globalization Of Supply Chain;
Manufacturing Footprint;
Manufacturing;
Manufacturing Strategy;
Global Strategy;
Supply Chain;
Globalization;
Supply Chain Management;
Production;
Logistics;
Strategy;
Auto Industry;
Auto Industry;
United States;
China
Shih, Willy. "Fuyao Glass America: Sourcing Decision." Harvard Business School Case 618-007, August 2017. (Revised September 2022.)
- November 1999 (Revised June 2002)
- Case
Debate Over Unbundling General Motors: The Delphi Divestiture and Other Possible Transactions, The
Ever since General Motors (GM) announced in February 1997 its intention to divest Delphi Automotive Systems--its upstream parts manufacturing operations--Wall Street had called for further unbundling, and various stakeholders competed for their claim of value...
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Keywords:
Valuation;
Supply Chain;
Vertical Integration;
Corporate Strategy;
Corporate Governance;
Auto Industry;
United States
Salter, Malcolm S. "Debate Over Unbundling General Motors: The Delphi Divestiture and Other Possible Transactions, The." Harvard Business School Case 800-196, November 1999. (Revised June 2002.)
- January 2013
- Case
Andrew Ryan at VC Brakes
By: Frank V. Cespedes and Sunru Yong
An aftermarket brake component manufacturer, VC Brakes, is bought out by a global automotive parts corporation after the 2008 financial crisis. Unlike its previous parent company, the new owner attempts to change VC Brakes' autocratic management style and...
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Keywords:
Organizational Culture;
Quality Management;
Crisis Management;
Human Resource Management;
Organizational Change and Adaptation;
Quality;
Change Management;
Leading Change;
Restructuring;
Management Practices and Processes;
Problems and Challenges;
Auto Industry
Cespedes, Frank V., and Sunru Yong. "Andrew Ryan at VC Brakes." Harvard Business School Brief Case 913-552, January 2013.
- February 2010 (Revised October 2010)
- Case
Re-THINK-ing THINK: The Electric Car Company
By: Joseph B. Lassiter III and David Kiron
On January 5, 2010, 48-year-old Richard Canny was on his way to meet the governor of Indiana. He was reading his newly issued press release announcing that THINK planned to start automobile production in Elkhart County, Indiana to launch its THINK City battery-operated...
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Keywords:
Business Startups;
Entrepreneurship;
Investment;
Global Strategy;
Market Entry and Exit;
Product Development;
Production;
Pollutants;
Environmental Sustainability;
Auto Industry;
Auto Industry;
Norway;
Indiana
Lassiter, Joseph B., III, and David Kiron. "Re-THINK-ing THINK: The Electric Car Company." Harvard Business School Case 810-105, February 2010. (Revised October 2010.)
- 21 Mar 2019
- HBS Case
The Ferrari Way
in 2015 (ticker symbol RACE). Meanwhile, the automotive industry has been shifting through its biggest changes in decades, with companies scrambling to keep up with the pace of innovation—including...
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