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- Faculty Publications (255)
Show Results For
-
All HBS Web
(934)
- People (7)
- News (235)
- Research (536)
- Events (2)
- Multimedia (3)
- Faculty Publications (255)
- December 2012 (Revised November 2014)
- Case
Lit Motors
By: Thomas R. Eisenmann and Alex Godden
In mid-2012 Lit Motors had created both engineering and design prototypes and conducted initial customer tests on less than $750,000 of investment. Lit Motors' founder, Daniel Kim, had started the company to design and manufacture an efficient electric 2-wheeled...
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Keywords:
Lean Startup;
Prototyping;
Electric Vehicle;
Urban Vehicle;
Customer Tests;
Gyroscope;
Entrepreneurs;
Development Stage Enterprises;
Creativity;
Disruptive Technologies;
Consumer Surveys;
Market Segmentation;
Manufacturing Costs;
Entrepreneurship;
Auto Industry;
United States;
California
Eisenmann, Thomas R., and Alex Godden. "Lit Motors." Harvard Business School Case 813-079, December 2012. (Revised November 2014.)
- 25 Jun 2012
- Research & Ideas
Collaborating Across Cultures
man to emperor Xuanzong and his consort. “To the extent that creativity is about the recombination of existing ideas, then combining ideas that haven't been connected before creates the potential to produce something new and useful" The...
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Keywords:
by Michael Blanding
- 24 Mar 2012
- News
Praise Is Fleeting, But Brickbats We Recall
- 31 May 2004
- Research & Ideas
How Team Leaders Show Support–or Not
What do leaders do to make employees in creative functions feel supported or not? That was one of the research questions posed by Harvard Business School professor Teresa Amabile and colleagues in what has turned into a penetrating study...
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Keywords:
by Martha Lagace
- June 2014
- Teaching Note
Lit Motors
By: Thomas Eisenmann
In mid-2012 Lit Motors had created both engineering and design prototypes and conducted initial customer tests on less than $750,000 of investment. Lit Motors' founder, Daniel Kim, had started the company to design and manufacture an efficient electric 2-wheeled...
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- April 2007
- Case
The Boeing Company: Moonshine Shop
By: Robert D. Austin, Richard L. Nolan and Shannon O'Donnell
Describes how the "Moonshine Shop," a group of plant-savvy creative generalists, is helping a great industrial company become more innovative. Chronicles the history of the Moonshine Shop, its successes and failures, and describes innovations they've helped put in...
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Keywords:
History;
Business Model;
Saving;
Programs;
Creativity;
Corporate Entrepreneurship;
Research and Development;
Collaborative Innovation and Invention;
Business Processes;
Aerospace Industry
Austin, Robert D., Richard L. Nolan, and Shannon O'Donnell. "The Boeing Company: Moonshine Shop." Harvard Business School Case 607-130, April 2007.
- July 2007 (Revised February 2010)
- Case
Launching Telmore (A)
By: Ramon Casadesus-Masanell, Celso Fernandez and Moritz Jobke
When the Danish mobile phone service provider Telmore entered the market in October 2000, few people took notice. Its business model was not perceived as particularly aggressive or threatening to the industry. Less than three years later, Telmore's creative adaptation...
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Keywords:
Business Model;
Disruptive Innovation;
Market Entry and Exit;
Creativity;
Adaptation;
Competitive Advantage;
Telecommunications Industry;
Denmark
Casadesus-Masanell, Ramon, Celso Fernandez, and Moritz Jobke. "Launching Telmore (A)." Harvard Business School Case 708-414, July 2007. (Revised February 2010.)
- July 2002 (Revised October 2002)
- Case
Cirque du Soleil
By: Thomas J. DeLong and Vineeta Vijayaraghavan
Retaining talent is an issue for any company whose success relies on the creativity and excellence of its employees. This is especially true for Cirque du Soleil, the spectacularly successful "circus without animals," whose 2,100 employees include 500 artists--mimes,...
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Keywords:
Retention;
Employee Relationship Management;
Business Strategy;
Talent and Talent Management;
Organizational Culture;
Entertainment and Recreation Industry
DeLong, Thomas J., and Vineeta Vijayaraghavan. "Cirque du Soleil." Harvard Business School Case 403-006, July 2002. (Revised October 2002.)
- December 12, 2009
- Other Article
The Transformation of India: Incumbent Control, Reforms, and Newcomers
By: Laura Alfaro and Anusha Chari
What microeconomic forces drove the structural transformation of India's economy in recent decades? This column studies firm-level data and portrays a dynamic economy driven by the growth of private and foreign firms. But the Indian economy did not go through an...
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Alfaro, Laura, and Anusha Chari. "The Transformation of India: Incumbent Control, Reforms, and Newcomers." Vox, CEPR Policy Portal (December 12, 2009).
- 18 Jun 2013
- News
Megahit Marketing
- October 1997 (Revised July 1999)
- Case
Best Buy
By: V. Kasturi Rangan and Balaji Chakravarthy
Documents the evolution of Best Buy, an electronics retailer, from its founding in 1966 to its very successful "Concept 2" strategy in 1996, boosting its sales ($7.2 billion) past industry #1 Circuit City. Its CEO Richard Schulze offers a new vision (Concept 3) to...
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Keywords:
History;
Business Model;
Competitive Strategy;
Adaptation;
Customer Focus and Relationships;
Customization and Personalization;
Retail Industry
Rangan, V. Kasturi, and Balaji Chakravarthy. "Best Buy." Harvard Business School Case 598-016, October 1997. (Revised July 1999.)
- 24 Aug 2016
- News
Entrepreneurs versus regulators
- 06 Oct 2016
- Blog Post
An Interview with Corporate Relations Director, Cathy Hutchinson
Tell us about your background before coming to HBS. I’m a born and raised New Englander. I grew up in the suburbs of Boston and then headed to Yale for college. I continued west to Los Angeles, where I worked in the media industry for 6...
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- 07 Jan 2013
- Lessons from the Classroom
Culture Changers: Managing High-Impact Entrepreneurs
Saffronart, and food businesses Whole Foods and the James Beard Foundation. Khaire created the course, she says, because these industries function in fundamentally different ways than those in industries...
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- Research Summary
Research Focus
By: Anita Elberse
My research focuses on "creative industries," defined as industries that supply goods that we commonly associate with artistic, cultural, or entertainment value -- including book and magazine publishing, film, music, television, video games, the performing...
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- 02 Mar 2007
- What Do You Think?
What Is the Government’s Role in US Health Care?
various free market mechanisms for addressing these issues. Where to start? Paul Jackson suggests that "The only thing the government should be involved with is controlling the drug, insurance, and medical industry advertising spending...
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- January 2021 (Revised March 2021)
- Case
THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)
By: Jill Avery, Ayelet Israeli and Emma von Maur
THE YES, a multi-brand shopping app launched in May 2020 offered a new type of buying experience for women’s fashion, driven by a sophisticated algorithm that used data science and machine learning to create and deliver a personalized store for every shopper, based on...
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Keywords:
Data;
Data Analytics;
Artificial Intelligence;
AI;
AI Algorithms;
AI Creativity;
Fashion;
Retail;
Retail Analytics;
E-Commerce Strategy;
Platform;
Platforms;
Big Data;
Preference Elicitation;
Preference Prediction;
Predictive Analytics;
App Development;
"Marketing Analytics";
Advertising;
Mobile App;
Mobile Marketing;
Apparel;
Online Advertising;
Referral Rewards;
Referrals;
Female Ceo;
Female Entrepreneur;
Female Protagonist;
Analytics and Data Science;
Analysis;
Creativity;
Marketing Strategy;
Brands and Branding;
Consumer Behavior;
Demand and Consumers;
Forecasting and Prediction;
Marketing Channels;
Digital Marketing;
Internet and the Web;
Mobile and Wireless Technology;
AI and Machine Learning;
E-commerce;
Digital Platforms;
Fashion Industry;
Fashion Industry;
Fashion Industry;
Fashion Industry;
United States
Avery, Jill, Ayelet Israeli, and Emma von Maur. "THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)." Harvard Business School Case 521-070, January 2021. (Revised March 2021.)
- October 2018 (Revised August 2023)
- Case
Safecast: Bootstrapping Human Capital to Big Data
By: Ethan Bernstein and Stephanie Marton
On March 11, 2011, at 2:46pm, a 9.1-on-the-Richter-scale, six-minute long earthquake unleashed a tsunami that ravaged the Tohoku region of Japan, damaging the Fukushima Daiichi Nuclear Power facility and releasing sufficient radioactive material into the air and ocean...
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Keywords:
Citizen Science;
Creative Commons;
Open Data;
Open Architecture;
Volunteer-based Organization;
Fukushima Daiichi Nuclear Power Facility;
311;
Nuclear;
Radiation;
Crowdsourcing;
Bgeigie;
Geiger Counters;
Kickstarter;
Sustainability;
Sustainable Business And Innovation;
Design;
Energy Generation;
Social Entrepreneurship;
Human Capital;
Innovation and Invention;
Crisis Management;
Organizational Structure;
Organizational Design;
Information Technology;
Business Model;
Energy Industry;
Energy Industry;
Japan;
North and Central America;
Europe
Bernstein, Ethan, and Stephanie Marton. "Safecast: Bootstrapping Human Capital to Big Data." Harvard Business School Case 419-033, October 2018. (Revised August 2023.)
- February 1992 (Revised March 1995)
- Case
Amelia Rogers at Tassani Communications (A)
By: Linda A. Hill
Describes a conflict that has arisen between an account manager and a creative director at Tassani Communications, a Chicago-based advertising agency which is making the transition from entrepreneurial to professional management. The client, the marketing director of a...
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Keywords:
Rank and Position;
Conflict Management;
Change Management;
Entrepreneurship;
Practice;
Behavior;
Creativity;
Problems and Challenges;
Advertising Industry;
Chicago
Hill, Linda A. "Amelia Rogers at Tassani Communications (A)." Harvard Business School Case 492-034, February 1992. (Revised March 1995.)
- 25 Jan 2011
- First Look
First Look: Jan. 25
technology holds promise after a long development phase, but the packaging is more expensive, and Wright and his team must convince the industry stakeholders of the packaging's value. Purchase this...
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Keywords:
Sean Silverthorne