Filter Results
:
(186)
Show Results For
-
All HBS Web
(802)
- Faculty Publications (186)
Show Results For
-
All HBS Web
(802)
- Faculty Publications (186)
- December 1992
- Case
Du Pont: Corporate Advertising for 1992
By: Stephen A. Greyser and Norman Klein
Describes Du Pont's 1992 corporate advertising campaign, and its objectives and key messages. The campaign is set in the context of Du Pont's historical corporate positioning ("better things for better living"). Includes target audiences, budget considerations, and the...
View Details
Keywords:
Advertising Campaigns;
Brands and Branding;
Marketing Communications;
Marketing Strategy;
Corporate Strategy;
Chemical Industry
Greyser, Stephen A., and Norman Klein. "Du Pont: Corporate Advertising for 1992." Harvard Business School Case 593-023, December 1992.
- October 1992 (Revised August 1994)
- Case
Allied-Signal: Managing the Hazardous Waste Liability Risk
By: Richard H.K. Vietor and Edward Prewitt
Allied-Signal, Inc., one of the world's oldest chemical companies and today a diversified conglomerate, is liable for clean-up costs of old hazardous waste sites. These costs are substantial: reserves grew to nearly $500 million in 1991. Attempting to avoid further...
View Details
Keywords:
Wastes and Waste Processing;
Environmental Sustainability;
Programs;
Cost Management;
Policy;
Government Legislation;
Factories, Labs, and Plants;
Governance Compliance;
Legal Liability;
Chemical Industry;
United States;
Europe
Vietor, Richard H.K., and Edward Prewitt. "Allied-Signal: Managing the Hazardous Waste Liability Risk." Harvard Business School Case 793-044, October 1992. (Revised August 1994.)
- March 1992 (Revised April 1995)
- Case
Saatchi & Saatchi Co. PLC: Corporate Strategy
By: David J. Collis
Saatchi & Saatchi, founded in 1970, became the world's largest advertising agency in 1986. It then diversified into consulting and other managerial areas before crashing in 1989. Under a new CEO, the company restructured and refocused on its advertising agencies.
View Details
Keywords:
Restructuring;
Globalized Firms and Management;
Corporate Strategy;
Diversification;
Advertising Industry
Collis, David J. "Saatchi & Saatchi Co. PLC: Corporate Strategy." Harvard Business School Case 792-056, March 1992. (Revised April 1995.)
- July 1991 (Revised August 1991)
- Case
Philip Morris Companies, Inc. (A)
This large tobacco and diversified food processor is seeking to refinance debt funds raised to accomplish a large acquisition. It has filed a large "shelf" registration that authorizes it to issue during the subsequent two years. At the time of the case, the market...
View Details
Hayes, Samuel L., III. "Philip Morris Companies, Inc. (A)." Harvard Business School Case 292-005, July 1991. (Revised August 1991.)
- January 1991
- Article
Diversified Expansion by Large Established Firms
By: C. A. Montgomery and S. Hariharan
Montgomery, C. A., and S. Hariharan. "Diversified Expansion by Large Established Firms." Journal of Economic Behavior & Organization 15, no. 1 (January 1991): 71–89.
- January 1990 (Revised February 1990)
- Teaching Note
Great Lakes Diversified Corp.: The Detroit Plant--1980, Teaching Note
By: Roy D. Shapiro
- April 1989 (Revised December 1998)
- Case
Masco Corp. (A)
Describes the history and corporate position of a large and successful producer of faucets and related household products. Masco is considering entry into the $14 billion furniture industry. Designed to be used with Household Furniture Industry in 1986 in a strategy...
View Details
Keywords:
Diversification;
Market Entry and Exit;
Corporate Strategy;
Rank and Position;
Consumer Products Industry
Porter, Michael E., and Cynthia A. Montgomery. "Masco Corp. (A)." Harvard Business School Case 389-186, April 1989. (Revised December 1998.)
- December 1988
- Case
Great Lakes Diversified Corp.: The Detroit Plant--1980
By: Roy D. Shapiro
Shapiro, Roy D. "Great Lakes Diversified Corp.: The Detroit Plant--1980." Harvard Business School Case 689-050, December 1988.
- October 1986 (Revised September 1987)
- Background Note
General Management in Diversified Firms
Badaracco, Joseph L., Jr. "General Management in Diversified Firms." Harvard Business School Background Note 387-064, October 1986. (Revised September 1987.)
- June 1983 (Revised April 1991)
- Case
Dominion Engineering Works
Dominion Engineering Works faces important strategic decisions about whether to continue its focused strategy of selling newsprint machines to the Canadian paper industry or whether recent changes in industry conditions and the emergence of three global competitors...
View Details
Keywords:
Machinery and Machining;
Globalized Markets and Industries;
Management Analysis, Tools, and Techniques;
Partners and Partnerships;
Competitive Strategy;
Customization and Personalization;
Diversification
Bartlett, Christopher A. "Dominion Engineering Works." Harvard Business School Case 383-184, June 1983. (Revised April 1991.)
- September 1982 (Revised March 1986)
- Teaching Note
Great Lakes Diversified Corp.: The Detroit Plant (TN)
By: W. Earl Sasser
- September 1982
- Case
American Diversified Corp. (A)
Schlesinger, Leonard A. "American Diversified Corp. (A)." Harvard Business School Case 483-046, September 1982.
- September 1982
- Case
American Diversified Corp. (B)
Schlesinger, Leonard A. "American Diversified Corp. (B)." Harvard Business School Case 483-047, September 1982.
- September 1982
- Case
American Diversified Corp. (C)
Schlesinger, Leonard A. "American Diversified Corp. (C)." Harvard Business School Case 483-048, September 1982.
- September 1982 (Revised March 1983)
- Case
American Diversified Corp. (D)
Schlesinger, Leonard A. "American Diversified Corp. (D)." Harvard Business School Case 483-049, September 1982. (Revised March 1983.)
- March 1982 (Revised June 1986)
- Background Note
Note on Diversification as a Strategy
By: Michael E. Porter and Malcolm S. Salter
Presents a discussion of corporate diversification. Covers historical background, the concept of strategy for a diversified company, and concepts of value creation.
View Details
Porter, Michael E., and Malcolm S. Salter. "Note on Diversification as a Strategy." Harvard Business School Background Note 382-129, March 1982. (Revised June 1986.)
- March 1981 (Revised October 1998)
- Case
Corning Glass Works International (A)
Follows the impact of a change in global strategy on a diversified company's global organization structure. Traces two failed attempts at bringing a business perspective to a geographic organization, and poses the problem of what the international division president...
View Details
Keywords:
Disruption;
Framework;
Global Strategy;
Organizational Structure;
Perspective;
Power and Influence
Bartlett, Christopher A., and Michael Y. Yoshino. "Corning Glass Works International (A)." Harvard Business School Case 381-160, March 1981. (Revised October 1998.)
- March 1981 (Revised November 1998)
- Supplement
Corning Glass Works International (C2)
Follows the impact of a change in global strategy on a diversified company's global organization structure. Reviews the company's subsequent performance internationally. Also presents reflections by top management on future possible change in the organization...
View Details
Keywords:
Global Strategy;
Change;
Performance;
Globalized Firms and Management;
Management Teams;
Manufacturing Industry
Bartlett, Christopher A., and Michael Y. Yoshino. "Corning Glass Works International (C2)." Harvard Business School Supplement 381-164, March 1981. (Revised November 1998.)
- December 1980 (Revised December 1984)
- Case
Hudepohl Brewing Co.
Presents the problem of how an established regional brewer can survive the onslaught of national breweries, some of which are being cross-subsidized by diversified parent companies. Requires detailed analysis of what operations are profitable and unprofitable for...
View Details
Keywords:
Business Subsidiaries;
Profit;
Management Analysis, Tools, and Techniques;
Industry Growth;
Private Ownership;
Problems and Challenges;
Competition;
Diversification
Salter, Malcolm S. "Hudepohl Brewing Co." Harvard Business School Case 381-092, December 1980. (Revised December 1984.)
- October 1979 (Revised March 1986)
- Case
PC&D, Inc.
By: Evelyn T. Christiansen and Richard G. Hamermesh
Covers history of PC&D from 1960 to 1975 as it grows from a single business firm to a diversified firm. Emphasizes the use of subsidiaries for product development and fast growth. Other issues include problems of a new CEO in keeping control of fast growing divisions.
View Details
Keywords:
Leadership;
Business Subsidiaries;
Diversification;
Growth Management;
Product Development
Christiansen, Evelyn T., and Richard G. Hamermesh. "PC&D, Inc." Harvard Business School Case 380-072, October 1979. (Revised March 1986.)