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All HBS Web
(1,557)
- Faculty Publications (126)
- November 2016 (Revised March 2018)
- Module Note
Strategy Execution Module 9: Building a Balanced Scorecard
By: Robert Simons
This module reading explains how to construct a strategy map and build a balanced scorecard. Using an internal value chain model, the module illustrates how a balanced scorecard can support and enable customer management, innovation, operations, and post-sale service...
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Keywords:
Management Control Systems;
Implementing Strategy;
Execution;
Performance Measurement;
Strategy Map;
Business Goals;
Customer Measures;
Strategy;
Balanced Scorecard;
Business Model
Simons, Robert. "Strategy Execution Module 9: Building a Balanced Scorecard." Harvard Business School Module Note 117-109, November 2016. (Revised March 2018.)
- November 2016 (Revised December 2016)
- Module Note
Strategy Execution Module 7: Designing Asset Allocation Systems
By: Robert Simons
This module reading provides tools and analyses for acquiring and allocating resources. The module begins by reviewing the importance of setting strategic boundaries as a basis for asset acquisitions. Next, a distinction is made between new assets acquired to meet...
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Keywords:
Management Control Systems;
Implementing Strategy;
Execution;
Asset Allocation Systems;
Payback;
Discounted Cash Flow;
Internal Rate Of Return;
Strategic Investments;
Analyzing Acquisitions;
Strategy;
Capital Budgeting
Simons, Robert. "Strategy Execution Module 7: Designing Asset Allocation Systems." Harvard Business School Module Note 117-107, November 2016. (Revised December 2016.)
- October 2016 (Revised April 2018)
- Case
ASICS: Chasing a 2020 Vision
By: Elie Ofek, Nobuo Sato and Akiko Kanno
In early 2016, Motoi Oyama, president and CEO of ASICS, a major sports apparel and footwear manufacturer based in Japan, lays out his company’s growth plan for the upcoming 5 years. The new plan set ambitious goals in terms of revenue and profit increases. At the heart...
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Keywords:
Brand Management;
Sports Apparel;
Competitive Positioning;
Direct To Consumer Marketing;
Retail Formats;
Lifestyle Brands;
Information Technology;
Competition;
Brands and Branding;
Organizational Change and Adaptation;
Digital Platforms;
Product Positioning;
Marketing Channels;
Sports;
Retail Industry;
Apparel and Accessories Industry;
Sports Industry;
Entertainment and Recreation Industry
Ofek, Elie, Nobuo Sato, and Akiko Kanno. "ASICS: Chasing a 2020 Vision." Harvard Business School Case 517-060, October 2016. (Revised April 2018.)
- October 2016 (Revised December 2016)
- Module Note
Strategy Execution Module 6: Evaluating Strategic Profit Performance
By: Robert Simons
This module reading demonstrates how to calculate and analyze the profit generated by different business strategies. Formulas and examples are provided to calculate profit generated by changes in market share, revenue growth, efficiency improvements, and support costs....
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Keywords:
Management Control Systems;
Implementing Strategy;
Execution;
Evaluating Business Performance;
Profitability Analysis;
Variance Analysis;
Measuring Effectiveness;
Measuring Efficiency;
Activity-Based Costing;
Flexible Budget;
Accounting;
Strategy
Simons, Robert. "Strategy Execution Module 6: Evaluating Strategic Profit Performance." Harvard Business School Module Note 117-106, October 2016. (Revised December 2016.)
- October 2016 (Revised February 2019)
- Module Note
Strategy Execution Module 5: Building a Profit Plan
By: Robert Simons
This module reading describes how to build a profit plan to reflect the strategy of a business in economic terms. After introducing the profit wheel, cash wheel, and ROE wheel, the module illustrates how to use a profit plan to assess the viability of different...
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Keywords:
Management Control Systems;
Implementing Strategy;
Execution;
Profit Planning;
Cash Flow Analysis;
Asset Utilization;
Return On Equity;
Business Planning;
Testing Strategy;
Analyzing Strategic Alternative;
Strategy;
Asset Management;
Cash Flow;
Investment Return;
Management Systems;
Profit
Simons, Robert. "Strategy Execution Module 5: Building a Profit Plan." Harvard Business School Module Note 117-105, October 2016. (Revised February 2019.)
- September 2016 (Revised January 2018)
- Module Note
Strategy Execution Module 4: Organizing for Performance
By: Robert Simons
This module reading explores the implications of different business models on organization design. After discussing the distinction between units focused on work processes and those devoted to markets, the analysis provides insight as to when to organize businesses by...
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Keywords:
Management Control Systems;
Implementing Strategy;
Execution;
Customer Focused Organization;
Specialization;
Span Of Control;
Span Of Accountability;
Span Of Attention;
Strategy;
Organizational Design;
Organizational Structure
Simons, Robert. "Strategy Execution Module 4: Organizing for Performance." Harvard Business School Module Note 117-104, September 2016. (Revised January 2018.)
- Article
ESG Integration in Investment Management: Myths and Realities
By: Sakis Kotsantonis, Christopher Pinney and George Serafeim
The authors’ aim in this article is to set the record straight on the financial performance of sustainable investing while also correcting a number of other widespread misconceptions about this rapidly growing set of principles and methods.
Myth Number 1:...
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Keywords:
ESG;
Sustainability;
Investment Management;
Finance;
Corporate Social Responsibility;
Integrated Corporate Reporting;
Corporate Social Responsibility and Impact;
Investment;
Environmental Sustainability;
Corporate Governance
Kotsantonis, Sakis, Christopher Pinney, and George Serafeim. "ESG Integration in Investment Management: Myths and Realities." Journal of Applied Corporate Finance 28, no. 2 (Spring 2016): 10–16.
- September 2016 (Revised March 2017)
- Module Note
Strategy Execution Module 3: Using Information for Performance Measurement and Control
By: Robert Simons
This module reading explains how managers use information to control critical business processes and outcomes. The analysis begins by illustrating how managers use information to communicate goals and track performance. Then the focus turns to the choices that managers...
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Keywords:
Management Control Systems;
Implementing Strategy;
Strategy Execution;
Organization Process;
Feedback Model;
Innovation;
Uses Of Information;
Big Data;
Benchmarking;
Decision Making;
Information;
Performance Evaluation;
Analytics and Data Science
Simons, Robert. "Strategy Execution Module 3: Using Information for Performance Measurement and Control." Harvard Business School Module Note 117-103, September 2016. (Revised March 2017.)
- September 2016
- Article
The Effect of Target Difficulty on Target Completion: The Case of Reducing Carbon Emissions
By: Ioannis Ioannou, Shelley Xin Li and George Serafeim
Targets are an integral component of management control systems and play a significant role in achieving desirable performance outcomes. We focus on a key environmental performance objective—reduction of carbon emissions—as a setting in which to examine how target...
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Keywords:
Sustainability;
Target-setting;
Management Accounting;
Management Accounting And Control Systems;
Control Systems;
Sustainable Development;
Environment;
Goals and Objectives;
Climate Change;
Management Systems;
Accounting;
Environmental Sustainability
Ioannou, Ioannis, Shelley Xin Li, and George Serafeim. "The Effect of Target Difficulty on Target Completion: The Case of Reducing Carbon Emissions." Accounting Review 91, no. 5 (September 2016).
- August 2016 (Revised December 2016)
- Module Note
Strategy Execution Module 2: Building a Successful Strategy
By: Robert Simons
This module reading describes the basics of building a successful strategy. Topics in this module include a discussion of the distinction between corporate and business strategy; how to conduct a SWOT analysis of market dynamics and internal capabilities; the use of...
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Keywords:
Management Control Systems;
Implementing Strategy;
Strategy Execution;
Business Strategy;
Five Forces;
Distinctive Capabilities;
Emergent Strategy;
Mission Statements;
Strategy;
SWOT Analysis;
Competitive Advantage
Simons, Robert. "Strategy Execution Module 2: Building a Successful Strategy." Harvard Business School Module Note 117-102, August 2016. (Revised December 2016.)
- August 2016 (Revised May 2018)
- Module Note
Strategy Execution Module 1: Managing Organizational Tensions
By: Robert Simons
This module reading lays the foundation for executing strategy using performance measurement and control systems. Properly applied, these systems can overcome the organizational blocks that impede the potential of all people who work in modern organizations. This...
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Keywords:
Management Control Systems;
Implementing Strategy;
Strategy Execution;
Performance Measurement;
Profit Planning;
Organization Design;
Profitable Growth;
Management Attention;
Organizational Conflict;
Human Behavior;
Strategy;
Ethics;
Goals and Objectives;
Organizational Design;
Management Analysis, Tools, and Techniques;
Performance;
Measurement and Metrics
Simons, Robert. "Strategy Execution Module 1: Managing Organizational Tensions." Harvard Business School Module Note 117-101, August 2016. (Revised May 2018.)
- July 16, 2016
- Article
A Game Theoretic Model for Resource Allocation Among Countermeasures with Multiple Attributes
By: Elisabeth C. Paulson, Igor Linkov and Jeffrey Keisler
We study a strategic, two-player, sequential game between an attacker and defender. The defender must allocate resources amongst possible countermeasures and across possible targets. The attacker then chooses a type of threat and a target to attack. This paper proposes...
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Paulson, Elisabeth C., Igor Linkov, and Jeffrey Keisler. "A Game Theoretic Model for Resource Allocation Among Countermeasures with Multiple Attributes." European Journal of Operational Research 252, no. 2 (July 16, 2016): 610–622.
- November 2015 (Revised November 2016)
- Case
Huaxia: Building a U.S.-Style Dairy in China
By: Tarun Khanna, Nancy Hua Dai and Juan Ma
In 2015, Charles Shao, chairman of Huaxia, considered the alternatives to ensure sustainable growth of Huaxia and rebuild the overall health of China's dairy industry. He came to China in 2004 and set up Huaxia dairy farm with the goal to build a world-class dairy farm...
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Keywords:
Entrepreneurship;
Strategy;
Corporate Social Responsibility and Impact;
Emerging Markets;
Agribusiness;
Agriculture and Agribusiness Industry;
China
Khanna, Tarun, Nancy Hua Dai, and Juan Ma. "Huaxia: Building a U.S.-Style Dairy in China." Harvard Business School Case 716-414, November 2015. (Revised November 2016.)
- October 2015 (Revised October 2016)
- Case
Building Watson: Not So Elementary, My Dear! (Abridged)
By: Willy C. Shih
This case is set inside IBM Research's efforts to build a computer that can successfully take on human challengers playing the game show Jeopardy! It opens with the machine named Watson offering the incorrect answer "Toronto" to a seemingly simple question during the...
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Keywords:
Analytics;
Big Data;
Business Analytics;
Product Development Strategy;
Machine Learning;
Machine Intelligence;
Artificial Intelligence;
Product Development;
AI and Machine Learning;
Information Technology;
Analytics and Data Science;
Information Technology Industry;
United States
Shih, Willy C. "Building Watson: Not So Elementary, My Dear! (Abridged)." Harvard Business School Case 616-025, October 2015. (Revised October 2016.)
- June 2015
- Supplement
Henkel: Building a Winning Culture (B)
By: Robert Simons and Natalie Kindred
This case, an update on "Henkel: Building a Winning Culture (A)," describes Henkel's strong performance against its tough 2012 objectives, as well as the new objectives CEO Kasper Rorsted set for 2016.
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Keywords:
Kasper Rorsted;
Rorsted;
Henkel;
Germany;
Personal Care;
Consumer Products;
Culture;
Performance Management;
Performance Metrics;
Stretch Goals;
Strategy;
Measurement and Metrics;
Performance;
Management;
Consumer Products Industry;
Germany
Simons, Robert, and Natalie Kindred. "Henkel: Building a Winning Culture (B)." Harvard Business School Supplement 115-040, June 2015.
- February 2015
- Case
CLP: Powering Asia
By: George Serafeim, Rebecca Henderson and Dawn Lau
Richard Lancaster, taking over from Andrew Brandler, was the Chief Executive Officer (CEO) of CLP Holdings Ltd., one of the leading power companies in Asia, with operations in China, Southeast Asia, Taiwan, Australia, and India, and an energy portfolio spanning coal,...
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Keywords:
Energy Generation;
Environmental Sustainability;
Goals and Objectives;
Values and Beliefs;
Growth and Development Strategy;
Strategic Planning;
Energy Industry;
Asia;
India
Serafeim, George, Rebecca Henderson, and Dawn Lau. "CLP: Powering Asia." Harvard Business School Case 115-038, February 2015.
- February 2015 (Revised August 2016)
- Case
Nokia's Bridge Program: Redesigning Layoffs (A)
By: Sandra J. Sucher and Susan J. Winterberg
"Not another Bochum." Nokia Board Chairman Jorma Ollila was clear in the goals he set for the 2011 restructuring that Nokia's new CEO, Stephen Elop, had decided was necessary to address the dramatically changed competitive environment the company faced in smartphones...
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Keywords:
Layoffs;
Plant Closure;
Outplacement;
Shared Value;
Business or Company Management;
Job Cuts and Outsourcing;
Restructuring;
Employee Relationship Management;
Telecommunications Industry
Sucher, Sandra J., and Susan J. Winterberg. "Nokia's Bridge Program: Redesigning Layoffs (A)." Harvard Business School Case 315-002, February 2015. (Revised August 2016.)
- September 2014 (Revised June 2016)
- Case
Whole Foods: The Path to 1,000 Stores
By: David F. Drake, Ryan W. Buell, Melissa Barton, Taylor Jones, Katrina Keverian and Jeffrey Stock
The case examines the operations strategy of Whole Foods, one of the largest natural grocery chains in the United States. In late 2013, Whole Foods was expanding rapidly, with a publicly-stated goal of growing from 351 to 1,000 domestic stores by 2022. It was also...
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Keywords:
Human Capital;
Food;
Expansion;
Market Entry and Exit;
Operations;
Strategy;
Retail Industry;
Food and Beverage Industry;
United States
Drake, David F., Ryan W. Buell, Melissa Barton, Taylor Jones, Katrina Keverian, and Jeffrey Stock. "Whole Foods: The Path to 1,000 Stores." Harvard Business School Case 615-019, September 2014. (Revised June 2016.)
- March 18, 2014
- Article
Family Businesses Must Set the Agenda (Without Micromanaging)
By: Josh Baron and Rob Lachenauer
This article discusses the role of owners in family businesses, using the story of Charles, who transformed his family's shipping business by taking ownership decisions. The article highlights that owners have the power to set goals, define performance metrics, hire...
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Baron, Josh, and Rob Lachenauer. "Family Businesses Must Set the Agenda (Without Micromanaging)." Harvard Business Review (website) (March 18, 2014).
- October 2013 (Revised January 2016)
- Case
J.C. Penney's 'Fair and Square' Strategy (Abridged)
By: Elie Ofek and Jill Avery
As he gets ready to release 2nd quarter 2012 results, Ron Johnson, the new CEO of department store J.C. Penney, is reconsidering the dramatic changes he initiated for the business model and brand image of his company. A new pricing scheme he put in place in February,...
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Keywords:
Business Model;
Change Management;
Marketing Strategy;
Price;
Consumer Behavior;
Decision Making;
Management Teams;
Brands and Branding;
Retail Industry;
United States
Ofek, Elie, and Jill Avery. "J.C. Penney's 'Fair and Square' Strategy (Abridged)." Harvard Business School Case 514-063, October 2013. (Revised January 2016.)