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Show Results For
-
All HBS Web
(1,982)
- People (7)
- News (624)
- Research (935)
- Events (7)
- Multimedia (37)
- Faculty Publications (752)
- March 2018 (Revised October 2019)
- Case
Yo-Yo Ma and Silkroad
Silkroad—a cross-cultural music collaboration that world-famous cellist Yo-Yo Ma had spearheaded since 1998, was preparing to celebrate its 20th anniversary. In parallel, Ma was stepping back from his role as the organization’s Artistic Director. Silkroad had come of...
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Keywords:
Managing Diverse Teams;
Leadership Transitions;
Global Innovation;
Music;
Cultural Entrepreneurship;
Nonprofit Organizations;
Music Entertainment;
Leadership;
Transition
Deshpandé, Rohit, Paul A. Gompers, and Scott Duke Kominers. "Yo-Yo Ma and Silkroad." Harvard Business School Case 818-110, March 2018. (Revised October 2019.)
- February 22, 2023
- Article
How to Seed Organic Marketing in a Video-First World
By: Ayelet Israeli, Leonard A. Schlesinger and Matt Higgins
Early direct-to-consumer (DTC) companies relied on plentiful capital and low-cost digital marketing to power growth. But as this sector has matured, capital is more constrained, social media is more cluttered, and customer acquisition costs are rising. DTC companies...
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Keywords:
Online Business;
Ecommerce;
E-commerce;
E-Commerce Strategy;
Omnichannel Retail;
Omnichannel Retailing;
Influencer Marketing;
Consumer;
Organic Growth;
Video Advertising;
Promotion;
Celebrities;
Online Advertising;
Online Channel;
Online Communities;
Online Community;
Go To Market Strategy;
Platform;
Media;
Media Content;
Digital;
Digital Culture;
Digital Influencers;
Direct To Consumer Marketing;
Direct-to-consumer;
Innovation & Entrepreneurship;
Innovation;
Sales;
Digital Platforms;
Digital Marketing;
Digital Strategy;
Consumer Behavior;
Internet and the Web;
Advertising;
Business Model;
Growth Management;
Marketing;
Marketing Strategy;
Marketing Channels;
Marketing Communications;
Communication Strategy;
Innovation Strategy;
Retail Industry;
Consumer Products Industry;
Fashion Industry;
Advertising Industry;
Apparel and Accessories Industry;
Beauty and Cosmetics Industry;
Food and Beverage Industry;
Media and Broadcasting Industry;
United States;
North America
Israeli, Ayelet, Leonard A. Schlesinger, and Matt Higgins. "How to Seed Organic Marketing in a Video-First World." Harvard Business Review (website) (February 22, 2023).
- 25 Mar 2016
- Video
Michael Skok, Co-Founding Partner, Assemble.VC
- June 2012
- Case
The Atavist: Reinventing the Book
By: Mukti Khaire and Mary Tripsas
Atavist, a start-up founded by journalists, publishes enhanced ebook singles as well as the software to create enhanced ebooks. The company is currently engaged in both publishing and software development, but as they raise funding and grow, must decide whether to...
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Keywords:
Disruptive Technology;
Growth Strategy;
Innovation;
Publishing;
Software Industry;
Technological Change;
Disruptive Innovation;
Applications and Software;
Entrepreneurship;
Growth and Development Strategy;
Information Technology Industry;
Publishing Industry
Khaire, Mukti, and Mary Tripsas. "The Atavist: Reinventing the Book." Harvard Business School Case 812-177, June 2012.
Julia B. Austin
Julia Austin is a Senior Lecturer at Harvard Business School’s Rock Center for Entrepreneurship where she currently teaches Startup Operations. Julia is also a certified Executive Coach, board member, startup advisor and angel investor... View Details
- December 1986 (Revised February 1993)
- Case
Scandinavian Airlines System
Discusses the fostering of entrepreneurship and innovation in the large corporation. It traces the development and history of Scandinavian Airlines System (SAS) from 1946 to the present with particular emphasis on the leadership of Jan Carlzon, CEO from 1981 to the...
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Keywords:
Organizational Change and Adaptation;
Leading Change;
Innovation and Management;
Corporate Entrepreneurship;
Organizational Culture;
Air Transportation Industry;
Scandinavia
Kao, John J. "Scandinavian Airlines System." Harvard Business School Case 487-041, December 1986. (Revised February 1993.)
- 04 May 2015
- News
‘Lean Startup’ Revolution Sweeps Through Business Schools
- September 2020
- Case
Chip and Joanna Gaines' Magnolia Network
By: Anita Elberse and Julia McNicholas
Chip and Joanna Gaines, who have shot to fame as stars of the hit television show Fixer Upper, are preparing to launch their own television network. It is April 2019, a year since the home-renovation show Fixer Upper’s fifth season on cable channel HGTV ended, and more...
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Keywords:
Entertainment;
Television;
Superstars;
Innovation;
Creative Industries;
Talent;
General Management;
Celebrities;
Television Entertainment;
Entrepreneurship;
Joint Ventures;
Innovation and Invention;
Marketing;
Strategy;
Entertainment and Recreation Industry;
Media and Broadcasting Industry
Elberse, Anita, and Julia McNicholas. "Chip and Joanna Gaines' Magnolia Network." Harvard Business School Case 521-044, September 2020.
- Teaching
Overview
My teaching focuses on innovation and effectiveness in the social sector. My principal course is on Social Entrepreneurship & Systems Change, and it tries to understand how small teams launch new initiatives to solve big, global, systemic problems. I also teach...
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- 2015
- Conference Presentation
Managing Failure in Pioneering Industries: Virgin Galactic, Legitimacy, and the 2014 Test Flight Crash
By: Luciana Silvestri and Anil Doshi
Keywords:
Failure Tolerance;
Innovation;
Nascent Industries;
Legitimacy;
Cognition;
Organizational Learning;
Organizations;
Entrepreneurship;
Emerging Markets;
Performance;
Learning;
Failure;
Cognition and Thinking;
Innovation and Invention;
Aerospace Industry
Silvestri, Luciana, and Anil Doshi. "Managing Failure in Pioneering Industries: Virgin Galactic, Legitimacy, and the 2014 Test Flight Crash." Paper presented at the Strategic Management Society Annual International Conference, Denver, CO, 2015.
- October 2011 (Revised June 2014)
- Case
inge watertechnologies, GmbH
By: Ramana Nanda, Carin-Isabel Knoop and Markus Mittermaier
Using the financing history and exit choices of a German clean-tech startup as a lens, this case explores the reasons why venture-backed entrepreneurship is much lower in Germany than the US, despite a robust SME sector and large-corporate innovation in Germany. It...
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Keywords:
Entrepreneurial Finance;
Finance;
Venture Capital;
Negotiation;
Entrepreneurship;
Technology Industry;
Germany
Nanda, Ramana, Carin-Isabel Knoop, and Markus Mittermaier. "inge watertechnologies, GmbH." Harvard Business School Case 812-002, October 2011. (Revised June 2014.)
- 25 Jul 2019
- Video
A Window on the Future of Science of Business: Harvard FUSION Symposium
- 2024
- Working Paper
Appropriate Entrepreneurship? The Rise of China and the Developing World
By: Josh Lerner, Junxi Liu, Jacob Moscona and David Yang
Global innovation and entrepreneurship has traditionally been dominated by a handful
of high-income countries, especially the US. This paper investigates the international
consequences of the rise of a new hub for innovation, focusing on the dramatic
growth of...
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Lerner, Josh, Junxi Liu, Jacob Moscona, and David Yang. "Appropriate Entrepreneurship? The Rise of China and the Developing World." Harvard Business School Working Paper, No. 24-061, March 2024.
- 30 Mar 2021
- News
Embrace New Solutions with Possibility Government
- Research Summary
Sustainability, Real Estate and the Built Environment
By: John D. Macomber
Research interests include:
- Real estate development, design, and construction, notably how design creates value;
- Sustainable cities, in particular entrepreneurship and project finance in light of global trends in urbanization and resource... View Details
- Person Page
Non-academic Talks and Lectures
Non-academic Talks and Lectures
- Harvard Business School Entrepreneurship Conference, March 3, 2005
Panelist on International... View Details
- 24 Aug 2017
- Video
Building Businesses around Breakthrough Science
- June 2021
- Case
Akira Fukabori and Kevin Kajitani at avatarin (A) (Abridged)
By: Linda A. Hill and Emily Tedards
In 2016, Akira Fukabori and Kevin Kajitani, aeronautical engineers at All Nippon Airways Co., Ltd., began to wonder why, in a world of accelerating globalization and digital connectivity, those who lived in far-remote villages or impoverished urban areas could not...
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Keywords:
Agility;
Ecosystem;
Innovation Ecosystems;
Innovation;
Crowdsourcing;
XPRIZE;
Open Innovation;
Partnership;
Government;
Collaboration;
Co-creation;
Purpose;
Impact;
Social Impact;
Movement;
Organizational Behavior;
Organizational Ambidexterity;
Ambidexterity;
Culture;
Culture Change;
Global Teams;
Experimentation;
Space;
Space Industry;
Airline Industry;
Start-up;
Platform Business;
Platform Strategy;
Platform;
Digital;
Robotics;
Robots;
Avatar;
Telepresence;
Innovation Lab;
Mobility;
COVID-19;
Intrapreneurship;
Public-private Partnership;
Innovation and Invention;
Technological Innovation;
Partners and Partnerships;
Collaborative Innovation and Invention;
Alignment;
Leadership;
Leading Change;
Diversity;
Organizational Culture;
Change Management;
Strategy;
Entrepreneurship;
Digital Platforms;
Transportation Industry;
Aerospace Industry;
Japan
Hill, Linda A., and Emily Tedards. "Akira Fukabori and Kevin Kajitani at avatarin (A) (Abridged)." Harvard Business School Case 421-085, June 2021.