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- 2024
- Chapter
Corporations as the Central Institutions of Society
Mark Twain observed that, “Prediction is very difficult—particularly when it involves the future,” and he was right. One way to reduce the risk of becoming an infamous forecaster—like the experts who told us the Internet would quickly collapse, that Apple would never...
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Badaracco, Joseph L. "Corporations as the Central Institutions of Society." Chap. 4 in Justifying Next Stage Capitalism: Exploring a Hopeful Future, edited by Michel Dion and Moses Pava, 87–106. Springer, 2024.
- June 2024
- Article
Oral History and Business History in Emerging Markets
By: Geoffrey Jones
This article describes the motivation, structure and use of the Creating Emerging Markets (CEM) oral history-based project at the Harvard Business School. The project consists of lengthy interviews with business leaders from emerging markets. By June 2024 183...
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Jones, Geoffrey. "Oral History and Business History in Emerging Markets." Investigaciones de historia económica 20, no. 2 (June 2024): 1–4.
- June 2024 (Revised June 2024)
- Technical Note
Web3 Business Model Design for Entrepreneurs
By: Shikhar Ghosh and Liang Wu
- May 2024
- Supplement
Forest Park Capital (A)
By: Richard S. Ruback and Royce Yudkoff
During the Covid-19 Pandemic in 2020, Betsy Harbison formed the search fund Forest Park Capital with the intention of purchasing a small business. The case conveys the details of Betsy’s final decision at the terminus of her search, between a software company...
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Keywords:
Search Fund;
Entrepreneurship;
Entrepreneurship Through Acquisition;
Acquisition;
Small Business;
Cost vs Benefits;
Decisions;
Business Education;
Corporate Entrepreneurship;
Leadership Style;
Business or Company Management;
Problems and Challenges;
Web Services Industry;
Web Services Industry;
North America;
Missouri
Ruback, Richard S., and Royce Yudkoff. "Forest Park Capital (A)." Harvard Business School Multimedia/Video Supplement 224-719, May 2024.
- May 2024
- Supplement
Forest Park Capital (B)
By: Richard S. Ruback and Royce Yudkoff
During the Covid-19 Pandemic in 2020, Betsy Harbison formed the search fund Forest Park Capital with the intention of purchasing a small business. The case conveys the details of Betsy’s final decision at the terminus of her search, between a software company...
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Keywords:
Search Fund;
Entrepreneurship;
Entrepreneurship Through Acquisition;
Acquisition;
Small Business;
Cost vs Benefits;
Decisions;
Business Education;
Corporate Entrepreneurship;
Leadership Style;
Leading Change;
Business or Company Management;
Problems and Challenges;
Web Services Industry;
Web Services Industry;
North America;
Missouri
Ruback, Richard S., and Royce Yudkoff. "Forest Park Capital (B)." Harvard Business School Multimedia/Video Supplement 224-720, May 2024.
- 2024
- Working Paper
Social Movements and Public Opinion in the United States
By: Amory Gethin and Vincent Pons
Recent social movements stand out by their spontaneous nature and lack of stable leadership, raising doubts on their ability to generate political change. This article provides systematic evidence on the effects of protests on public opinion and political attitudes....
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Gethin, Amory, and Vincent Pons. "Social Movements and Public Opinion in the United States." NBER Working Paper Series, No. 32342, April 2024.
- March 2024
- Case
ixigo
By: Ranjay Gulati and Rachna Tahilyani
Ixigo is India’s second-largest online travel aggregator (OTA) and the market leader among private train OTAs. It has overcome numerous near-death crises to emerge as a customer-centric, profitable firm. It aspires to become the leading OTA in the next billion Internet...
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- February 2024
- Teaching Note
UGG Steps into the Metaverse
By: Shunyuan Zhang and Sunil Gupta
Teaching Note for HBS Case No. 523-013.
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- February 9, 2024
- Article
The Rise of Consumer Crypto
By: Steve Kaczynski and Scott Duke Kominers
Although non-fungible tokens are often misunderstood and even derided, they remain a general and flexible solution for establishing and tracking ownership in the digital domain. As a superior solution to existing technology in many areas of the consumer economy, their...
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Keywords:
Cryptocurrency;
Crypto Economy;
NFTs;
Non-fungible Tokens;
Internet Of Everything;
Market Design;
Technological Innovation;
Demand and Consumers;
Web Services Industry
Kaczynski, Steve, and Scott Duke Kominers. "The Rise of Consumer Crypto." Project Syndicate (February 9, 2024).
- 2024
- Working Paper
Platform Information Provision and Consumer Search: A Field Experiment
By: Lu Fang, Yanyou Chen, Chiara Farronato, Zhe Yuan and Yitong Wang
Despite substantial efforts to help consumers search in more intuitive ways, text search remains the predominant tool for product discovery online. In this paper, we explore the effects of visual and textual cues for search refinement on consumer search and purchasing...
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Keywords:
Consumer Behavior;
E-commerce;
Decision Choices and Conditions;
Learning;
Internet and the Web
Fang, Lu, Yanyou Chen, Chiara Farronato, Zhe Yuan, and Yitong Wang. "Platform Information Provision and Consumer Search: A Field Experiment." NBER Working Paper Series, No. 32099, February 2024.
- January 2024
- Case
National Football League and Private 5G
By: Andy Wu, Grant Son and Shuoyo Chen
On September 9, 2021, the National Football League (NFL) designated Verizon as its official 5G partner in a 10-year deal, committed to enhance the experience for NFL teams, players, and fans in stadiums. NFL Commissioner Roger Goodell said, “Verizon will help us...
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Keywords:
Football;
National Football League;
5G;
Verizon;
Communication Technology;
Mobile and Wireless Technology;
Technology Adoption;
Risk and Uncertainty;
Business Strategy;
Collaborative Innovation and Invention;
Sports Industry;
Telecommunications Industry
Wu, Andy, Grant Son, and Shuoyo Chen. "National Football League and Private 5G." Harvard Business School Case 724-433, January 2024.
- December 2023
- Case
Davivienda Bank's Upskilling and Reskilling Strategy in Colombia
By: Jorge Tamayo, Raffaella Sadun and Jenyfeer Martinez Buitrago
Set in 2022, this case describes the digital transformation strategy of Davivienda— a leading player in Colombia’s commercial banking and one of the companies belonging to Grupo Bolívar, a major Colombian financial conglomerate—and the bank’s upskilling and reskilling...
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Keywords:
Change Management;
Transformation;
Decision Choices and Conditions;
Digital Strategy;
Digital Transformation;
Internet and the Web;
Mobile and Wireless Technology;
Innovation and Management;
Innovation Strategy;
Growth and Development Strategy;
Business Strategy;
Corporate Strategy;
Organizational Culture;
Talent and Talent Management;
Training;
Banking Industry;
Latin America;
Central America;
South America;
Colombia
Tamayo, Jorge, Raffaella Sadun, and Jenyfeer Martinez Buitrago. "Davivienda Bank's Upskilling and Reskilling Strategy in Colombia." Harvard Business School Case 724-425, December 2023.
- November 2023
- Case
Copilot(s): Generative AI at Microsoft and GitHub
This case tells the story of Microsoft’s 2018 acquisition of GitHub and the subsequent launch of GitHub Copilot, a tool that uses generative artificial intelligence to suggest snippets of code to software developers in real time. Set in late 2021, when Copilot was...
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Keywords:
Business Ventures;
Strategy;
AI and Machine Learning;
Applications and Software;
Product Launch;
Web Services Industry;
Web Services Industry;
Web Services Industry;
United States;
California
Nagle, Frank, Shane Greenstein, Maria P. Roche, Nataliya Langburd Wright, and Sarah Mehta. "Copilot(s): Generative AI at Microsoft and GitHub." Harvard Business School Case 624-010, November 2023.
- November 2023 (Revised May 2024)
- Case
Kickstarter: Crowdfunding for the Arts
By: Rohit Deshpandé and Alexis Lefort
Kickstarter was a virtual crowdfunding platform and community that allowed creators of all kinds to raise funding for creative projects. The executive team was wrestling with a tension in its business model: the organization earned the majority of its revenue from...
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Keywords:
Fundraising;
Arts;
Mission;
Corporate Social Responsibility and Impact;
Mission and Purpose;
Philanthropy and Charitable Giving;
Web Services Industry;
United States
Deshpandé, Rohit, and Alexis Lefort. "Kickstarter: Crowdfunding for the Arts." Harvard Business School Case 524-016, November 2023. (Revised May 2024.)
- October 2023
- Teaching Note
Metaverse Wars
By: Andy Wu and Matt Higgins
Teaching Note for HBS Case No. 723-431. Metaverse Wars recaps the development of the metaverse concept and the attendant hype, bringing the narrative up to the summer of 2023 when Meta’s big pivot looked more like a costly misstep than a stroke of strategic genius. In...
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- September 2023
- Teaching Note
Nexleaf Analytics: Saving the World Using the Internet of Things
By: Frank Nagle
Teaching Note for HBS Case 722-414.
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Keywords:
Corporate Strategy;
Collaborative Innovation and Invention;
Technological Innovation;
Nonprofit Organizations;
Competitive Strategy;
Patents;
Expansion;
Information Technology;
Medical Devices and Supplies Industry;
Medical Devices and Supplies Industry;
Medical Devices and Supplies Industry;
Medical Devices and Supplies Industry
- August 2023
- Case
WayCool: Reimagining the Food Supply Chain
By: Paul Gompers and Kairavi Dey
Founded in 2015, WayCool, is an Indian agri-tech start-up that built a B2B operation acquiring fruits and vegetables from product-specific agriculture companies and small-holding farmers. It sold them to business customers, such as local retail stores, restaurants, and...
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Keywords:
Agribusiness;
Digital Transformation;
Operations;
Business Strategy;
Supply Chain;
Performance;
Business Startups;
Growth and Development Strategy;
Agriculture and Agribusiness Industry;
Agriculture and Agribusiness Industry;
Agriculture and Agribusiness Industry;
Agriculture and Agribusiness Industry;
Asia;
South Asia
- August 2023
- Case
Kariyer.net: Recruiting AI
By: Shunyuan Zhang, Fares Khrais and Namrata Arora
In 2017, Fatih Uysal (AMP 2021) became CEO of Kariyer.net. By then, the business was already the industry leading online job board in Turkey. However, faced with stalling growth, a turbulent macroenvironment, and growing competition from international players, Uysal...
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Keywords:
Online Technology;
Marketing;
Websites;
Artificial Intelligence;
Innovation;
Two-sided Platforms;
Internet and the Web;
Product Launch;
Product Positioning;
Job Search;
Employment;
Transformation;
Volatility;
Innovation and Invention;
Disruptive Innovation;
Management Practices and Processes;
Business Growth and Maturation;
Competitive Strategy;
Business Startups;
Talent and Talent Management;
Cost vs Benefits;
Macroeconomics;
Corporate Entrepreneurship;
Emerging Markets;
Digital Platforms;
Employment Industry;
Information Technology Industry;
Technology Industry;
Middle East;
Turkey
Zhang, Shunyuan, Fares Khrais, and Namrata Arora. "Kariyer.net: Recruiting AI." Harvard Business School Case 524-014, August 2023.
- July 2023
- Case
Crocs: Using Community-Centric Marketing to Make Ugly Iconic
By: Ayelet Israeli and Anne V. Wilson
In 2022, the Crocs Classic Clog was the best-selling item of clothing on Amazon, the brand was one of the fastest growing brands in the U.S., and global net revenue had increased to approximately $3.6 billion. By most accounts, Crocs had become the “it” shoe. Crocs...
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Keywords:
Brands and Branding;
Product Development;
Growth and Development;
Customer Value and Value Chain;
Digital Marketing;
Digital Strategy;
Segmentation;
Advertising;
Apparel and Accessories Industry;
Apparel and Accessories Industry;
United States
Israeli, Ayelet, and Anne V. Wilson. "Crocs: Using Community-Centric Marketing to Make Ugly Iconic." Harvard Business School Case 524-006, July 2023.
- July 2023 (Revised May 2024)
- Case
India Stack: Digital Public Infrastructure for All
By: Tarun Khanna, Anjali Raina and Rachna Chawla
Amitabh Kant, India Sherpa in the year of India's G20 Presidency, and Nandan Nilekani iconic tech entrepreneur wondered how to share India's model of digital public infrastructure to build social and economic inclusion. 'India Stack', the umbrella term for India's DPI...
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