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All HBS Web
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- Faculty Publications (148)
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- January 2020
- Case
Ureed.com: The Marketplace for Language
By: Ashley V. Whillans, Esel Çekin and Alpana Thapar
Jordanian entrepreneur, Nour Al Hassan, founded Tarjama in 2008, tapping into an underserved and high demand need: Arabic translation service. Its lean model comprised of hiring full-time employees, mainly women, who worked from home. It steadily grew over the...
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Keywords:
Language Translation;
Freelancers;
Entrepreneurship;
Human Resources;
Management;
Expansion;
Quality;
Growth and Development Strategy
Whillans, Ashley V., Esel Çekin, and Alpana Thapar. "Ureed.com: The Marketplace for Language." Harvard Business School Case 920-038, January 2020.
- December 2019
- Article
Communicating with Warmth in Distributive Negotiations Is Surprisingly Counterproductive
By: M. Jeong, J. Minson, M. Yeomans and F. Gino
When entering into a negotiation, individuals have the choice to enact a variety of communication styles. We test the differential impact of being “warm and friendly” versus “tough and firm” in a distributive negotiation, when first offers are held constant and...
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Keywords:
Negotiation Style;
Communication Strategy;
Perception;
Performance Effectiveness;
Outcome or Result
Jeong, M., J. Minson, M. Yeomans, and F. Gino. "Communicating with Warmth in Distributive Negotiations Is Surprisingly Counterproductive." Management Science 65, no. 12 (December 2019): 5813–5837.
- 2019
- Article
Overcoming Cultural Resistance to Open Source Innovation
By: John Winsor, Jin Hyun Paik, Michael Tushman and Karim R. Lakhani
Purpose: This article offers insight on how to effectively help incumbent organizations prepare for global business shifts to open source and digital business models.
Design/methodology/approach: Discussion related to observation, experience and case studies... View Details
Design/methodology/approach: Discussion related to observation, experience and case studies... View Details
Keywords:
Open Source Innovation;
Organizational Culture;
Organizational Change and Adaptation;
Business Model;
Technological Innovation;
Collaborative Innovation and Invention
Winsor, John, Jin Hyun Paik, Michael Tushman, and Karim R. Lakhani. "Overcoming Cultural Resistance to Open Source Innovation." Strategy & Leadership 47, no. 6 (2019): 28–33.
- December 2019
- Article
The Ethical Perils of Personal, Communal Relations: A Language Perspective
By: Maryam Kouchaki, Francesca Gino and Yuval Feldman
The current paper focuses on how the type of relationship that exists between a group and its members influences misconduct by fostering certain perceptions of the group. Using multiple methods, lab- and field-based experiments (N = 1,679), and a large dataset of S&P...
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Kouchaki, Maryam, Francesca Gino, and Yuval Feldman. "The Ethical Perils of Personal, Communal Relations: A Language Perspective." Psychological Science 30, no. 12 (December 2019): 1745–1766.
- November–December 2019
- Article
Head, Heart or Hands: How Do Employees Respond to a Radical Global Language Change Over Time?
By: Sebastian Reiche and Tsedal Neeley
To understand how recipients respond to radical change over time across cognitive, affective, and behavioral dimensions, we conducted a longitudinal study of a mandated language change at a Chilean subsidiary of a large U.S. multinational organization. The...
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Keywords:
Language;
Communication;
Change;
Employees;
Attitudes;
Emotions;
Globalized Firms and Management
Reiche, Sebastian, and Tsedal Neeley. "Head, Heart or Hands: How Do Employees Respond to a Radical Global Language Change Over Time?" Organization Science 30, no. 6 (November–December 2019): 1252–1269.
- September 30, 2019
- Article
Climate Change and Our Emerging Cultural Shift
Today, we have made climate change trivial by making its solutions easy, looking for simple answers that are palatable, generally framing it in the language of commerce. In the long run, it won’t work. There is no technological or political silver bullet to solving our...
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Hoffman, Andrew J. "Climate Change and Our Emerging Cultural Shift." Behavioral Scientist (September 30, 2019).
- August 2019
- Case
Twiggle: E-commerce with Semantic Search
By: Shane Greenstein and Danielle Golan
Four years after being founded, in 2014, by former Google executives Amir Konigsberg (CEO) and Adi Avidor (CTO), Twiggle had developed a search enhancement that plugged into an online merchant’s existing framework. The company utilized advanced structuring and...
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Keywords:
Search Technology;
Customer Acquisition;
Internet and the Web;
Technological Innovation;
Commercialization;
Growth and Development Strategy;
E-commerce;
Technology Industry;
Israel
Greenstein, Shane, and Danielle Golan. "Twiggle: E-commerce with Semantic Search." Harvard Business School Case 620-025, August 2019.
- June 2019
- Case
ClearLife: From Prospect to Platform
By: Alexander Braun, Lauren Cohen, Mauro Elvedi and Jiahua Xu
ClearLife’s first product was a trading and analytics platform for participants in the U.S. life settlement market, the secondary market for life insurance. ClearLife played a key role in facilitating transactions and devising a common language for expressing value and...
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Braun, Alexander, Lauren Cohen, Mauro Elvedi, and Jiahua Xu. "ClearLife: From Prospect to Platform." Harvard Business School Case 219-119, June 2019.
- April 2019 (Revised October 2019)
- Case
Sanjeev Kapoor: The Recipe for Success
By: Boris Groysberg and Mahima Rao-Kachroo
India's most recognized celebrity chef Sanjeev Kapoor has been an integral part of the country's food industry since 1993. As a celebrity chef, Kapoor enjoyed a 17-year run of his hit TV cooking show “Khana Khazana,” published more than 100 cookbook titles in multiple...
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Keywords:
Advertising;
Business Ventures;
Change;
Decision Making;
Entrepreneurship;
Food;
Leadership;
Management;
Markets;
Media;
Organizations;
Ownership;
Problems and Challenges;
Quality;
Relationships;
Technology;
Food and Beverage Industry;
India;
South Asia
Groysberg, Boris, and Mahima Rao-Kachroo. "Sanjeev Kapoor: The Recipe for Success." Harvard Business School Case 419-076, April 2019. (Revised October 2019.)
- November 2018
- Article
Global Evidence on Economic Preferences
By: Armin Falk, Anke Becker, Thomas Dohmen, Benjamin Enke, David Huffman and Uwe Sunde
This article studies the global variation in economic preferences. For this purpose, we present the Global Preference Survey (GPS), an experimentally validated survey data set of time preference, risk preference, positive and negative reciprocity, altruism, and trust...
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Keywords:
Economic Preferences;
Economics;
Behavior;
Surveys;
Analytics and Data Science;
Global Range
Falk, Armin, Anke Becker, Thomas Dohmen, Benjamin Enke, David Huffman, and Uwe Sunde. "Global Evidence on Economic Preferences." Quarterly Journal of Economics 113, no. 4 (November 2018): 1645–1692.
- 2018
- Article
Knowledge about Tuberculosis and Infection Prevention Behavior: A Nine City Longitudinal Study from India
By: Sophie Huddart, Thomas Bossuroy, Vincent Pons, Siddhartha Baral, Madhukar Pai and Clara Delavallade
Background
Improving patients’ tuberculosis (TB) knowledge is a salient component of TB control strategies. Patient knowledge of TB may encourage infection prevention behaviors and improve treatment adherence. The purpose of this study is to examine how... View Details
Improving patients’ tuberculosis (TB) knowledge is a salient component of TB control strategies. Patient knowledge of TB may encourage infection prevention behaviors and improve treatment adherence. The purpose of this study is to examine how... View Details
Huddart, Sophie, Thomas Bossuroy, Vincent Pons, Siddhartha Baral, Madhukar Pai, and Clara Delavallade. "Knowledge about Tuberculosis and Infection Prevention Behavior: A Nine City Longitudinal Study from India." PLoS ONE 13, no. 10 (2018).
- 2018
- Working Paper
Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 6 The Value Structure of Technologies, Part 1: Mapping Functional Relationships
Organizations are formed in a free economy because a person or group perceives value in carrying out a technical recipe that is beyond the capacity of a single person. Technology specifies what must be done, what resources must be assembled, what actions taken, and...
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Baldwin, Carliss Y. "Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 6 The Value Structure of Technologies, Part 1: Mapping Functional Relationships." Harvard Business School Working Paper, No. 19-037, October 2018.
- February 2018
- Supplement
People Analytics at Teach For America (B)
By: Jeffrey T. Polzer and Julia Kelley
This is a supplement to the People Analytics at Teach For America (A) case. In this supplement, Managing Director Michael Metzger must decide how to extend his team’s predictive analytics work using Natural Language Processing (NLP) techniques.
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- September 2017
- Article
It Doesn't Hurt to Ask: Question-asking Increases Liking
By: K. Huang, M. Yeomans, A.W. Brooks, J. Minson and F. Gino
Conversation is a fundamental human experience, one that is necessary to pursue intrapersonal and interpersonal goals across myriad contexts, relationships, and modes of communication. In the current research, we isolate the role of an understudied conversational...
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Keywords:
Question-asking;
Liking;
Responsiveness;
Conversation;
Natural Language Processing;
Interpersonal Communication;
Behavior
Huang, K., M. Yeomans, A.W. Brooks, J. Minson, and F. Gino. "It Doesn't Hurt to Ask: Question-asking Increases Liking." Journal of Personality and Social Psychology 113, no. 3 (September 2017): 430–452.
- 2017
- Book
The Language of Global Success: How a Common Tongue Transforms Multinational Organizations
By: Tsedal Neeley
For nearly three decades, English has been the lingua franca of cross-border organizations, yet studies on corporate language strategies and their importance for globalization have been scarce. In The Language of Global Success, Tsedal Neeley provides an... View Details
Keywords:
Communication;
Residency;
Corporate Strategy;
Globalized Firms and Management;
Cross-Cultural and Cross-Border Issues;
Brazil;
France;
Germany;
Indonesia;
Japan;
Taiwan;
Thailand;
United States
Neeley, Tsedal. The Language of Global Success: How a Common Tongue Transforms Multinational Organizations. Princeton, NJ: Princeton University Press, 2017.
- August 2017 (Revised December 2018)
- Case
Tamarin App: Natural Language Processing
By: Srikant M. Datar and Caitlin N. Bowler
In this case, students explore the challenges of using sentiment analysis to monitor and understand public perception around a software application, Tamarin SEO App. Technical topics include building a filtering classifier using naive Bayes and sentiment analysis This...
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Keywords:
Data Science;
Branding;
Data Analytics;
Analytics and Data Science;
Brands and Branding;
Analysis;
Perception;
Planning
Datar, Srikant M., and Caitlin N. Bowler. "Tamarin App: Natural Language Processing." Harvard Business School Case 118-015, August 2017. (Revised December 2018.)
- Article
Kill or Die: Moral Judgment Alters Linguistic Coding of Causality
By: Julian De Freitas, Peter DiScioli, Jason Nemirow, Maxim Massenkoff and Steven Pinker
What is the relationship between the language people use to describe an event and their moral judgments?
We test the hypothesis that moral judgment and causative verbs rely on the same underlying mental
model of people’s actions. Experiment 1a finds that participants...
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Keywords:
Moral Cognition;
Moral Psychology;
Causative Verbs;
Trolley Problem;
Argument Structure;
Moral Sensibility;
Judgments
De Freitas, Julian, Peter DiScioli, Jason Nemirow, Maxim Massenkoff, and Steven Pinker. "Kill or Die: Moral Judgment Alters Linguistic Coding of Causality." Journal of Experimental Psychology: Learning, Memory, and Cognition 43, no. 8 (August 2017): 1173–1182.
- 2017
- Article
Affective, Cognitive and Behavioral Trajectories of Change Recipients in Global Organizations
By: B. S. Reiche, T. B. Neeley and N. Overmeyer
Research rarely addresses how change recipients respond to radical change across affective, cognitive, and behavioral dimensions over time. We examined a radical change in a recently acquired subsidiary of a U.S.-based global organization over a two-year period. With...
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Keywords:
Change;
Spoken Communication;
Globalized Firms and Management;
Behavior;
Cross-Cultural and Cross-Border Issues
Reiche, B. S., T. B. Neeley, and N. Overmeyer. "Affective, Cognitive and Behavioral Trajectories of Change Recipients in Global Organizations." Academy of Management Proceedings (2017). (Proceedings of the 77th Annual Meeting (2017), edited by Guclu Atinc. Online ISSN: 2151-6561.)
- Article
Dying Is Unexpectedly Positive
By: Amelia Goranson, Ryan S. Ritter, Adam Waytz, Michael I. Norton and Kurt Gray
In people’s imagination, dying seems dreadful; however, these perceptions may not reflect reality. In two studies, we compared the affective experience of people facing imminent death with that of people imagining imminent death. Study 1 revealed that blog posts of...
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Keywords:
Death;
Language;
LIWC;
Positivity;
Affective Forecasting;
Open Materials;
Perspective;
Attitudes
Goranson, Amelia, Ryan S. Ritter, Adam Waytz, Michael I. Norton, and Kurt Gray. "Dying Is Unexpectedly Positive." Psychological Science 28, no. 7 (July 2017): 988–999.
- July 2017
- Article
What Do Measures of Real-Time Corporate Sales Tell Us About Earnings Surprises and Post-announcement Returns?
By: Kenneth A. Froot, Namho Kang, Gideon Ozik and Ronnie Sadka
We develop real-time proxies of retail corporate sales from multiple sources, including approximately 50 million mobile devices. These measures contain information from both the earnings quarter (within quarter) and the period between that quarter's end and the...
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Froot, Kenneth A., Namho Kang, Gideon Ozik, and Ronnie Sadka. "What Do Measures of Real-Time Corporate Sales Tell Us About Earnings Surprises and Post-announcement Returns?" Journal of Financial Economics 125, no. 1 (July 2017): 143–162. (Revised from NBER Working Paper No. 22366, June 2016, Harvard Business School Working Paper No. 16-123, April 2016.)