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-
All HBS Web
(973)
- News (67)
- Research (849)
- Events (4)
- Multimedia (1)
- Faculty Publications (599)
- January 2006 (Revised December 2006)
- Case
Wal-Mart's Business Environment
In 2004, Wal-Mart Stores, Inc. proposed to build a new supercenter in Inglewood, a low-income community near Los Angeles. The proposal was a part of Wal-Mart's strategy to bring its supercenter format to California. Introduced in the late 1980s, supercenters added a...
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Keywords:
Goals and Objectives;
Expansion;
Market Entry and Exit;
Corporate Strategy;
Labor Unions;
Conflict and Resolution;
Retail Industry;
Los Angeles
Oberholzer-Gee, Felix. "Wal-Mart's Business Environment." Harvard Business School Case 706-453, January 2006. (Revised December 2006.)
- July 1987 (Revised May 1993)
- Case
Atlas Copco (A): Gaining and Building Distribution Channels
Atlas Copco, a Swedish company, holds the highest market share for air compressors worldwide. However, its attempts to enter U.S. markets have been unsuccessful. The case describes a series of strategic distribution maneuvers implemented by the company which enable it...
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Keywords:
Growth and Development;
Marketing Channels;
Market Entry and Exit;
Market Participation;
Distribution Channels;
Failure;
Industrial Products Industry;
Sweden;
United States
Rangan, V. Kasturi. "Atlas Copco (A): Gaining and Building Distribution Channels." Harvard Business School Case 588-004, July 1987. (Revised May 1993.)
- December 2011 (Revised September 2017)
- Case
Domino's Pizza
By: David E. Bell, Phillip Andrews and Mary Shelman
Domino's Pizza is the world's second-largest pizza company with 9,436 stores globally, 95% of which are franchised. Domino's franchisees in the U.S. market were able to purchase fresh dough, cheese, pizza toppings, and other menu ingredients and store supplies directly...
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Keywords:
Risk Management;
Market Entry and Exit;
Supply Chain Management;
Global Strategy;
Growth and Development Strategy;
Food and Beverage Industry
Bell, David E., Phillip Andrews, and Mary Shelman. "Domino's Pizza." Harvard Business School Case 512-004, December 2011. (Revised September 2017.)
- December 1986 (Revised November 1989)
- Case
Hewlett-Packard: Manufacturing Productivity Division (A)
By: Benson P. Shapiro and Lawrence B. Levine
In late summer 1986, the management of the Manufacturing Productivity Division (MPD) of Hewlett-Packard (HP) was in the process of making major market selection and product policy decisions. MPD is a small division which develops and markets manufacturing productivity...
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Keywords:
Business Divisions;
Marketing;
Product Marketing;
Market Entry and Exit;
Production;
Research and Development;
Manufacturing Industry
Shapiro, Benson P., and Lawrence B. Levine. "Hewlett-Packard: Manufacturing Productivity Division (A)." Harvard Business School Case 587-101, December 1986. (Revised November 1989.)
- Web
Business Fundamentals Course - CORe | HBS Online
Managers Economics for Managers will enable you to drive critical business decisions. Explore how businesses approach pricing strategy, evaluate market demand, and differentiate their offerings, and how you can apply those learnings to...
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- 12 Jul 2016
- First Look
July 12, 2016
States since 2015. Europe has had biosimilar entry since 2006. This paper considers how competition from biosimilars may impact the U.S. biosimilar market by examining data from the first eight years of...
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Keywords:
Sean Silverthorne
- February 2024
- Article
Archetypes of Product Launch by Insiders, Outsiders, and Visionaries
By: Shane Greenstein
What archetypes emerge from prominent episodes of product launches? This essay examines a set of episodes in information technology history that led to significant changes in industry leadership. It highlights that, in all of these instances, there is an example of a...
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Greenstein, Shane. "Archetypes of Product Launch by Insiders, Outsiders, and Visionaries." Special Issue on Knowledge Resources and Heterogeneity of Entrants within and across Industries. Industrial and Corporate Change 33, no. 1 (February 2024): 216–237.
- May 2008 (Revised December 2010)
- Case
Chi Mei Optoelectronics
By: Willy C. Shih, Chintay Shih, Jyun-Cheng Wang and Ho Howard Yu
Chi Mei is a Taiwanese industrial group that makes a major diversification into the technology intensive TFT-LCD flat panel display industry. Because the diversification is far away from its core competence in petrochemicals, it is an opportunity to examine how the...
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Keywords:
Globalized Firms and Management;
Supply Chain;
Corporate Strategy;
Diversification;
Information Technology;
Electronics Industry;
Manufacturing Industry;
China;
South Korea;
Taiwan
Shih, Willy C., Chintay Shih, Jyun-Cheng Wang, and Ho Howard Yu. "Chi Mei Optoelectronics." Harvard Business School Case 608-123, May 2008. (Revised December 2010.)
- Research Summary
Overview
By: Feng Zhu
Professor Zhu’s research focuses on the design of platform business models and its impact on platform performance. Platforms have become central to our economy. A platform is a product or service that enables two or more customer groups to interact. For example,...
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- May 1993 (Revised July 1995)
- Case
Air Miles
By: John A. Quelch
The chairman and CEO of a U.K.-based frequent buyer travel award program is planning on launching in North America. Management must determine the marketing strategy to be used, specifically how the U.K. program should be altered, whether the U.S. and Canadian markets...
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Keywords:
Marketing Strategy;
Service Delivery;
Market Entry and Exit;
Adaptation;
Product Launch;
Service Industry;
Canada;
United Kingdom;
United States
Quelch, John A. "Air Miles." Harvard Business School Case 593-102, May 1993. (Revised July 1995.)
- 2012
- Chapter
The Small Worlds of Business Groups: Liberalization and Network Dynamics
By: Jon Brookfield, Sea-Jin Chang, Israel Drori, Shmuel Ellis, Sergio G. Lazzarini, Jordan I. Siegel and Juan Pablo von Bernath Bardina
Using comparative data from six major emerging economies — Brazil, Chile, Israel,
Mexico, South Korea, and Taiwan — we examine how ownership networks in those
societies responded to a roughly similar “ structural break ” of economic liberalization during the 1990s...
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Brookfield, Jon, Sea-Jin Chang, Israel Drori, Shmuel Ellis, Sergio G. Lazzarini, Jordan I. Siegel, and Juan Pablo von Bernath Bardina. "The Small Worlds of Business Groups: Liberalization and Network Dynamics." Chap. 3 in The Small Worlds of Corporate Governance, edited by Bruce Kogut, 77–115. Cambridge, MA: MIT Press, 2012.
- October 2001 (Revised April 2002)
- Case
Calgene, Inc.
By: Ray A. Goldberg and John T. Gourville
In 1993, Calgene is on the verge of introducing the world's first genetically engineered plant product--a tomato will taste better and stay fresh longer. At the same time, it is using biotechnology to produce improved plant products for the cottonseed and the...
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Keywords:
Information Technology;
Marketing Strategy;
Market Entry and Exit;
Product Launch;
Innovation Strategy;
Social Issues;
Production;
Problems and Challenges;
Biotechnology Industry;
Agriculture and Agribusiness Industry
Goldberg, Ray A., and John T. Gourville. "Calgene, Inc." Harvard Business School Case 502-041, October 2001. (Revised April 2002.)
- 2007
- Working Paper
Modularity, Transactions, and the Boundaries of Firms: A Synthesis
This paper constructs a unified theory of the location of transactions and the boundaries of firms. It proposes that systems of production can be viewed as networks of tasks. Transactions, defined as mutually agreed-upon transfers with compensation, are located...
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Keywords:
Geographic Location;
Market Entry and Exit;
Market Transactions;
Industry Structures;
Production;
Boundaries;
Theory
Baldwin, Carliss Y. "Modularity, Transactions, and the Boundaries of Firms: A Synthesis." Harvard Business School Working Paper, No. 08-013, September 2007.
- December 2011 (Revised April 2013)
- Supplement
Akamai's Edge (B)
In 2009, Paul Sagan, CEO of Akamai, the leading online content delivery network with a 60% market share, needs to decide how to respond to aggressive market entry, whether and how to pursue the explosive growth in online video, and whether to stay with Akamai's...
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Van den Steen, Eric. "Akamai's Edge (B)." Harvard Business School Supplement 712-456, December 2011. (Revised April 2013.)
- March 1975 (Revised April 1985)
- Case
L'eggs Products, Inc. (Condensed)
Describes designing an advertising or promotion program to sustain the momentum on L'eggs successful market entry.
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Star, Steven H. "L'eggs Products, Inc. (Condensed)." Harvard Business School Case 575-090, March 1975. (Revised April 1985.)
- 2011
- Working Paper
Platform Competition under Asymmetric Information
In the context of platform competition in a two-sided market, we study how ex-ante uncertainty and ex-post asymmetric information concerning the value of a new technology affects the strategies of the platforms and the market outcome. We find that the incumbent...
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Keywords:
Information;
Technological Innovation;
Market Entry and Exit;
Two-Sided Platforms;
Outcome or Result;
Performance Efficiency;
Risk and Uncertainty;
Competitive Strategy
Halaburda, Hanna, and Yaron Yehezkel. "Platform Competition under Asymmetric Information." Harvard Business School Working Paper, No. 11-080, February 2011. (Revised June 2011, April 2012.)
- October 2019
- Case
Agility Africa
By: Juan Alcacer, Caroline M. Elkins and Esel Çekin
This case illustrates the challenge and opportunities that firms face when developing and executing new business models in high-risk, low-infrastructure, low-trust countries. It features a global logistics group, Agility, that aimed to become the leader in supplying...
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Keywords:
Strategy;
Business Model;
Innovation and Invention;
Expansion;
Emerging Markets;
Decision Choices and Conditions;
Real Estate Industry;
Distribution Industry;
Africa
Alcacer, Juan, Caroline M. Elkins, and Esel Çekin. "Agility Africa." Harvard Business School Case 720-357, October 2019.
- 02 Dec 2014
- Working Paper Summaries
International Trade, Multinational Activity, and Corporate Finance
Keywords:
by C. Fritz Foley & Kalina Manova
- September 2000 (Revised September 2005)
- Case
New Beetle, The
By: Rajiv Lal and Nilanjana R. Pal
Volkswagen of America introduced the New Beetle at the Detroit auto show in January 1998 to rave reviews from the automobile press and industry gurus. Elisabeth Vanzura, marketing director of Volkswagen American had the challenging task of converting this enthusiasm to...
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Keywords:
Decisions;
Leadership;
Marketing;
Marketing Communications;
Product Positioning;
Market Entry and Exit;
Sales;
Auto Industry;
United States
Lal, Rajiv, and Nilanjana R. Pal. "New Beetle, The." Harvard Business School Case 501-023, September 2000. (Revised September 2005.)
- June 2001 (Revised May 2002)
- Case
Spir-It, Inc. (A): Building the Business
Early in February 1934, two and a half months after the end of prohibition, Jack Sindler sat with a friend in Boston's Ritz Hotel bar enjoying a drink. Sindler worked for the Converse Rubber Co., and he was always inventing something. He held several patents for rubber...
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Keywords:
Business History;
Production;
Market Entry and Exit;
Management Succession;
Entrepreneurship;
Product Launch;
Acquisition;
Growth and Development;
Product Development;
Manufacturing Industry;
Boston
Spear, Steven J. "Spir-It, Inc. (A): Building the Business." Harvard Business School Case 601-081, June 2001. (Revised May 2002.)