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Show Results For
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All HBS Web
(2,425)
- People (6)
- News (490)
- Research (1,620)
- Events (13)
- Multimedia (1)
- Faculty Publications (626)
- June 2023 (Revised September 2023)
- Simulation
Managing the Customer Journey Marketing Simulation: Adobe's Data-Driven Operating Model (DDOM)
By: Sunil Gupta, Rajiv Lal and Celine Chammas
Adobe started monitoring Annual Recurring Revenue (ARR), one of its primary metrics, when it shifted from selling its software in a box to selling the software as a subscription-based cloud service. They wanted to know when, where, and how much to invest in marketing....
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- Web
Managing Service Operations - Course Catalog
economy, 80% of the U.S. GDP, and 86% of the jobs taken by last year’s graduating class of Harvard Business School MBAs. Managing Service Operations (MSO) teaches students how to effectively design, manage,...
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- March 2021
- Article
Last Place Aversion in Queues
By: Ryan W. Buell
This paper documents the effects of last place aversion in queues and its implications for customer experiences and behaviors as well as for operating performance. An observational analysis of customers queuing at a grocery store, and four online studies in which...
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Keywords:
Behavioral Operations;
Queues;
Reference Effects;
Last Place Aversion;
Transparency;
Customers;
Behavior;
Satisfaction;
Service Operations
Buell, Ryan W. "Last Place Aversion in Queues." Management Science 67, no. 3 (March 2021): 1430–1452.
- 23 Aug 2006
- Op-Ed
The Real Wal-Mart Effect
benefits from the company's low prices. Wal-Mart operates 2-1/2 times as much selling space per inhabitant in the poorest one-third of states as in the richest one-third. And within these states, it focuses on poorer districts and...
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The Execution Premium: Linking Strategy to Operations for Competitive Advantage
From HBSP: " In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting their...
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- June 2003
- Case
Rise and Fall (?) of Palm Computing in Handheld Operating Systems,The
Describes the evolution of the handheld operating system market. Describes the rise to dominance of Palm's operating system and the significant challenge to that dominance posed by Microsoft's Windows CE.
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Keywords:
Competition;
Information Infrastructure;
Applications and Software;
Network Effects;
Information Technology Industry;
Computer Industry
Corts, Kenneth S., and Deborah Freier. "Rise and Fall (?) of Palm Computing in Handheld Operating Systems,The." Harvard Business School Case 703-519, June 2003.
- 2023
- Working Paper
Operational Consequences of Customer Interaction Design: Evidence From Last-Mile Delivery Services
By: Natalie Epstein, Santiago Gallino and Antonio Moreno
Problem definition: Communication and customer interaction design have been used as elements to improve customer satisfaction and future purchasing behavior, but little is known about how they can be used as levers to improve operational...
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Epstein, Natalie, Santiago Gallino, and Antonio Moreno. "Operational Consequences of Customer Interaction Design: Evidence From Last-Mile Delivery Services." Working Paper, May 2023.
- 08 Feb 2000
- Research & Ideas
Building Effective R&D Capabilities Abroad
to commercialize its R&D more effectively in foreign markets. Until then, Eli Lilly had operated one home-base-augmenting laboratory site abroad and some small sites in industrialized countries for...
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Keywords:
by Walter Kuemmerle
- December 2007
- Article
Adoption of Information Technology under Network Effects
By: Deishin Lee and Haim Mendelson
Because information technologies are often characterized by network effects, compatibility is an important issue. Although total network value is maximized when everyone operates in one compatible network, we find that the technology benefits of the users depend on...
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Keywords:
Network Effects;
Standards;
Competitive Strategy;
Customization and Personalization;
Information Technology;
Technology Adoption
Lee, Deishin, and Haim Mendelson. "Adoption of Information Technology under Network Effects." Information Systems Research 18, no. 4 (December 2007).
- Research Summary
2. Acquisitions of Industrial Units and the Evolution of Operational Performance across the Firm
Abstract: Manufacturing firms frequently expand their production capacity through the acquisition of industrial units. How are the existing units in the acquirer company affected by the acquisition of another facility? I argue that two important...
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- 22 Feb 2012
- Working Paper Summaries
The Dynamic Effects of Bundling as a Product Strategy
- 13 Jun 2014
- News
The Art of Effecting Change
opportunity that crossed my desk was a hotel in Telluride, Colorado. My local partners and I gutted, upgraded, and re-branded the property, and still own and operate Hotel Columbia today," she recalls. But the art world, too, seemed in...
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- 30 Jun 2014
- Lessons from the Classroom
The Role of Emotions in Effective Negotiations
negotiator who doesn't have either an explicit understanding about emotions, or is highly intuitive about the process." Negotiating In The NFL Wasynczuk (HBS MBA '83) should know—he served as chief operating officer for the New...
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- 19 Jul 2023
- News
How to Effectively Market Green Products
- 2012
- Working Paper
The Effect of Supply Chain Complementarities on Local Food
By: Baris Ata, Deishin Lee and Mustafa H. Tongarlak
We study the operational tradeoffs of a retailer and farmers in a fresh produce supply chain to determine the equilibrium supply chain structure. These operational tradeoffs arise as a result of the geographic constraints posed by the availability of arable land and...
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- February 2009
- Journal Article
Domestic Effects of the Foreign Activities of U.S. Multinationals
By: Mihir A. Desai, C. Fritz Foley and James R. Hines Jr.
Do firms investing abroad simultaneously reduce their domestic activity? This paper analyzes the relationship between the domestic and foreign operations of American manufacturing firms between 1982 and 2004 by instrumenting for changes in foreign operations with GDP...
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Keywords:
Foreign Direct Investment;
Global Range;
Local Range;
Multinational Firms and Management;
Compensation and Benefits;
Operations;
Manufacturing Industry;
United States
Desai, Mihir A., C. Fritz Foley, and James R. Hines Jr. "Domestic Effects of the Foreign Activities of U.S. Multinationals." American Economic Journal: Economic Policy 1, no. 1 (February 2009): 181–203.
- November–December 2013
- Article
The Dynamic Effects of Bundling as a Product Strategy
By: Timothy Derdenger and Vineet Kumar
Several key questions in bundling have not been empirically examined: Is mixed bundling more effective than pure bundling or pure components? Does correlation in consumer valuations make bundling more or less effective? Does bundling serve as a complement or substitute...
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Derdenger, Timothy, and Vineet Kumar. "The Dynamic Effects of Bundling as a Product Strategy." Marketing Science 32, no. 6 (November–December 2013): 827–859.
- Web
Technology & Operations Management Awards & Honors - Faculty & Research
Technology & Operations Management Overview Faculty Curriculum Seminars & Conferences Awards & Honors Doctoral Students 2024 Kris Johnson Ferreira: "Warnings and Endorsements: Improving Human-AI Collaboration Under Covariate Shift" with...
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- 25 Apr 2014
- News
Tapping into more effective water technologies
demand for fresh and pure water is forecast to exceed supply by 40 percent. "Few businesses are prepared for water scarcity and its impact upon operations and their supply chains," says Shenkar, adding that a small group of leaders is...
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