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All HBS Web
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- Faculty Publications (1,195)
- May 2000
- Exercise
Tyrell Web Developers Inc. (B)
By: Alan D. MacCormack and Andrew P. McAfee
An integrated exercise culminating in a team project to design and develop a Web site for a fictitious company. Puts students in the position of designing a Web site for a demanding client (a local pizza company). Students are given a (purposefully) brief description...
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MacCormack, Alan D., and Andrew P. McAfee. "Tyrell Web Developers Inc. (B)." Harvard Business School Exercise 600-026, May 2000.
- February 2000 (Revised April 2003)
- Case
InSite Marketing Technology (A)
By: Lynda M. Applegate, Genevieve J.S. Feraud and Sheila L Marcelo
Introduces students to products and services that improve customers' online shopping experience. Also discusses the challenges of marketing new product concepts and finding funding for start-up ventures.
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Keywords:
Customer Focus and Relationships;
Financing and Loans;
Technological Innovation;
Business or Company Management;
Marketing Strategy;
Product Launch;
Service Delivery;
Competitive Strategy;
Competitive Advantage;
Service Industry;
Web Services Industry
Applegate, Lynda M., Genevieve J.S. Feraud, and Sheila L Marcelo. "InSite Marketing Technology (A)." Harvard Business School Case 800-279, February 2000. (Revised April 2003.)
- November 1999
- Case
Lucent Technologies: Optical Networking Group
By: Marco Iansiti and Barbara Feinberg
Set in June 1999, this case describes the development of a new platform product, the Wavestar OLS 400G, that responded both to a demand for greater "bandwidth" and aggressive competitors seeking to supply it. The 400G's development process took only 14 months and...
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Keywords:
Customers;
Operations;
Product Development;
Performance Improvement;
Information Technology;
Information Infrastructure
Iansiti, Marco, and Barbara Feinberg. "Lucent Technologies: Optical Networking Group." Harvard Business School Case 600-053, November 1999.
- August 1999 (Revised May 2001)
- Case
Catanese and Vulcan (A)
By: V.G. Narayanan and Sanjay Pothen
A small CPA firm puts in a new performance measurement system, and profits increase by 350% in less than a year. This case illustrates the reasons for improved profitability as well as the sustainability of levels of growth, the opportunities, and the threats that...
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Narayanan, V.G., and Sanjay Pothen. "Catanese and Vulcan (A)." Harvard Business School Case 100-021, August 1999. (Revised May 2001.)
- spring 1999
- Article
Improved Techniques for Valuing Large-Scale Projects
By: B. C. Esty
Esty, B. C. "Improved Techniques for Valuing Large-Scale Projects." Journal of Project Finance 5, no. 1 (spring 1999): 9–25.
- March 1999 (Revised February 2000)
- Case
Patient Care Delivery Model at the Massachusetts General Hospital, The
By: Amy C. Edmondson, Richard M.J. Bohmer and Emily Heaphy
Examines the implementation of a new patient care delivery model at Massachusetts General Hospital. Uses clinical and financial data to examine different choices for staffing non-physician health care professionals and to understand the challenges of managing change...
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Keywords:
Change Management;
Service Delivery;
Health Care and Treatment;
Health Industry;
Massachusetts
Edmondson, Amy C., Richard M.J. Bohmer, and Emily Heaphy. "Patient Care Delivery Model at the Massachusetts General Hospital, The." Harvard Business School Case 699-154, March 1999. (Revised February 2000.)
- March 1999 (Revised February 2001)
- Background Note
New Product Development Imperative, The
By: Steven C. Wheelwright and Edward T Smith
Introduces students to the best practices for managing new product development projects. Includes concepts and tools related to structuring teams consistent with the project objectives as well as concepts and processes for improving project execution.
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Keywords:
Management Practices and Processes;
Product Development;
Performance Improvement;
Problems and Challenges;
Groups and Teams
Wheelwright, Steven C., and Edward T Smith. "New Product Development Imperative, The." Harvard Business School Background Note 699-152, March 1999. (Revised February 2001.)
- February 1999
- Case
Volant Skis
By: Steven C. Wheelwright and Matt Verlinden
Volant brought innovation to the ski equipment industry in 1989 by developing a stainless steel ski. He claimed the skis could turn more easily, could hold an edge in icy conditions, and were more stable than aluminum or fiberglass skis. The company's "soft-flex"...
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Keywords:
Change Management;
Technological Innovation;
Growth and Development Strategy;
Operations;
Product Development;
Performance Improvement;
Quality;
Corporate Strategy;
Value Creation
Wheelwright, Steven C., and Matt Verlinden. "Volant Skis." Harvard Business School Case 699-129, February 1999.
- January 1999
- Case
Ciba Specialty Chemicals
Based on extensive interviews, this case discusses the environmental policies of a successful firm in the specialty chemicals business. Executives at Ciba have differentiated products along environmental lines and have used environmental scrutiny as a tool for cutting...
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Keywords:
Environmental Sustainability;
Business or Company Management;
Cost Management;
Risk Management;
Business Strategy;
Globalized Firms and Management;
Competitive Advantage;
Chemical Industry
Reinhardt, Forest L. "Ciba Specialty Chemicals." Harvard Business School Case 799-086, January 1999.
- 1998
- Working Paper
CEO Incentives and Firm Size
By: Brian Hall and George P. Baker
What determines CEO incentives? A confusion exists among both academics and practitioners about how to measure the strength of CEO incentives, and how to reconcile the enormous differences in pay sensitivities between executives in large and small firms. We show that...
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Keywords:
Business Ventures;
Motivation and Incentives;
Executive Compensation;
Size;
Management Systems
Hall, Brian, and George P. Baker. "CEO Incentives and Firm Size." NBER Working Paper Series, No. 6868, December 1998.
- November 1998 (Revised July 1999)
- Background Note
Business as Stakeholder in Public Education: A History of Business Efforts to Improve Public Schools in the United States
Explores seven roles businesses and business leaders have played with respect to U.S. public education reform historically and today: "owners" helping set the agenda; "investors" donating funds; "customers" hiring graduates; "experts" contributing management know-how;...
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Keywords:
Business Model;
Education;
Performance Improvement;
Business and Community Relations;
United States
Kanter, Rosabeth M. "Business as Stakeholder in Public Education: A History of Business Efforts to Improve Public Schools in the United States." Harvard Business School Background Note 399-062, November 1998. (Revised July 1999.)
- January 1998
- Case
Connecticut Spring and Stamping Corporation (B)
By: H. Kent Bowen, Massimo Russo and Steven J. Spear
Connecticut Spring and Stamping Corp. (CSSC), a 50-year-old spring manufacturing and metal stamping firm, is experiencing slow sales growth and feeling the impact of global competition. The company has over 800 customers but little understanding of those customers'...
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Keywords:
Globalization;
Competency and Skills;
Organizational Change and Adaptation;
Production;
Customer Relationship Management;
Quality;
Training;
Performance Efficiency;
Cost Management;
Sales;
System
Bowen, H. Kent, Massimo Russo, and Steven J. Spear. "Connecticut Spring and Stamping Corporation (B)." Harvard Business School Case 698-038, January 1998.
- January 1998 (Revised May 1999)
- Case
General Scanning, Inc. (A)
By: H. Kent Bowen, Sean McClenaghan and Charles Tillen
General Scanning, Inc. was founded by Jean Montagu and Pierre Brosens, two MIT mechanical engineers with an interest in developing innovative products based on the early application of lasers. They invented proprietary technology for laser beam positioning and scanning...
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Keywords:
Transition;
Entrepreneurship;
Management Practices and Processes;
Product Development;
Strategic Planning;
Research and Development;
Risk and Uncertainty;
Commercialization;
Manufacturing Industry
Bowen, H. Kent, Sean McClenaghan, and Charles Tillen. "General Scanning, Inc. (A)." Harvard Business School Case 698-036, January 1998. (Revised May 1999.)
- 1998
- Book
Global Climate Change: A Senior Level Dialogue at the Intersection of Economics, Strategy, Technology, Science, Politics and International Negotiation
Based on the 1997 conference organized by the Kellog Environmental Research Center and sponsored by the Kellogg Graduate School of Management, Northwestern University, Global Climate Change presents the views of key players in the debate over global climate change...
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Hoffman, Andrew J., ed. Global Climate Change: A Senior Level Dialogue at the Intersection of Economics, Strategy, Technology, Science, Politics and International Negotiation. San Francisco, CA: New Lexington Press, 1998.
- 1997
- Book
Finding Time: How Corporations, Individuals, and Families Can Benefit from New Work Practices
By: Leslie Perlow
Why do Americans work so hard? Are the long hours spent at work really necessary to increase organizational productivity? Perlow documents the work life of employees who assume that for their own success and the success of their organization they must put in extended...
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Perlow, Leslie. Finding Time: How Corporations, Individuals, and Families Can Benefit from New Work Practices. Ithaca, NY: Cornell University Press, 1997.
- June 1997
- Case
Massachusetts General Hospital: CABG Surgery (B)
By: Steven C. Wheelwright and Mikelle Eastley
Once the CABG care path is implemented and other care paths begun, hospital staff and administration examine the resulting data. Further methods of improving care and reducing cost are presented for analysis.
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Keywords:
Cost Management;
Policy;
Retention;
Management Analysis, Tools, and Techniques;
Operations;
Performance Improvement;
Health Industry
Wheelwright, Steven C., and Mikelle Eastley. "Massachusetts General Hospital: CABG Surgery (B)." Harvard Business School Case 697-021, June 1997.
- May 1997
- Teaching Note
Product Development Process, Organization and Improvement, Instructor's Note
By: Marco Iansiti
Explores how development projects fit (or do not fit) within a firm's development strategy and its wider competitive goals. Module materials, and this note, focus on two broad approaches to process design (sequential and flexible) that were originally introduced in the...
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- April 1997
- Case
Peoria Engine Plant (A): (Abridged)
By: Robert S. Kaplan and Amy P. Hutton
Describes the cost control system used at an automobile engine plant for labor and overhead costs. The finance staff prepares daily, weekly, and monthly variance reports against budgets. Department supervisors, finance staff, and the plant manager discuss the use and...
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Keywords:
Motivation and Incentives;
Cost Management;
Financial Reporting;
Performance Improvement;
Budgets and Budgeting;
Auto Industry
Kaplan, Robert S., and Amy P. Hutton. "Peoria Engine Plant (A): (Abridged)." Harvard Business School Case 197-099, April 1997.
- January 1997 (Revised June 1997)
- Case
Corporate New Ventures at Procter & Gamble
By: Teresa M. Amabile and Dean Whitney
Consumer products giant Procter & Gamble is faced with an urgent need to revitalize new-product innovation, given its recent focus on incremental product improvements and its aggressive growth goals. As part of this effort, the company's top executives form a small,...
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Keywords:
Innovation Strategy;
Creativity;
Working Conditions;
Corporate Entrepreneurship;
Groups and Teams;
Retail Industry;
Ohio
Amabile, Teresa M., and Dean Whitney. "Corporate New Ventures at Procter & Gamble." Harvard Business School Case 897-088, January 1997. (Revised June 1997.)
- October 1996 (Revised April 1997)
- Case
Team New Zealand (A)
By: Marco Iansiti and Alan D. MacCormack
The case describes the development process used by Team New Zealand to design their two yachts for the 1995 America's Cup. During development, the team makes extensive use of simulation and physical prototyping to improve the initial design concept. As they approach...
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Keywords:
Product Design;
Design;
Product Development;
Sports;
Ship Transportation;
Research and Development;
Situation or Environment;
Decisions;
Sports Industry;
New Zealand
Iansiti, Marco, and Alan D. MacCormack. "Team New Zealand (A)." Harvard Business School Case 697-040, October 1996. (Revised April 1997.)