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All HBS Web
(9,749)
- Faculty Publications (4,247)
Show Results For
-
All HBS Web
(9,749)
- Faculty Publications (4,247)
- Research Summary
Overview
- Research Summary
Overview
- Research Summary
Overview
- Teaching Interest
Owner/President Management Progam (Executive Education)
- Research Summary
Performance Management Systems
- Teaching Interest
Product Management
A Product Manager is obsessed with the problem their product tries to solve and works to both define the product’s functional requirements and lead cross-functional teams to develop, launch and improve their product over time. Taught by an experienced former Google... View Details
- Forthcoming
- Article
Rationalizing Outcomes: Interdependent Learning in Competitive Markets
- Teaching Interest
Real Estate Management Program: Finance, Design, and Leadership
- Teaching Interest
Reimagining Capitalism: Business and Big Problems
Professor Serafeim teaches with Professor Rebecca Henderson the course "Reimagining Capitalism: Business and Big Problems" in the second year of the MBA. Cases taught in this course include among others:
Fighting corruption and turning around an organization... View Details
- Research Summary
Research Questions
One overarching question drives my research: What are effective marketing strategies for managers in creative industries?
I focus on three sub-questions:
- How can managers in creative industries effectively manage products and product... View Details
- 2010
- Other Unpublished Work
Saving Face by Making Meaning: The Negative Effects of Brand Communities' Self-serving Response to Brand Extensions
- Forthcoming
- Article
Strategic Decision Making at Platform Transitions: The Case of Nokia (2010-2011).
- Teaching Interest
Strategies for Value Creation (MBA Course)
- Teaching Interest
Strategy and Technology
The Strategy and Technology elective course explores the unique aspects of creating effective strategies for technology-intensive businesses.
- What strategies win in markets with network effects?
- How can technology be... View Details
- Teaching Interest
Strategy and Technology (Elective Curriculum)
This course explores the unique aspects of creating effective management and investment strategies for technology-intensive businesses. What strategies can win in markets with strong network effects? How can firms leverage technology to build multi-sided platforms?... View Details
- Teaching Interest
Strategy Execution
This course takes strategy as given and teaches what students need to know to execute and win in highly competitive markets. Using fundamental building blocks based on accountability systems and structures, this course is divided into seven modules:
1....
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- Research Summary
Strategy Implementation: Role and Management of the Sales Force
- Research Summary
Strategy, Governance and Valuation
- Teaching Interest
Technology and Operations Management
This course enables students to develop the skills and concepts needed to ensure the ongoing contribution of a firm's operations to its competitive position. It helps them to understand the complex processes underlying the development and manufacture of products as... View Details