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Show Results For
-
All HBS Web
(1,510)
- People (8)
- News (528)
- Research (612)
- Events (1)
- Multimedia (3)
- Faculty Publications (258)
- July 2006 (Revised August 2007)
- Case
The Mozilla Foundation: Launching Firefox 1.0 (A)
Explores the Mozilla Foundation's decisions leading up to the launch of Firefox 1.0, including its default browser, managing corporate partnerships, managing product development, and moving toward a revenue-based model. Mitchell Baker, president of the Mozilla...
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Keywords:
Business Model;
Commercialization;
Open Source Distribution;
Partners and Partnerships;
Information Technology;
Social Entrepreneurship;
Applications and Software;
Innovation and Invention;
Information Technology Industry;
United States
O'Mahony, Siobhan, and Nikhil Raj. "The Mozilla Foundation: Launching Firefox 1.0 (A)." Harvard Business School Case 907-015, July 2006. (Revised August 2007.)
- October 2002 (Revised May 2021)
- Case
Group Process in the Challenger Launch Decision (A)
By: Amy C. Edmondson and Laura Feldman
The night before the launch of the Challenger shuttle, officials from Morton Thiokol (Solid Rocket Booster manufacturer) and NASA participated in a teleconference to discuss whether to postpone the shuttle launch due to predicted low temperatures at Kennedy Space...
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Keywords:
Process Analysis;
Problems and Challenges;
Groups and Teams;
Engineering;
Risk Management;
Analysis;
Decision Making;
Aerospace Industry;
United States
Edmondson, Amy C., and Laura Feldman. "Group Process in the Challenger Launch Decision (A)." Harvard Business School Case 603-068, October 2002. (Revised May 2021.)
- Web
Launching Tech Ventures | HBS Online
This course is part of the Entrepreneurship & Innovation track. Introduction to Launching Tech Ventures Launching Tech Ventures $1,750 Next 5-week session starts March 20th Apply Build a viable, valuable...
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- January 2000 (Revised April 2000)
- Case
StarMedia: Launching a Latin American Revolution
By: Thomas R. Eisenmann and Jon K Rust
By the fall of 1999, StarMedia had sprinted to a sizable lead in the race to acquire Latin American Internet users. Its pan-regional, horizontal portal was the first to target Spanish- and Portuguese-language speakers on the Internet, registering 1.2 billion page views...
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Keywords:
Private Ownership;
History;
Risk Management;
Business Cycles;
Corporate Entrepreneurship;
Infrastructure;
Media;
Emerging Markets;
Cross-Cultural and Cross-Border Issues;
Web;
Information Technology Industry;
Web Services Industry
Eisenmann, Thomas R., and Jon K Rust. "StarMedia: Launching a Latin American Revolution." Harvard Business School Case 800-166, January 2000. (Revised April 2000.)
- August 2002 (Revised October 2002)
- Case
Launching the War on Terrorism
Describes the decision-making process employed by President George W. Bush's War Cabinet in the days following the September 11th terrorist attacks. Examines how the president and his advisers framed the problem, exchanged ideas, generated alternatives, and developed a...
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Keywords:
War;
National Security;
Decision Making;
Crisis Management;
Management Teams;
Public Administration Industry;
United States
Roberto, Michael, and Gina Carioggia. "Launching the War on Terrorism." Harvard Business School Case 303-027, August 2002. (Revised October 2002.)
- June 2013 (Revised February 2014)
- Case
FanMode: Launching a Global Sports Venture
By: Shikhar Ghosh, William R. Kerr and Alexis Brownell
Neven Murugan is developing FanMode, an app that allows sports fans all over the world to broadcast their reactions in real time into stadiums where their team is playing. It also provides social networking across sports fans. The company is growing, and its founders...
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Keywords:
App Development;
Location Choices;
Structure Of The Firm;
Global;
Entrepreneurship;
Social Media;
Sports Industry;
Entertainment and Recreation Industry;
United Kingdom;
South Africa
Ghosh, Shikhar, William R. Kerr, and Alexis Brownell. "FanMode: Launching a Global Sports Venture." Harvard Business School Case 813-190, June 2013. (Revised February 2014.)
- 30 May 2013
- Blog Post
Launching into “career discovery” mode
since my first blog, I can say I’m actually much further down the “career discovery” road than I thought I’d be. For me, Career Teams and conversations with EC’s have been the most pivotal tools in my search thus far. Career View Details
- June 2019 (Revised May 2022)
- Case
Roger Federer's TEAM8: Launching the Laver Cup
By: Anita Elberse
Roger Federer, widely regarded as the best tennis player in the history of the sport, walked onto the court to thunderous applause during in the second edition of the Laver Cup in September 2018. Named after tennis legend Rod Laver, the Cup pitted many of the greatest...
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Keywords:
Superstars;
Tennis;
Tournaments;
Entrepreneurship;
Sports;
Competitive Strategy;
Value Creation;
Sports Industry
Elberse, Anita. "Roger Federer's TEAM8: Launching the Laver Cup." Harvard Business School Case 519-093, June 2019. (Revised May 2022.)
- 17 Sep 2020
- Blog Post
HBS Grads Launch Cybersecurity Nonprofit to Fight Infodemic
Bastian Purrer (MBA 2020), a native German, spent most of his career before HBS launching international offices for Groupon and Rocket Internet. After a few years in Europe and Asia, Bastian enrolled at HBS hoping to continue his...
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- March 2004 (Revised May 2004)
- Case
Jack Smith (A): Career Launch at Toyota
Jack Smith had a stellar career at Chrysler managing major design teams and manufacturing plants before deciding to join industry leader and benchmark Toyota. It is his first day on the job; what will his orientation entail? Cursory walkthroughs and introductions...
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Keywords:
Transition;
Organizational Structure;
Organizational Culture;
Personal Development and Career;
Manufacturing Industry;
Auto Industry
Spear, Steven J., and Courtney Purrington. "Jack Smith (A): Career Launch at Toyota." Harvard Business School Case 604-057, March 2004. (Revised May 2004.)
- November 2014
- Case
Taryn Rose Launches Dresr: Street Marketing a Luxury Brand
By: Lena G. Goldberg, Marcel Saucet and Christine Snively
Serial entrepreneur and shoe designer Taryn Rose, M.D., prepared to launch a new e-commerce platform, Dresr, which would connect shoppers with tastemakers online. Dresr would bring the service element found in brick and mortar luxury stores into the online shopping...
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- 06 Dec 2021
- News
Research Brief: Launching into a Downturn
opportunity costs that a person might encounter in launching a venture. And the news is even grimmer for teams of academics: The more founders on the team with a PhD or postdoc...
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- Web
Launch Lab/Capstone 2 - Course Catalog
project that requires teams of students to apply and integrate the skills they have learned across core disciplines developed in the program curriculum. Specifically, teams will be expected to design, build...
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- 22 Apr 2021
- Blog Post
Launching the Women in Tech Initiative at HBS
This past year the HBS Tech Club launched a new group called the HBS Women in Tech Initiative. The mission of this group is to connect women who are interested in the tech industry and to empower women with the skills, confidence, and...
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- Web
Launch Lab/Thesis 1 - Course Catalog
as ENG-SCI 292A The MS/MBA Capstone is an intensive project that requires teams of students to apply and integrate the skills they have learned across core disciplines developed in the program curriculum. Specifically, View Details
- 13 Aug 2018
- Blog Post
Following My Dream: Launching a Venture
Throughout my entire career, I’ve always been tempted by the entrepreneurial journey but have never had the courage to quit an existing opportunity and work on my own start-up. Coming to HBS, one of my main goals was to launch a venture....
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Keywords:
Entrepreneurship
- October 2004 (Revised July 2010)
- Case
Product Team Cialis: Getting Ready to Market
By: Elie Ofek
Lilly and ICOS are preparing for the launch of a new drug, Cialis, to compete against Viagra. To position against the incumbent firm Pfizer, which developed and markets Viagra, and other newcomers into the erectile dysfunction market, they must determine how best to...
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Keywords:
Communication Strategy;
Marketing Strategy;
Product Launch;
Product Positioning;
Competition;
Competitive Advantage;
Segmentation;
Pharmaceutical Industry
Ofek, Elie. "Product Team Cialis: Getting Ready to Market." Harvard Business School Case 505-038, October 2004. (Revised July 2010.)
- Web
Team - Case Method Project
About Team 0ms David Moss Paul Whiton Cherington Professor of Business Administration David Moss is the Paul Whiton Cherington Professor at Harvard Business School and the founder of the Case Method Institute. Before joining the Harvard...
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- 01 Sep 2023
- News
Case Study: The Home Team
Illustration by Jon Krause Illustration by Jon Krause Brendan Kennealey (MBA 2006) wasn’t even searching for a business idea. A couple of years ago, the Wilmington, Delaware, native met up with an old friend who’d bought a new house. Over dinner this friend enumerated...
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