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All HBS Web
(1,378)
- People (4)
- News (342)
- Research (799)
- Events (7)
- Multimedia (13)
- Faculty Publications (573)
- 19 Jan 2016
- News
Electric Avenues
Illustration by Mario Wagner RELATED Learn about how HBS students and alumni are helping transform Boston Watch alumni discuss innovation inside City Hall Once viewed as an oxymoron, civic innovation has become a hot field, with cities from Austin to Pittsburgh hiring...
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Keywords:
Dan Morrell
- October 2003 (Revised January 2004)
- Exercise
Electric Maze Exercise, The
By: Amy C. Edmondson and Hanna Rodriguez-Farrar
This team-based exercise uses an educational tool called "The Electric Maze," developed by Interel Corp., to teach insights about the social and psychological challenges facing employees who must engage in collaborative learning. The tool is a grid-patterned rug with...
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Edmondson, Amy C., and Hanna Rodriguez-Farrar. "Electric Maze Exercise, The." Harvard Business School Exercise 604-046, October 2003. (Revised January 2004.)
- May 2011
- Supplement
Hybrid Electric Vehicles: A 2011 Update
This case is an addendum that updates HBS Case No. 502-025, "The Future of Hybrid Electric Cars." It covers the 10 years, 2001 to 2011.
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Gourville, John T. "Hybrid Electric Vehicles: A 2011 Update." Harvard Business School Supplement 511-125, May 2011.
- February 2002 (Revised April 2011)
- Case
The Future of Hybrid Electric Vehicles
By: John T. Gourville, Alice Tzou and David Lane
Set in 2002, this case looks at the potential for hybrid electric vehicles in the United States. Looks at the pressures on the automotive industry to produce a commercially viable, environmentally friendly vehicle and the consumer behavior surrounding purchase of those...
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Keywords:
Technological Innovation;
Marketing Strategy;
Consumer Behavior;
Environmental Sustainability;
Technology Adoption;
Auto Industry;
United States
Gourville, John T., Alice Tzou, and David Lane. "The Future of Hybrid Electric Vehicles." Harvard Business School Case 502-025, February 2002. (Revised April 2011.)
- November 1990 (Revised April 1999)
- Case
General Motors: Packard Electric Division
Packard Electric is the division of General Motors (GM) that does all of the electrical wiring and cabling for GM automobiles. They developed a new approach for passing the cables through the firewall between the engine and passenger compartments. The new technology...
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Keywords:
Business Divisions;
Cost;
Management Style;
Product Design;
Product Development;
Production;
Projects;
Groups and Teams;
Conflict and Resolution;
Technology;
Auto Industry
Wheelwright, Steven C. "General Motors: Packard Electric Division." Harvard Business School Case 691-030, November 1990. (Revised April 1999.)
- April 1971 (Revised April 1983)
- Case
General Electric Co.--1970
Fruhan, William E., Jr. "General Electric Co.--1970." Harvard Business School Case 271-175, April 1971. (Revised April 1983.)
- January 2021 (Revised May 2021)
- Case
'GEnron'? Markopolos versus General Electric (A)
By: Jonas Heese and David Lane
In August 2019, Harry Markopolos—the forensic accountant known for uncovering Bernie Madoff’s Ponzi scheme—alleged that General Electric had committed accounting fraud totaling $38 billion, coining the term “GEnron” for perceived similarities with the 2001 accounting...
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Keywords:
Financial Statements;
Communication;
Energy;
Financial Condition;
Insurance;
Performance;
Planning;
Business and Shareholder Relations;
Risk and Uncertainty;
Value;
Insurance Industry;
Financial Services Industry;
Energy Industry
Heese, Jonas, and David Lane. "'GEnron'? Markopolos versus General Electric (A)." Harvard Business School Case 121-005, January 2021. (Revised May 2021.)
- November 2010 (Revised April 2011)
- Case
WiTricity: Electricity cuts the cord
By: William A. Sahlman and Evan Wade Richardson
Eric Giler, WiTricity CEO, must decide how to grow a company based around an untested but potentially ground-breaking technology for wireless electricity transmission.
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Keywords:
Business Startups;
Entrepreneurship;
Technological Innovation;
Growth and Development Strategy;
Wireless Technology;
Electronics Industry
Sahlman, William A., and Evan Wade Richardson. "WiTricity: Electricity cuts the cord." Harvard Business School Case 811-045, November 2010. (Revised April 2011.)
- May 1989
- Supplement
Lincoln Electric Co., George Willis, Video
By: Norman A. Berg
Presents George Willis, chairman and CEO of Lincoln Electric Co., addressing an HBS PMD executive class on October 7, 1988.
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Berg, Norman A. "Lincoln Electric Co., George Willis, Video." Harvard Business School Video Supplement 889-517, May 1989.
- December 1963
- Case
General Electric Co.
Anthony, Robert N. "General Electric Co." Harvard Business School Case 113-121, December 1963.
- November 1994 (Revised April 2012)
- Case
National Electric Corporation
By: David F. Hawkins and Norman Bartczak
A company meets financial analysis year-end earnings per share estimates, which have been progressively lowered during the year.
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Hawkins, David F., and Norman Bartczak. "National Electric Corporation." Harvard Business School Case 195-159, November 1994. (Revised April 2012.)
- December 1991 (Revised February 1992)
- Case
Dayton Electric Corp.
Concerns a product redesign decision for one of the company's most successful motor products, its rectified power, medium D-C motor, the RPM. A one-year redesign program has proposed a design that comes close to meeting its stated cost and performance goals, but at the...
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Keywords:
Product Design;
Strategic Planning;
Research and Development;
Business Divisions;
Decisions;
Forecasting and Prediction;
Product Development;
Technological Innovation;
Machinery and Machining;
Manufacturing Industry;
Ohio
Wheelwright, Steven C. "Dayton Electric Corp." Harvard Business School Case 692-071, December 1991. (Revised February 1992.)
- February 2010 (Revised October 2010)
- Case
Re-THINK-ing THINK: The Electric Car Company
By: Joseph B. Lassiter III and David Kiron
On January 5, 2010, 48-year-old Richard Canny was on his way to meet the governor of Indiana. He was reading his newly issued press release announcing that THINK planned to start automobile production in Elkhart County, Indiana to launch its THINK City battery-operated...
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Keywords:
Business Startups;
Entrepreneurship;
Investment;
Global Strategy;
Market Entry and Exit;
Product Development;
Production;
Pollutants;
Environmental Sustainability;
Auto Industry;
Manufacturing Industry;
Norway;
Indiana
Lassiter, Joseph B., III, and David Kiron. "Re-THINK-ing THINK: The Electric Car Company." Harvard Business School Case 810-105, February 2010. (Revised October 2010.)
- March 2010
- Case
Transformation of Matsushita Electric Industrial (Abridged)
By: Michael Y. Yoshino and Endo Yukihiko
This is an abridged version of “Transformation of Matsushita Electric Industrial” (A), (B), and (C), HBS cases 905-412, 413, and 414.
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- January 2022 (Revised August 2022)
- Case
Geely SEA: New Electric Vehicle Platforms
By: Willy C. Shih and Shu Lin
Kent Bovellan, the Chief Engineer and Head of the Vehicle Architecture Center for Geely Holding, the Hangzhou, China headquartered global automotive group, was debating the platform choice for an upcoming "D" segment midsized battery electric vehicle (BEV). He had led...
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Keywords:
Product Innovation;
Product Architecture;
Product Engineering;
Platform Design;
Platform Strategy;
Information Infrastructure;
Digital Platforms;
Information Technology;
Product Design;
Product Development;
Cost Management;
Decision Making;
Competitive Strategy;
Industry Structures;
Auto Industry;
China;
Sweden
Shih, Willy C., and Shu Lin. "Geely SEA: New Electric Vehicle Platforms." Harvard Business School Case 622-001, January 2022. (Revised August 2022.)
- August 1956
- Case
Voltamp Electrical Corp.
Raymond, Thomas J. "Voltamp Electrical Corp." Harvard Business School Case 302-096, August 1956.
- September 1971 (Revised September 1983)
- Case
Gentle Electric Co.
By: W. Earl Sasser
Designed to illustrate various levels of complexity in determining optimum order sizes for a single item inventory policy. Students are asked to evaluate the impact of recent operational changes on the firm's ordering policy. Intended to follow the students' initial...
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Sasser, W. Earl. "Gentle Electric Co." Harvard Business School Case 672-038, September 1971. (Revised September 1983.)