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Show Results For
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All HBS Web
(5,693)
- People (25)
- News (957)
- Research (3,744)
- Events (25)
- Multimedia (21)
- Faculty Publications (2,424)
- 28 May 2019
- News
Research Brief: Field Research
Byrd Foundation, cofounded by Mark Lampert [MBA 1988], provided the initial funding.) PAD’s mission is to connect the agricultural communication technology that was already in use in the developed world with smallholder farmers in View Details
- 22 Jul 2002
- Research & Ideas
How Business Strategy Tamed the “Invisible Hand”
and practices, or to product developments in complementary industries."14 However, another leading strategist, Igor Ansoff, argued that Levitt was asking companies to take unnecessary risks by investing...
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by Pankaj Ghemawat
- 01 Mar 2013
- News
Sizing Up Social Impact
level," notes Ebrahim. "It doesn't disappear into other government agencies. The reasoning is that you can't achieve results without an accountable, locally embedded authority directly championed by the country's executive leadership. In the case of Ghana, it's called...
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- 24 Jul 2014
- Blog Post
Create a Content Marketing Strategy for your Talent Acquisitions Team
that might best engage those personas. For example, Jessica may be interested in learning about a product manager’s day-to-day role within the organization and new products being View Details
- December 2018 (Revised October 2020)
- Case
Shiseido: Reinvesting in Brand
By: Jill Avery and Nobuo Sato
Shiseido was in the midst of a six year corporate turnaround, trying to reverse the effects of decades of under-investment in R&D and marketing which had led to a cycle of declining customer support and brand value. Would the CEO’s VISION 2020 plan, centered on four...
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Keywords:
Brand Management;
Brand Value;
Turnaround;
Brand Portfolio;
Brand Communication;
Global Brands;
Digital Marketing;
Return On Investment;
Marketing ROI;
Internet Marketing;
Marketing;
Marketing Strategy;
Brands and Branding;
Value;
Growth and Development Strategy;
Investment Return;
Consumer Behavior;
Consumer Products Industry;
Consumer Products Industry;
Japan;
Asia
Avery, Jill, and Nobuo Sato. "Shiseido: Reinvesting in Brand." Harvard Business School Case 519-026, December 2018. (Revised October 2020.)
- 14 May 2024
- Blog Post
Creating Emerging Markets Sustainability Series - How to Build a Culture of Intrapreneurship
Creating Emerging Markets Sustainability Series – How to Build a Culture of Intrapreneurship Today, the concept of “sustainable innovation” seems commonplace and is generally accepted as a viable path balancing business growth with responsibility towards the...
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- 07 Aug 2000
- Research & Ideas
Rocket Science Retailing
execution of tests, and other factors for suboptimal sales. When a product testing method is developed with care and refined on a regular basis, the results can substantially improve forecasts. We helped...
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- 31 Jul 2012
- First Look
First Look: July 31
PublicationsFinancial Development, Fixed Costs and International Trade Authors:Bo Becker, David Greenberg, and Jinzhu Chen Publication:Review of Corporate Finance Studies (forthcoming) Abstract Exporting firms face significant up-front costs in View Details
Keywords:
Carmen Nobel
- November 1998 (Revised December 1998)
- Case
Asea Brown Boveri (Condensed)
By: Robert L. Simons
The merger of Asea AB and BBC Brown Boveri required a restructuring of operations and a change in organizational cultures. Competitive success also necessitated the benefits of scale while remaining "local" for political and customer-responsiveness reasons. The case...
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Keywords:
Change Management;
Mergers and Acquisitions;
Restructuring;
Cost vs Benefits;
Competitive Strategy;
Organizational Change and Adaptation;
Growth and Development;
Performance Effectiveness;
Consumer Products Industry
Simons, Robert L. "Asea Brown Boveri (Condensed)." Harvard Business School Case 199-027, November 1998. (Revised December 1998.)
- 01 Oct 2001
- News
Ready for Takeoff: Web Portal Enters Second Phase
After two years of building its readership, honing its mission, and crafting fresh, insightful content, HBS Working Knowledge is poised for the next stage of its development. "It's an exciting time. We launched the original product with...
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- 01 Mar 2013
- News
Leveraging Female Talent
The research of HBS professor Boris Groysberg centers on a question that troubles many managers: How do I hire and develop top performers who will contribute to my company's success? The author of Talk, Inc.: How Trusted Leaders Use...
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- Fast Answer
Cost of doing business
guides providing information on the local legal and business context, including costs. Site Selection Magazine: Expansion planning information via state, country, industry and trend reports, project profiles and economic development...
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- 01 Sep 2011
- News
Alumni Team Up to Fight Cancer
Bill Bowes (MBA ’52) and Kathy Giusti (MBA ’85) first met in 2009, when they were both honored with HBS’s Alumni Achievement Award. This cross-generational meeting would demonstrate not only the power of serendipity but also the power of HBS to convene remarkable...
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- 01 Dec 2011
- News
EiR: A Baker’s Dozen
invaluable knowledge and insights to students who are eager to develop innovative products and services and create value for both the economy and society.” EiRs serve in a part-time capacity, advising MBA...
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- 08 Jul 2008
- First Look
First Look: July 8, 2008
number of product unit sales needed, as two examples. The fictitious case protagonist, a business development manager at a leading money management firm, is looking to launch an exchange-traded fund (ETF)...
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Martha Lagace
- 26 May 2009
- Research & Ideas
Improving Market Research in a Recession
recession ends? Or are they developing coping mechanisms that will endure, especially if the recession is lengthy? What new products and services will consumers be open to embracing? If, as in the financial...
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by John Quelch
- May 2022
- Supplement
Maestro Pizza (C): Taking the Fight Outside
By: Ramon Casadesus-Masanell and Fares Khrais
Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of...
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Keywords:
Competitive Strategy;
Competitive Advantage;
Competition;
Market Entry and Exit;
Emerging Markets;
Business Startups;
Corporate Entrepreneurship;
Product Positioning;
Disruption;
Disruptive Innovation;
Advertising;
Advertising Campaigns;
Social Media;
Forecasting and Prediction;
Crisis Management;
Growth and Development Strategy;
Brands and Branding;
Product Development;
Production;
Service Delivery;
Business Growth and Maturation;
Financial Statements;
Cost Management;
Analysis;
Quality;
Performance Consistency;
Customer Satisfaction;
Profit;
Family Ownership;
Food and Beverage Industry;
Middle East;
Saudi Arabia
Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (C): Taking the Fight Outside." Harvard Business School Supplement 722-401, May 2022.
- January 2004
- Article
Cross-country Technological Adoption: Making the Theories Face the Facts
By: Diego Comin and Bart Hobijn
We examine the diffusion of more than twenty technologies across twenty-three of the world's leading industrial economies. Our evidence covers major technology classes such as textile production, steel manufacture, communications, information technology,...
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Keywords:
Technology Adoption;
Cross-Cultural and Cross-Border Issues;
Development Economics;
Human Capital;
Government and Politics;
Trade;
Production;
Information Technology;
Steel Industry;
Communications Industry
Comin, Diego, and Bart Hobijn. "Cross-country Technological Adoption: Making the Theories Face the Facts." Journal of Monetary Economics (January 2004).
- Web
Independent Projects | Social Enterprise | Harvard Business School
strategic importance to the organization and reports its recommendations at the end of the term. Organizations benefit directly from the student interaction and output. Examples Some past successful Social Enterprise independent projects include: Worked with an...
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- 13 Mar 2007
- First Look
First Look: March 13, 2007
England Journal of Medicine 356, no. 8 (February 22, 2007): 765-768 No abstract available. Product Development and Learning in Project Teams: The Challenges Are the Benefits Authors:A. C. Edmondson and I....
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Keywords:
Martha Lagace