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-
All HBS Web
(3,128)
- People (2)
- News (485)
- Research (2,120)
- Events (15)
- Multimedia (18)
- Faculty Publications (1,470)
- August 2014
- Technical Note
Conjoint Analysis: A Do it Yourself Guide
By: Elie Ofek and Olivier Toubia
Conjoint Analysis has become one of the most commonly used quantitative market research methods. It has been successfully employed across a wide variety of industries to quantify consumer preferences for products and services. This technical note is intended to provide...
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Keywords:
Market Research;
Conjoint Analysis;
Consumer Preferences;
Segmentation;
Product Development;
Demand Measurement;
Demand and Consumers;
Analysis;
Markets
Ofek, Elie, and Olivier Toubia. "Conjoint Analysis: A Do it Yourself Guide." Harvard Business School Technical Note 515-024, August 2014.
- May 2013 (Revised April 2015)
- Case
Ron Johnson: Retail at Target, Apple, and J.C. Penney
By: Das Narayandas, Kerry Herman and Lisa Mazzanti
In April 2013, Ron Johnson (HBS '84) stepped down after just 18 months as CEO of J.C. Penney. In his brief tenure, Johnson, an acclaimed retailer respected for his innovation and success in shaping the retail image at Target and Apple, introduced dramatic departures...
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Keywords:
Change Management;
Innovation Leadership;
Situation or Environment;
Failure;
Management Teams;
Brands and Branding;
Retail Industry;
United States
Narayandas, Das, Kerry Herman, and Lisa Mazzanti. "Ron Johnson: Retail at Target, Apple, and J.C. Penney." Harvard Business School Case 513-103, May 2013. (Revised April 2015.)
- July 2019 (Revised May 2020)
- Case
AT&T, Retraining, and the Workforce of Tomorrow
By: William R. Kerr, Joseph B. Fuller and Carl Kreitzberg
By the late 2000s, rapid changes in the telecommunications industry forced AT&T’s management team to take on a task that CEO Randall Stephenson called the “biggest logistical challenge” they had ever seen: retraining 100,000 workers by 2020. In 2012, internal company...
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Keywords:
AT&T;
Workforce;
Skills;
Future Of Work;
Telecommunications;
Unions;
Technological Change;
Layoffs;
MOOCS;
Strategic Planning;
Employees;
Training;
Competency and Skills;
Labor;
Learning;
Labor Unions;
Technology Adoption;
Talent and Talent Management;
Telecommunications Industry;
Communications Industry;
United States
Kerr, William R., Joseph B. Fuller, and Carl Kreitzberg. "AT&T, Retraining, and the Workforce of Tomorrow." Harvard Business School Case 820-017, July 2019. (Revised May 2020.)
- September 1983 (Revised July 1998)
- Case
Heather Evans
By: Howard H. Stevenson and Michael J. Roberts
Focuses on the efforts of Heather Evans, a second-year MBA student, and her attempts to start her own dress business. Examines the business plan and the process of acquiring control over the financial and human resources necessary to implement the plan.
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Keywords:
Business Plan;
Business Startups;
Investment;
Human Resources;
Strategic Planning;
Apparel and Accessories Industry
Stevenson, Howard H., and Michael J. Roberts. "Heather Evans." Harvard Business School Case 384-079, September 1983. (Revised July 1998.)
- November 2011
- Article
The Role of the Board in Accelerating the Adoption of Integrated Reporting
By: Robert G. Eccles and George Serafeim
This report examines the concept of integrated reporting and its current state of adoption around the globe. It also discusses the benefits to both companies and society and recommends ways boards can help their organizations accelerate the implementation of integrated...
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Keywords:
Cost vs Benefits;
Governing and Advisory Boards;
Corporate Social Responsibility and Impact;
Integrated Corporate Reporting;
Social Issues;
Global Range;
Adoption
Eccles, Robert G., and George Serafeim. "The Role of the Board in Accelerating the Adoption of Integrated Reporting." Director Notes (The Conference Board) (November 2011).
- October 1996 (Revised April 1997)
- Case
Vandelay Industries, Inc.
An ICS consultant considers issues at the start of a full-scale implementation of SAP software for a large client. The enterprise resource planning (ERP) software will integrate previously fragmented business processes and so must be supported by the entire client...
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Upton, David M., and Andrew P. McAfee. "Vandelay Industries, Inc." Harvard Business School Case 697-037, October 1996. (Revised April 1997.)
- November 1992
- Case
Process Control at Polaroid (B)
By: H. Kent Bowen and Steven C. Wheelwright
The plant manager of a film production operation wants to create and implement a new approach to quality within the next 12 months. Issues of personnel (and their roles), production processes (and their control), and quality standards must be addressed.
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Keywords:
Employee Relationship Management;
Job Design and Levels;
Management Practices and Processes;
Production;
Quality;
Mathematical Methods
Bowen, H. Kent, and Steven C. Wheelwright. "Process Control at Polaroid (B)." Harvard Business School Case 693-048, November 1992.
- 25 Mar 2016
- Video
Martin Sinozich, Founding Partner, Venn Capital
- October 1990 (Revised April 1999)
- Case
Hewlett-Packard: Queensferry Telecommunications Division
Queensferry Telecommunications Division has recently implemented an activity-based cost system. The case explores several issues. First, the role of variance analysis in an activity-based system. Second, the way to determine cost drive rates. Third, the evaluation of...
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Cooper, Robin, and Kiran Verma. "Hewlett-Packard: Queensferry Telecommunications Division." Harvard Business School Case 191-067, October 1990. (Revised April 1999.)
- 07 Nov 2020
- News
Gender differences in COVID-19 perception and compliance
- January 2014
- Article
The Consequences of Entrepreneurial Finance: Evidence from Angel Financings
By: William R. Kerr, Josh Lerner and Antoinette Schoar
This paper documents that ventures that are funded by two successful angel groups experience superior outcomes to rejected ventures: they have improved survival, exits, employment, patenting, web traffic, and financing. We use strong discontinuities in angel funding...
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Keywords:
Business Ventures;
Financing and Loans;
Interests;
Employment;
Patents;
Internet and the Web;
Operations;
Entrepreneurship;
Business Exit or Shutdown
Kerr, William R., Josh Lerner, and Antoinette Schoar. "The Consequences of Entrepreneurial Finance: Evidence from Angel Financings." Review of Financial Studies 27, no. 1 (January 2014): 20–55.
- July 1984 (Revised April 1997)
- Case
British Airways
By: John A. Quelch
British Airways (BA) has recently introduced a global advertising campaign. The development of the campaign and its implementation are discussed. BA and advertising agency executives must renew the campaign and resolve issues pertaining to its future direction.
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Keywords:
Air Transportation;
Globalization;
Advertising Campaigns;
Air Transportation Industry;
England
Quelch, John A. "British Airways." Harvard Business School Case 585-014, July 1984. (Revised April 1997.)
- May 2006 (Revised November 2006)
- Case
IKEA's Global Sourcing Challenge: Indian Rugs and Child Labor (A)
By: Christopher A. Bartlett, Vincent Marie Dessain and Anders Sjoman
Traces the history of IKEA's response to a TV report that its Indian carpet suppliers were using child labor. Describes IKEA's growth, including the importance of a sourcing strategy based on its close relationships with suppliers in developing countries. Details the...
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Keywords:
Developing Countries and Economies;
Moral Sensibility;
Policy;
Employment;
Contracts;
Supply Chain Management;
Organizational Culture;
Natural Environment;
Non-Governmental Organizations;
Social Issues
Bartlett, Christopher A., Vincent Marie Dessain, and Anders Sjoman. "IKEA's Global Sourcing Challenge: Indian Rugs and Child Labor (A)." Harvard Business School Case 906-414, May 2006. (Revised November 2006.)
- March 2010 (Revised October 2018)
- Case
Toby Johnson (A): Leading After School
By: Boris Groysberg, Leslie Danford, Amy Lodge and Tereh Sayles
After completing her MBA in 2007, Toby Johnson, a former army pilot with the 18th Airborne Corps Rapid Deployment Force, joined PepsiCo's Leadership Development Program (LDP). For her first assignment with PepsiCo, Johnson accepted a position as a manufacturing-manager...
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Keywords:
Leading Change;
Organizational Change and Adaptation;
Organizational Structure;
Compensation and Benefits;
Business or Company Management
Groysberg, Boris, Leslie Danford, Amy Lodge, and Tereh Sayles. "Toby Johnson (A): Leading After School." Harvard Business School Case 410-103, March 2010. (Revised October 2018.)
- April 2002 (Revised May 2005)
- Case
GE's Digital Revolution: Redefining the E in GE
By: Christopher A. Bartlett and Meg Glinska
This case details the implementation of the e-business initiative--the last of Jack Welch's four company-wide strategic thrusts. First, it summarizes the 20-year change process that Welch led, detailing the initiatives he put in place. It then traces how Gerry Podesta,...
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Keywords:
Change Management;
Transformation;
Decision Choices and Conditions;
Leadership Style;
Business or Company Management;
Organizational Culture;
Organizational Structure;
Performance Effectiveness;
Corporate Strategy;
Internet and the Web
Bartlett, Christopher A., and Meg Glinska. "GE's Digital Revolution: Redefining the E in GE." Harvard Business School Case 302-001, April 2002. (Revised May 2005.)
- Program
Program for Leadership Development
that embraces digital transformation and implement strategies that drive breakthrough innovation. Read More Master the cross-functional challenges of corporate leadership Lead organizational change and inspire high-performing global teams...
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- March 2001 (Revised April 2001)
- Case
Montefiore Medical Center
By: Robert S. Kaplan and Syeda Noorein Inamdar
A large urban medical center implements the Balanced Scorecard management tool. Elaine Brennan, senior VP of operations, has reorganized a highly functional health care organization into decentralized patient care centers and support units. Having recently endured the...
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Keywords:
Balanced Scorecard;
Health Care and Treatment;
Management Systems;
Organizational Structure;
Corporate Strategy;
Leadership Development;
Growth and Development Strategy;
Financial Reporting;
Budgets and Budgeting;
Cost Accounting;
Corporate Accountability;
Communication;
Health Industry
Kaplan, Robert S., and Syeda Noorein Inamdar. "Montefiore Medical Center." Harvard Business School Case 101-067, March 2001. (Revised April 2001.)
- September 1990 (Revised January 1992)
- Case
Eli Lilly and Co. (A): Globalization
Examines the changes taking place in Eli Lilly in response to the globalization of the pharmaceuticals industry. Identifies the steps taken by management, problems currently faced, and challenges for the future. Allows examination of the process of implementing a...
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Keywords:
Change;
Globalization;
Global Strategy;
Business or Company Management;
Problems and Challenges;
Perspective;
Pharmaceutical Industry
Yoshino, Michael Y. "Eli Lilly and Co. (A): Globalization." Harvard Business School Case 391-032, September 1990. (Revised January 1992.)
- November 2018 (Revised June 2019)
- Case
Universal Basic Income, Job Guarantees, or None of the Above?
By: William R. Kerr, Reilly Kiernan and Jordan Bach-Lombardo
How can policymakers and business leaders address AI and automation's potential for widespread labor market displacement? This case examines potential policy responses, looking closely at the United States' existing social safety net and the impacts of implementing...
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Keywords:
UBI;
Job Guarantee;
Managing The Future Of Work;
EITC;
Employment;
Labor;
Social Issues;
Income;
Government and Politics;
Policy;
Problems and Challenges
Kerr, William R., Reilly Kiernan, and Jordan Bach-Lombardo. "Universal Basic Income, Job Guarantees, or None of the Above?" Harvard Business School Case 819-035, November 2018. (Revised June 2019.)