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All HBS Web
(2,424)
- People (1)
- News (428)
- Research (1,633)
- Events (2)
- Multimedia (5)
- Faculty Publications (750)
- Web
Creating a Successful Strategy - Institute For Strategy And Competitiveness
proposition compared to competitors. A Distinctive Value Chain Choosing how the organization will operate differently to deliver on its value proposition. Making Strategic...
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- December 2011 (Revised October 2014)
- Background Note
Business Model Analysis for Entrepreneurs
By: Thomas Eisenmann
This note defines a business model and its major elements: a customer value proposition, a technology and operations management plan, a go-to-market plan, and a profit formula. For each element, the note lists questions that an entrepreneur must address when evaluating...
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Keywords:
Business Model
Eisenmann, Thomas. "Business Model Analysis for Entrepreneurs." Harvard Business School Background Note 812-096, December 2011. (Revised October 2014.)
- Research Summary
Global Supply Chains: The Looming “Great Reallocation”
By: Laura Alfaro
Global supply chains have come under unprecedented stress as a result of US-China trade tensions, the Covid-19 pandemic, and geopolitical shocks. We document shifts in the pattern of US participation in global value chains over the last four decades, in terms of...
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- 03 Oct 2023
- Research Event
Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips
wants. Now remember you're if you're at HBS you're doing plenty of math. For you Divinity School students, remember back to high school. Sorry. And you can raise, you can raise the value of a fraction by...
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by HBS Staff
- 26 Jun 2023
- Research & Ideas
Want to Leave a Lasting Impression on Customers? Don't Forget the (Proverbial) Fireworks
people’s potential willingness to repurchase,” De Freitas says. Conversely, expressing a little thoughtfulness after a purchase can go a long way in endearing a customer to a brand. Investing in customer...
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- 18 Feb 2002
- Research & Ideas
Wrap-up: Software, Telecom, and Recovery
Investors' Interest?" Y2K spending drove growth in the late '90s, followed almost immediately by a boom of broad e-implementations such as customer relationship management and e-commerce, while the...
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- 30 May 2018
- Research & Ideas
Should Retailers Match Their Own Prices Online and in Stores?
brick-and-mortars, including Best Buy, Target, Staples, and Sears, will gladly match their online prices in-store if a customer asks for them. However, others, like Home Depot, Bloomingdale’s, View Details
- Web
Accelerating the Careers of Diverse Rising Stars
The Advent Leadership Academy was a unique 13-week custom program designed to equip a diverse cohort of 40 talented leaders from across Advent's portfolio companies with the skills and frameworks they needed...
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- July 2005 (Revised August 2006)
- Case
Amagansett Funds (A)
Amagansett Funds has had a troubled history with its customer relationship management (CRM) system. Sales agents feel that they derive no value from it and that it is a "tax on their jobs." Amagansett is investigating whether CRM can be improved by making its data...
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Keywords:
Management;
Customer Relationship Management;
Information Technology;
Financial Services Industry
McAfee, Andrew P. "Amagansett Funds (A)." Harvard Business School Case 606-005, July 2005. (Revised August 2006.)
- 21 Jun 2010
- Research & Ideas
Strategy and Execution for Emerging Markets
firms should create value wherever they are. But when we ask what kind of value and for whom, who are the relevant stakeholders, how is work actually going to be implemented on...
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by Martha Lagace
- April 1996 (Revised April 2004)
- Case
Virtual Vineyards
By: Jeffrey F. Rayport, Alvin J. Silk, Lisa Klein Pearo and Thomas A. Gerace
Virtual Vineyards markets wine from small California vineyards directly to consumers through its site on the World Wide Web. It also facilitates fulfillment of customer orders. The case focuses on the ways in which Virtual Vineyards provides value to end consumers...
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Keywords:
Customer Focus and Relationships;
Technological Innovation;
Management;
Service Operations;
Internet and the Web
Rayport, Jeffrey F., Alvin J. Silk, Lisa Klein Pearo, and Thomas A. Gerace. "Virtual Vineyards." Harvard Business School Case 396-264, April 1996. (Revised April 2004.)
- August 2022
- Background Note
Retail Media Networks
By: Eva Ascarza, Ayelet Israeli and Celine Chammas
In 2022, retail media was one of the fastest growing segments in digital advertising. A retail media network (RMN) allows a retailer to use its assets for advertising. Retailers set up an advertising business by allowing marketers to buy advertising space across their...
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Keywords:
Advertisers;
Advertising Media;
Media And Broadcasting Industry;
Retail;
Retail Analytics;
Retail Promotion;
Retailing;
Ecommerce;
E-Commerce Strategy;
E-commerce;
Marketing Communication;
Targeting;
Targeted Advertising;
Targeted Marketing;
Advertising;
Marketing;
Marketing Communications;
Marketing Strategy;
Brands and Branding;
Media;
Marketing Channels;
Retail Industry;
Consumer Products Industry;
Advertising Industry;
United States
Ascarza, Eva, Ayelet Israeli, and Celine Chammas. "Retail Media Networks." Harvard Business School Background Note 523-029, August 2022.
- Fast Answer
Sustainable investing and ESG resources
by ERM, this report synthesizes survey responses from investors and companies to assess the value and quality of ESG ratings from leading ratings firms. ESG data (public...
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- April 2011
- Case
Porcini's Pronto: "Great Italian cuisine without the wait!"
By: James L. Heskett and Richard Luecke
Porcini's Inc. operates a chain of 23 full-service restaurants located near shopping malls and downtown areas in the northeastern United States. Known for providing excellent service, Porcini's serves high-quality Italian cuisine made from fresh ingredients. Looking...
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Keywords:
Franchising;
Syndication;
Quantitative Analysis;
Performance Measurement;
Human Resource Management;
Incentives;
Motivation;
Consumer Behavior;
Measurement and Metrics;
Quality;
Customer Value and Value Chain;
Selection and Staffing;
Expansion;
Business Growth and Maturation;
Service Delivery;
Franchise Ownership;
Customer Focus and Relationships;
Product Marketing;
Food and Beverage Industry;
Food and Beverage Industry;
Northeastern United States
Heskett, James L., and Richard Luecke. Porcini's Pronto: "Great Italian cuisine without the wait!". Harvard Business School Brief Case 114-277, April 2011.
- 16 Nov 1999
- Lessons from the Classroom
Leading Change and Organizational Renewal
and operate profitably. But, far too often, that success breeds inertia. As customers and markets change, organizations must continually sow fresh seeds if they are to remain a...
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by Staff
- 03 Mar 2008
- Research & Ideas
Marketing Your Way Through a Recession
need to know more than ever how consumers are redefining value and responding to the recession. Price elasticity curves are changing. Consumers take more time searching for durable goods View Details
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by John Quelch
- 2020
- Working Paper
Determinants of Early-Stage Startup Performance: Survey Results
To explore determinants of new venture performance, the CEOs of 470 early-stage startups were surveyed regarding a broad range of factors related to their venture’s customer value proposition, product management, marketing, technology and operations, financial...
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Keywords:
Startups;
Survey Research;
Performance Analysis;
Entrepreneurship;
Performance;
Analysis;
Business Startups;
Failure;
Surveys
Eisenmann, Thomas R. "Determinants of Early-Stage Startup Performance: Survey Results." Harvard Business School Working Paper, No. 21-057, October 2020.
- Web
CSV in Practice - Institute For Strategy And Competitiveness
for Cisco customers, increasing industry growth. The program has also strengthened Cisco’s relationships with suppliers, customers and government. Integrating Strategy Across Levels - Novartis in Rural India...
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- Fast Answer
Sustainability in CPG and Retail
2018: Companies must collaborate across the value chain to improve sustainability. Fashion’s new must-have: Sustainable sourcing at scale. McKinsey, October 2019. Highlights the...
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- August 2023
- Supplement
Reimagining Hindustan Unilever (B)
By: Sunil Gupta and Rachna Tahilyani
In April 2023, as the CEO and MD of Hindustan Unilever (HUL), India’s largest fast-moving consumer goods (FMCG) firm, prepared to hand over the firm’s reins to his successor, he proudly reflected on the last decade. His quest to digitally transform HUL into an...
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