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Show Results For
-
All HBS Web
(5,106)
- People (7)
- News (619)
- Research (3,923)
- Events (13)
- Multimedia (7)
- Faculty Publications (2,745)
- 2023
- Chapter
Marketing Through the Machine’s Eyes: Image Analytics and Interpretability
By: Shunyuan Zhang, Flora Feng and Kannan Srinivasan
he growth of social media and the sharing economy is generating abundant unstructured image and video data. Computer vision techniques can derive rich insights from unstructured data and can inform recommendations for increasing profits and consumer utility—if only the...
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Zhang, Shunyuan, Flora Feng, and Kannan Srinivasan. "Marketing Through the Machine’s Eyes: Image Analytics and Interpretability." Chap. 8 in Artificial Intelligence in Marketing. 20, edited by Naresh K. Malhotra, K. Sudhir, and Olivier Toubia. Review of Marketing Research. Emerald Publishing Limited, forthcoming.
- July 1998 (Revised January 2009)
- Case
Display Technologies, Inc. (Abridged)
By: H. Kent Bowen and Jonathan West
Display Technologies, Inc. (DTI) is a new joint venture between Toshiba and IBM Japan that is manufacturing the most advanced form of flat panel displays. With success in achieving significant production volumes, DTI has been asked to double its output as quickly as...
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Keywords:
Joint Ventures;
Decision Choices and Conditions;
Leadership Style;
Production;
Outcome or Result;
Performance Capacity;
Strategy;
Hardware;
Electronics Industry;
Manufacturing Industry;
Japan
Bowen, H. Kent, and Jonathan West. "Display Technologies, Inc. (Abridged)." Harvard Business School Case 699-006, July 1998. (Revised January 2009.)
- December 1999 (Revised September 2004)
- Case
Hermes Systems
By: Michael L. Tushman and Daniel Radov
Covers the history of Hermes, a large telecommunications and network equipment company, as it grows from a single business firm to a diversified firm from 1980-95. Examines the use of entrepreneurial subsidiaries for product development and fast growth. Other issues...
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Keywords:
History;
Leadership;
Business Subsidiaries;
Diversification;
Growth Management;
Business Growth and Maturation;
Business Divisions;
Problems and Challenges;
Product Development;
Technology Industry
Tushman, Michael L., and Daniel Radov. "Hermes Systems." Harvard Business School Case 400-056, December 1999. (Revised September 2004.)
- 02 Sep 2015
- What Do You Think?
What's Wrong With Amazon’s Low-Retention HR Strategy?
companies like Amazon where the loyalty of customers is relatively more towards the product & its prices," and less towards its rarely seen employees. The most frequently expressed view was that it is natural to gear a retention...
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- January 2018
- Case
Ak Gıda: IPO or Strategic Sale
By: Suraj Srinivasan and Eren Kuzucu
In 2015, Yıldiz Holding, one of the world’s largest producer of confections, biscuits and crackers, was at the end of its divestiture process from Ak Gida, one of the leading dairy companies in Turkey. The company had adopted a dual track process, pursuing an initial...
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Keywords:
Valuation;
Private Sector;
For-Profit Firms;
Business Model;
Business Strategy;
Competitive Advantage;
Growth and Development Strategy;
Value Creation;
Decision Making;
Growth Management;
Mergers and Acquisitions;
Initial Public Offering;
Business Conglomerates;
Business Exit or Shutdown;
Family Business;
Joint Ventures;
Food and Beverage Industry;
Turkey
Srinivasan, Suraj, and Eren Kuzucu. "Ak Gıda: IPO or Strategic Sale." Harvard Business School Case 118-036, January 2018.
- May–June 2011
- Article
The Uninvited Brand
By: Susan Fournier and Jill Avery
Brands rushed into social media, viewing social networks, video sharing, online communities, and microblogging sites as the panacea to diminishing returns for traditional brand building routes. But, as more branding activity moves to the web, marketers are confronted...
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Keywords:
Marketing;
Brands;
Brand Building;
Brand Management;
Digital Marketing;
Advertising Campaigns;
Brands and Branding;
Marketing Communications;
Marketing Strategy;
Internet and the Web;
Social Media;
Consumer Products Industry;
Consumer Products Industry
Fournier, Susan, and Jill Avery. "The Uninvited Brand." Business Horizons 54, no. 3 (May–June 2011): 193–207.
- October 2000
- Article
BanCrecen
By: S. Dario, E.L. Montiel and Tatiana Sandino
This case describes the aggressive entry of BanCrecen, an affiliate of the Mexican bank BanCrecer, in Costa Rica in 1994. Its strategy, like that of the Mexican home office, was to focus on personal banking, with the rapid expansion of neighborhood branches and strong...
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Dario, S., E.L. Montiel, and Tatiana Sandino. "BanCrecen." Journal of Business Research 50, no. 1 (October 2000): 29–39.
- November 2009
- Journal Article
A Theory of Growth and Volatility at the Aggregate and Firm Level
By: Diego A. Comin and Sunil Mulani
This paper presents an endogenous growth model that explains the evolution of the first and second moments of productivity growth at the aggregate and firm level during the post-war period. Growth is driven by the development of both (i) idiosyncratic R&D innovations...
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Keywords:
Volatility;
Microeconomics;
Innovation and Invention;
Growth and Development Strategy;
Resource Allocation;
Performance Productivity;
Mathematical Methods;
Research and Development
Comin, Diego A., and Sunil Mulani. "A Theory of Growth and Volatility at the Aggregate and Firm Level." Journal of Monetary Economics 56, no. 8 (November 2009): 1023–1042.
- May 2006 (Revised November 2006)
- Case
DVD War
By: David B. Yoffie and Michael Slind
In 2006, the DVD was the most popular storage medium in the entertainment and computer industries. The development of high-definition (HD) technology created a need for a format with greater storage capacity. Instead of agreeing on a single standard for a new HD disc,...
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Keywords:
Disruption;
Entertainment;
Business History;
Intellectual Property;
Product;
Competition;
Technology Adoption;
Electronics Industry;
Entertainment and Recreation Industry
Yoffie, David B., and Michael Slind. "DVD War." Harvard Business School Case 706-504, May 2006. (Revised November 2006.)
- May 1994
- Background Note
Segmenting Customers in Mature Industrial Markets: An Application
In mature industrial markets, segmenting customers by size, industry, or product benefits alone rarely is sufficient. Customer behavior regarding trade-offs between price and service also becomes an important criterion. This note offers a framework to enable such...
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Keywords:
Segmentation;
Framework;
Consumer Behavior;
Marketing Strategy;
Industrial Products Industry
Rangan, V. Kasturi. "Segmenting Customers in Mature Industrial Markets: An Application." Harvard Business School Background Note 594-089, May 1994.
- 19 Jan 2011
- First Look
First Look: Jan. 18
has begun to grow kiwifruit outside of New Zealand in order to have the product on retail shelves year round. Is this the right strategy for the future? Purchase this...
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Keywords:
Sean Silverthorne
- Web
Insights & Advice Blog
All Locations Company Perspectives Recruiting Strategies Summer Internships Venture Capital / Private Equity For Harvard Business School students eager to make a positive impact on the world, one exciting path forward is investing in...
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- 2012
- Book
Producing Prosperity: Why America Needs a Manufacturing Renaissance
By: Gary P. Pisano and Willy Shih
For years—even decades—in response to intensifying global competition, American companies decided to outsource their manufacturing operations in order to reduce costs. But we are now seeing the alarming long-term effect of those choices: in many cases, once...
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Keywords:
Job Cuts and Outsourcing;
Production;
Competitive Advantage;
Transformation;
Innovation and Invention;
Manufacturing Industry;
United States
Pisano, Gary P., and Willy Shih. Producing Prosperity: Why America Needs a Manufacturing Renaissance. Boston, MA: Harvard Business Review Press, 2012.
- 31 Mar 2022
- Blog Post
Setting Interns Up for Success at a Startup
At a young, growing company, there is always more work to be done. There are strategies to build, projects to complete, partnerships to forge, data to crunch, employees to develop – the list goes on. That’s why bringing on an intern to...
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Howard H. Stevenson
Howard H. Stevenson is Sarofim-Rock Baker Foundation Professor emeritus, former Senior Associate Dean, Director of Publishing, and Chair of the Harvard Business Publishing Company board. The Sarofim-Rock Chair was established in 1982 to provide a continuing base for... View Details
Keywords:
forest products;
forest products;
forest products;
forest products;
forest products;
forest products;
forest products;
forest products;
forest products;
forest products;
forest products;
forest products;
forest products;
forest products;
forest products;
forest products;
forest products;
forest products
- March 1994 (Revised November 1994)
- Case
Komatsu Ltd. (A): Target Costing System
Komatsu, a leading manufacturer of construction equipment, seeks to expand aggressively through the 1990s. Key to its competitiveness is a strict adherence to target costs throughout the product development process. Komatsu conducts several design-for-manufacturability...
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Cooper, Robin. "Komatsu Ltd. (A): Target Costing System." Harvard Business School Case 194-037, March 1994. (Revised November 1994.)
- April 2005 (Revised March 2006)
- Case
Change at Whirlpool Corporation (A)
By: Jan W. Rivkin, Dorothy A. Leonard and Gary Hamel
In 1998, the CEO of Whirlpool Corp. decides to change the company's strategy significantly to escape an increasingly unattractive "stalemate" in the appliance industry. The change he proposes involves a fundamental shift in the company's focus--from manufacturing to...
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Keywords:
Organizational Change and Adaptation;
Change Management;
Competitive Advantage;
Strategic Planning;
Production;
Brands and Branding;
Management Teams;
Consumer Products Industry;
United States
Rivkin, Jan W., Dorothy A. Leonard, and Gary Hamel. "Change at Whirlpool Corporation (A)." Harvard Business School Case 705-462, April 2005. (Revised March 2006.)
- March 1996 (Revised August 2000)
- Case
Wildfire Communications, Inc. (A)
By: Jeffrey F. Rayport and Mary Connor
Founder and CEO Bill Warner is faced with critical decisions regarding the product lines, target markets, and technology platforms that his start-up, Wildfire Communications, Inc., will pursue. In addition to the question of strategic focus across these lines of...
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Keywords:
Technology;
Resource Allocation;
Organizational Culture;
Business Startups;
Business Strategy;
Communications Industry;
Technology Industry
Rayport, Jeffrey F., and Mary Connor. "Wildfire Communications, Inc. (A)." Harvard Business School Case 396-305, March 1996. (Revised August 2000.)
- 2002
- Case
Hindustan Lever
By: Vijay Govindarajan and Chris Trimble
Hindustan Lever, Ltg (HLL), the Indian subsidiary of Unilever PLC, is one of the most respected multinationals operating in India and one of the first multinationals to recognize that the poor in developing countries represent an untapped growth opportunity. They...
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Keywords:
Business Subsidiaries;
Marketing Strategy;
Brands and Branding;
Consumer Products Industry;
India
Govindarajan, Vijay, and Chris Trimble. "Hindustan Lever." 2002. (Case No. 2-0011.)
- December 2007
- Article
Adoption of Information Technology under Network Effects
By: Deishin Lee and Haim Mendelson
Because information technologies are often characterized by network effects, compatibility is an important issue. Although total network value is maximized when everyone operates in one compatible network, we find that the technology benefits of the users depend on...
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Keywords:
Network Effects;
Standards;
Competitive Strategy;
Customization and Personalization;
Information Technology;
Technology Adoption
Lee, Deishin, and Haim Mendelson. "Adoption of Information Technology under Network Effects." Information Systems Research 18, no. 4 (December 2007).