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Show Results For
-
All HBS Web
(1,156)
- People (2)
- News (276)
- Research (712)
- Events (4)
- Multimedia (8)
- Faculty Publications (473)
- Research Summary
Clinical Trials as a setting for Health Policy and Management Research
The clinical trial marketplace is in flux. A decade ago, pharmaceutical firms almost exclusively conducted the study of their novel drug compounds within major academic medical centers. But today, industry-sponsored clinical trials are increasingly using community...
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- August 2020 (Revised January 2021)
- Case
Digital Marketing at HBS Online
By: Sunil Gupta and Rajiv Lal
In July 2020, the management team of Harvard Business School Online (HBS Online) had to decide how to allocate its marketing budget for fiscal year 2021 between various digital channels and its portfolio of courses. Since its launch in 2014, HBS Online had grown to...
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Keywords:
Marketing Strategy;
Advertising;
Digital Marketing;
Marketing Channels;
Brands and Branding;
Business Education;
Education Industry;
United States;
Boston
Gupta, Sunil, and Rajiv Lal. "Digital Marketing at HBS Online." Harvard Business School Case 521-027, August 2020. (Revised January 2021.)
- November 1998 (Revised July 2000)
- Case
Deere & Company: Sustaining Value
By: Malcolm S. Salter and Marlowe Dayley
The question facing Deere & Co. is whether or not to adopt some of the organizational technologies of private equity investors (decentralized equity holdings, use of leverage to control the disposition of cash flows, the externalization of the capital budgeting...
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Keywords:
Budgets and Budgeting;
Decision Choices and Conditions;
Cash Flow;
Private Equity;
Wealth;
Adoption;
Manufacturing Industry
Salter, Malcolm S., and Marlowe Dayley. "Deere & Company: Sustaining Value." Harvard Business School Case 899-001, November 1998. (Revised July 2000.)
- December 2023 (Revised February 2024)
- Case
Transforming Healthcare Delivery at Karolinska University Hospital
By: Susanna Gallani, Mary Witkowski, Elena Corsi and Nikolina Jonsson
The case study examines the journey toward value-based healthcare at Karolinska University Hospital. The hospital's ambitious shift to a patient-centered care delivery model, accompanied by the construction of a new facility, encountered challenges such as high costs,...
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Keywords:
Change Management;
Transformation;
Transition;
Business Organization;
Communication Strategy;
Information Infrastructure;
Service Delivery;
Organizational Change and Adaptation;
Organizational Structure;
Health Industry;
Sweden;
Europe
Gallani, Susanna, Mary Witkowski, Elena Corsi, and Nikolina Jonsson. "Transforming Healthcare Delivery at Karolinska University Hospital." Harvard Business School Case 124-070, December 2023. (Revised February 2024.)
- Article
Total Cost Control in Project Management via Satisficing
By: Joel Goh and Nicholas G. Hall
We consider projects with uncertain activity times and the possibility of expediting, or crashing, them. Activity times come from a partially specified distribution within a family of distributions. This family is described by one or more of the following details about...
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Keywords:
Project Management;
Time And Cost Control;
Robust Optimization;
Satisficing;
Linear Decision Rule;
PERT;
Management;
Cost Management;
Projects
Goh, Joel, and Nicholas G. Hall. "Total Cost Control in Project Management via Satisficing." Management Science 59, no. 6 (June 2013): 1354–1372.
- October 2001 (Revised August 2005)
- Case
Zipcar
By: Myra M. Hart and Wendy Carter
Provides a detailed description of the processes and tasks associated with creating a new venture in an emerging industry (subscription car-sharing for urban dwellers). Chronicles the entrepreneur's concept development, industry analysis, market research, identity...
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- April 1983
- Case
National Chemical Corp.: Tiger-Tread
A large chemical company has developed a novel industrial maintenance item, for which a marketing program and budget must be prepared. Case requires students to forecast demand at end-user and industrial customer levels to identify elements of the marketing mix, and to...
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Cardozo, Richard N. "National Chemical Corp.: Tiger-Tread." Harvard Business School Case 583-151, April 1983.
- 2014
- Working Paper
Lobbying Behavior of Governmental Entities: Evidence from Public Pension Accounting Rules
By: Abigail Allen and Reining Petacchi
We examine the lobbying behavior of state governments in the development of recently issued public pension accounting standards GASB 67 and 68. Consistent with opportunistic motivations, we find that states' opposition to the liability increasing provisions embedded in...
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Allen, Abigail, and Reining Petacchi. "Lobbying Behavior of Governmental Entities: Evidence from Public Pension Accounting Rules." Harvard Business School Working Paper, No. 15-043, December 2014.
- 12 Dec 2010
- News
Myth busters
- January 1992 (Revised March 1993)
- Case
Maison Bouygues
By: John A. Quelch
The vice president of marketing is reviewing the 1991 marketing plan and budget for Maison Bouygues, the leading builder of new single family homes in France. Due to recession, the company's sales are forecast to be flat and adjustments may need to be made in the...
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Keywords:
Housing;
Marketing Strategy;
Forecasting and Prediction;
Brands and Branding;
Construction Industry;
France
Quelch, John A. "Maison Bouygues." Harvard Business School Case 592-059, January 1992. (Revised March 1993.)
- May 2007 (Revised January 2009)
- Case
Stryker Corporation: In-sourcing PCBs
By: Timothy A. Luehrman
This case examines a proposed investment in the capability to manufacture printed circuit boards (PCBs) in-house rather than buying them from third-party contract manufacturers. Stryker Corporation's Instruments business is considering the proposal in response to...
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Keywords:
Competency and Skills;
Capital Budgeting;
Investment;
Investment Return;
Production;
Valuation
Luehrman, Timothy A. "Stryker Corporation: In-sourcing PCBs." Harvard Business School Case 207-121, May 2007. (Revised January 2009.)
- October 2021 (Revised June 2022)
- Case
PittaRosso: Artificial Intelligence-Driven Pricing and Promotion
By: Ayelet Israeli
PittaRosso, a traditional Italian shoe retailer, is implementing an AI system to provide pricing and promotion recommendations. The system allows them to implement changes that would affect both the top of funnel and bottom of funnel activities for the company: once...
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Keywords:
Artificial Intelligence;
Pricing;
Pricing Algorithm;
Pricing Decisions;
Pricing Strategy;
Pricing Structure;
Promotion;
Promotions;
Online Marketing;
Data-driven Decision-making;
Data-driven Management;
Retail;
Retail Analytics;
AI;
Price;
Advertising Campaigns;
Analytics and Data Science;
Analysis;
Digital Marketing;
Budgets and Budgeting;
Marketing Strategy;
Marketing;
Transformation;
Decision Making;
AI and Machine Learning;
Retail Industry;
Italy
Israeli, Ayelet. "PittaRosso: Artificial Intelligence-Driven Pricing and Promotion." Harvard Business School Case 522-046, October 2021. (Revised June 2022.)
- January 1977
- Case
MRC, Inc. (Consolidated)
By: Thomas R. Piper
A large diversified company must develop a strategy for a division whose performance has deteriorated due to its aging product. Alternatives range from liquidation to a major investment in a new product. The formal capital budgeting system is compared with the informal...
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Piper, Thomas R. "MRC, Inc. (Consolidated)." Harvard Business School Case 277-123, January 1977.
- September 1976 (Revised January 1977)
- Case
Del Norte Paper Co. (C)
Designed to serve two roles: first, it provides a reasonably comprehensive description of an ongoing capital budgeting system for the international operations of a large American company. Second, it allows the student to focus upon and critically analyze a series of...
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Keywords:
Capital Budgeting;
International Relations;
Globalized Markets and Industries;
Goals and Objectives;
Service Delivery;
Business Subsidiaries;
Performance Evaluation;
Performance Expectations;
Pulp and Paper Industry;
Pulp and Paper Industry
Sahlman, William A. "Del Norte Paper Co. (C)." Harvard Business School Case 177-036, September 1976. (Revised January 1977.)
- February 2009 (Revised November 2016)
- Exercise
Congo River Basin Project: Role for Dr. Campos
By: Kathleen L. McGinn, Anne Starks Acosta, Deborah M. Kolb and Cailin B. Hammer
The director of a research coalition and the founder/coordinator of an NGO consortium meet to discuss the possibility of jointly drafting a proposal for an integrated research and development project in the Congo River basin. Approved projects will receive an annual...
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Keywords:
Decision Choices and Conditions;
Negotiation Process;
Projects;
Research and Development;
Non-Governmental Organizations;
Cooperation;
Congo Basin
McGinn, Kathleen L., Anne Starks Acosta, Deborah M. Kolb, and Cailin B. Hammer. "Congo River Basin Project: Role for Dr. Campos." Harvard Business School Exercise 909-040, February 2009. (Revised November 2016.)
- June 2009
- Case
Midland Energy Resources, Inc.: Cost of Capital
By: Timothy A. Luehrman and Joel L. Heilprin
The senior vice president of project finance for a global oil and gas company must determine the weighted average cost of capital for the company as a whole and each of its divisions as part of the annual capital budgeting process. The case uses comparable companies to...
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Keywords:
Risk Assessment;
Risk and Uncertainty;
Risk Management;
Cost of Capital;
Cash Flow;
Capital Structure;
Valuation;
Capital Budgeting;
Energy Industry
Luehrman, Timothy A., and Joel L. Heilprin. "Midland Energy Resources, Inc.: Cost of Capital." Harvard Business School Brief Case 094-129, June 2009.
- June 2014
- Article
Improving Value with TDABC
By: Robert S. Kaplan
The article discusses the benefits of time-driven activity-based costing (TDABC) combined with outcomes measurement for healthcare organizations. Topics covered include improving resource efficiency, optimizing care over the complete care cycle, and planning and...
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Keywords:
Goals and Objectives;
Activity Based Costing and Management;
Health Care and Treatment;
Health Industry
Kaplan, Robert S. "Improving Value with TDABC." hfm (Healthcare Financial Management) 68, no. 6 (June 2014): 76–83.
- 1 Apr 2013
- Interview
Restoring U.S. Competitiveness: Professor Michael Porter in an interview with Charlie Rose
"There is an historic opportunity right now for business and government to work together [to restore U.S. competitiveness]." Professor Porter discusses the eight federal policy priorities that business leaders and policymakers, liberals and conservatives agree will...
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Keywords:
U.S. Competitiveness;
Competition;
Policy;
Global Strategy;
Business and Government Relations;
United States
Porter, Michael E. "Restoring U.S. Competitiveness: Professor Michael Porter in an interview with Charlie Rose." Charlie Rose (Television program), April 1, 2013.
- 01 Nov 2019
- Video
Jaithirth Rao
Jerry Rao, serial entrepreneur and founder of India-based real estate company Value and Budget Housing Corporation, discusses the causes of corruption in the real estate sector. He blames a regulatory system...
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- April 1975 (Revised November 1984)
- Case
Enzone Petroleum Corp.
By: Thomas R. Piper
A large integrated oil company is debating whether to switch from a single hurdle rate to multiple hurdle rates for project analysis purposes. Raises questions on: 1) determination of the cost of equity; 2) the usefulness of multiple hurdle rates to adjust for project...
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Piper, Thomas R. "Enzone Petroleum Corp." Harvard Business School Case 275-113, April 1975. (Revised November 1984.)