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Show Results For
-
All HBS Web
(4,258)
- People (11)
- News (998)
- Research (2,451)
- Events (11)
- Multimedia (34)
- Faculty Publications (940)
- 04 Feb 2020
- Video
Francis Okomo-Okello
Francis Okomo-Okello, Chair of the leading Kenyan luxury hotel group Serena and of the subsidiary of a major foreign bank, discusses the need for regional integration in Africa as it would create larger markets...
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- April 1999 (Revised May 2000)
- Case
Compaq Computer: Intel Inside?
By: David E. Bell and Ann Leamon
Presents the results of quantitative and qualitative market research on the possible acceptance of a non-Intel processor in Compaq Computer's consumer notebook line. If the low-priced, non-Intel notebook is a success, the company will maintain or increase its 45% share...
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Keywords:
Distribution;
Production;
Success;
Performance Evaluation;
Mathematical Methods;
Competition;
Computer Industry
Bell, David E., and Ann Leamon. "Compaq Computer: Intel Inside?" Harvard Business School Case 599-061, April 1999. (Revised May 2000.)
- March 2013
- Case
Currency Wars
By: Laura Alfaro and Hilary White
In February 2013, the G-20 finance ministers met in Moscow, Russia to discuss the rising anxieties over a potential international currency war. It was speculated that certain countries were purposely devaluing their currencies in order to improve their competitiveness...
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Keywords:
Currency;
Competitiveness;
Trade Policy;
Devaluation;
Exchange Rate;
Monetary Policy;
Quantitative Easing;
Inflation Targeting;
Capital Flows;
Central Banking;
Currency Exchange Rate;
Competitive Strategy;
Emerging Markets;
Policy;
Trade;
Conflict and Resolution;
Banking Industry;
Public Administration Industry;
Moscow
Alfaro, Laura, and Hilary White. "Currency Wars." Harvard Business School Case 713-074, March 2013.
Design Rules, Vol. 1: The Power of Modularity
We live in a dynamic economic and commercial world, surrounded by objects of remarkable complexity and power. In many industries, changes in products and technologies have brought with them new kinds of firms and forms of organization. We are...
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- July 2009 (Revised August 2011)
- Case
What Happened at Citigroup? (A)
By: Clayton S. Rose and Aldo Sesia
What went wrong at Citigroup? In 1998, the Travelers Group and Citicorp merged to create Citigroup Inc., considered the first true global "financial supermarket" and a business model to be envied, feared, and emulated. By year-end 2006 the firm had a market...
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Keywords:
Mergers and Acquisitions;
Business Model;
Decision Choices and Conditions;
Globalized Firms and Management;
Leadership;
Risk Management;
Failure;
Financial Services Industry
Rose, Clayton S., and Aldo Sesia. "What Happened at Citigroup? (A)." Harvard Business School Case 310-004, July 2009. (Revised August 2011.)
- 25 Jan 2016
- Working Paper Summaries
Racial Discrimination in the Sharing Economy: Evidence from a Field Experiment
- 20 Dec 2017
- Lessons from the Classroom
How to Design a Better Customer Experience
ho-hum and quickly forgotten? Stefan Thomke, the William Barclay Harding Professor of Business Administration at Harvard Business School, explains that “the difference has less to do with catchy marketing and everything to do with the...
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- December 2018 (Revised April 2020)
- Case
Fluidity: The Tokenization of Real Estate Assets
By: Marco Di Maggio, David Lane and Susie Ma
In December 2018, the blockchain startup Fluidity was about to participate in its first tokenization deal, which would create digital access to property rights in a 12-unit Manhattan condominium complex. The deal was proof-of-concept for Fluidity, which hoped to...
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Keywords:
Blockchain;
Tokenization;
Data Security;
Revenue Model;
Finance;
Technological Innovation;
Strategy
Di Maggio, Marco, David Lane, and Susie Ma. "Fluidity: The Tokenization of Real Estate Assets." Harvard Business School Case 219-057, December 2018. (Revised April 2020.)
- Research Summary
corporate strategy, international strategy, strategy process
By: David J. Collis
David Collis' research is primarily concerned with how companies create value across markets, whether those markets are different businesses (corporate strategy), or different countries (international strategy). Additionally, he is interested in how...
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- March 2010 (Revised April 2014)
- Case
American Well: The Doctor Will E-See You Now
By: Elie Ofek and Ron Laufer
What is next for healthcare IT provider American Well, whose innovative Online Care technology allows physicians to deliver care to patients online in real time? Using American Well's platform, patients with non-emergency health concerns can communicate with physicians...
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Keywords:
Entrepreneurship;
Health Care and Treatment;
Technological Innovation;
Growth and Development Strategy;
Market Entry and Exit;
Service Delivery;
Online Technology;
Health Industry
Ofek, Elie, and Ron Laufer. "American Well: The Doctor Will E-See You Now." Harvard Business School Case 510-061, March 2010. (Revised April 2014.)
- March 2009
- Case
Putting Sparkle Into Soda-Club's European Partnerships
Daniel Birnbaum, new CEO of Soda-Club, has taken charge of a company with significant market penetration, brand equity, and revenues in certain European markets. The company is also plagued with hostile relationships with major distributors. He needs to decide how to...
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Keywords:
Globalized Firms and Management;
Partners and Partnerships;
Distribution;
Entrepreneurship;
Crisis Management;
Distribution Industry;
Europe
Isenberg, Daniel J. "Putting Sparkle Into Soda-Club's European Partnerships." Harvard Business School Case 809-124, March 2009.
- 23 Jan 2024
- Book
More Than Memes: NFTs Could Be the Next Gen Deed for a Digital World
School. Kominers, who coauthored the new book The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create with marketing expert and Web3 entrepreneur Steve Kaczynski, says despite...
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- 2022
- Working Paper
Responding Strategically to Competitors' Failures: Evidence from Medical Device Recalls & New Product Submissions
By: George P. Ball, Jeffrey T. Macher and Ariel Dora Stern
Medical device firms operate at the frontiers of innovation. When functioning properly, innovative medical devices can prolong and improve lives; when malfunctioning, the same devices may harm patients and lead to product recalls. Product recalls create significant...
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Keywords:
New Product Development;
Recalls;
Product Failures;
Medical Devices;
FDA;
Health Care;
Product Development;
Product;
Failure;
Competition;
Opportunities;
Medical Devices and Supplies Industry
Ball, George P., Jeffrey T. Macher, and Ariel Dora Stern. "Responding Strategically to Competitors' Failures: Evidence from Medical Device Recalls & New Product Submissions." Harvard Business School Working Paper, No. 19-028, September 2018. (Revised March 2022.)
- March 1990 (Revised May 1993)
- Case
Pennzoil Co.
Focuses on Pennzoil's motor oil business. Designed to address the business strategy issues of how a firm chooses its scope to create competitive advantage in its core business. "Scope" can be broadly defined to include vertical scope (forward and backward integration),...
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Keywords:
Decision Choices and Conditions;
Competitive Advantage;
Consumer Products Industry;
Energy Industry
Teisberg, Elizabeth O. "Pennzoil Co." Harvard Business School Case 390-131, March 1990. (Revised May 1993.)
- 17 Dec 2019
- News
Under Pressure, OXXO Rethinks the Convenience Store
- March 1999 (Revised March 2004)
- Case
Georgian Glass and Mineral Water
Georgian Glass and Mineral Water (GGMW), was created in 1995 by a Georgian entrepreneur and Western investors in Georgia (former Soviet Union) to bottle and market the famous mineral water from the Borjomi valley. At the height of the Soviet Union's power, Borjomi was...
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Keywords:
Privatization;
Emerging Markets;
Financing and Loans;
Distribution Industry;
Food and Beverage Industry
Kuemmerle, Walter, and Chad S Ellis. "Georgian Glass and Mineral Water." Harvard Business School Case 899-081, March 1999. (Revised March 2004.)
- 05 May 2008
- Research & Ideas
Connecting with Consumers Using Deep Metaphors
negative reaction, deep metaphors enable us to discover whether shame, guilt, or some other negative feeling is producing the aversive or negative experience. Second, deep metaphors provide the basic foundations for the brand stories people View Details
- August 2021 (Revised March 2022)
- Case
Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences
By: Jill Avery and Rayan Nahas
Camera IQ, a camera marketing software company that empowered brands to create and launch augmented reality experiences (AREs) across social platforms, had just raised an additional $5 million to fund further product development and expand its marketing and sales...
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Keywords:
Brand Management;
Virtual Reality;
Augmented Reality;
B2B;
Technology Platform;
Marketing;
Marketing Communications;
Marketing Strategy;
Brands and Branding;
Digital Marketing;
Internet and the Web;
Growth Management;
Customer Relationship Management;
Customer Value and Value Chain;
Social Media;
E-commerce;
Applications and Software;
Digital Platforms;
Advertising Industry;
United States
Avery, Jill, and Rayan Nahas. "Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences." Harvard Business School Case 522-002, August 2021. (Revised March 2022.)
- May 2005 (Revised January 2008)
- Case
Inniskillin and the Globalization of Icewine
By: Geoffrey G. Jones and Jillian Hirasawa
Deals with the growth of the icewine industry and follows Vincor International as it creates an international market for its Inniskillin Icewine--a luxury alcoholic beverage consumed as a dessert wine. Gives the history of the alcoholic beverage industry in Canada and...
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Keywords:
Global Strategy;
Globalized Markets and Industries;
Marketing Strategy;
Product Marketing;
Luxury;
Food and Beverage Industry;
Canada
Jones, Geoffrey G., and Jillian Hirasawa. "Inniskillin and the Globalization of Icewine." Harvard Business School Case 805-129, May 2005. (Revised January 2008.)