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All HBS Web
(1,493)
- Faculty Publications (330)
- Article
ESG Integration in Investment Management: Myths and Realities
By: Sakis Kotsantonis, Christopher Pinney and George Serafeim
The authors’ aim in this article is to set the record straight on the financial performance of sustainable investing while also correcting a number of other widespread misconceptions about this rapidly growing set of principles and methods.
Myth Number 1:...
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Keywords:
ESG;
Sustainability;
Investment Management;
Finance;
Corporate Social Responsibility;
Integrated Corporate Reporting;
Corporate Social Responsibility and Impact;
Investment;
Environmental Sustainability;
Corporate Governance
Kotsantonis, Sakis, Christopher Pinney, and George Serafeim. "ESG Integration in Investment Management: Myths and Realities." Journal of Applied Corporate Finance 28, no. 2 (Spring 2016): 10–16.
- 2016
- Working Paper
Shareholder Activism on Sustainability Issues
By: Jody Grewal, George Serafeim and Aaron Yoon
Shareholder activism on sustainability issues has become increasingly prevalent over the years, with the number of proposals filed doubling from 1999 to 2013. We use recent innovations in accounting standard setting to classify 2,665 shareholder proposals that address...
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Keywords:
Sustainability;
Activism;
Activist Investors;
Activist Shareholder;
Corporate Social Responsibility;
Environment;
Corporate Performance;
Corporate Accountability;
Corporate Social Responsibility and Impact;
Performance;
Environmental Sustainability;
Corporate Governance;
Business and Shareholder Relations;
Investment Activism
Grewal, Jody, George Serafeim, and Aaron Yoon. "Shareholder Activism on Sustainability Issues." Harvard Business School Working Paper, No. 17-003, July 2016.
- 2016
- Working Paper
Entrepreneurs and the Co-Creation of Ecotourism in Costa Rica
By: Geoffrey Jones and Andrew Spadafora
Between the 1970s and the 2000s, Costa Rica became established as the world’s leading ecotourism destination. This working paper suggests that although Costa Rica benefited from biodiversity and a pleasant climate, the country’s preeminence in ecotourism requires more...
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Keywords:
Tourism;
Latin America;
Business History;
Sustainable Strategy;
Sustainability;
Nonprofit;
Entrepreneurs;
Environment;
Entrepreneurship;
History;
Environmental Sustainability;
Tourism Industry;
Costa Rica
Jones, Geoffrey, and Andrew Spadafora. "Entrepreneurs and the Co-Creation of Ecotourism in Costa Rica." Harvard Business School Working Paper, No. 16-136, June 2016.
- May 24, 2016
- Article
Build a Culture of Health
By: John A. Quelch
Every company, large and small, has an impact on health. It does so in four ways: first, through the healthfulness and safety of the products and services it sells; second, through its attention to employee health and well-being in its work practices and benefits;...
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Keywords:
Public Health;
Four Pillars;
Public Health Footprint;
Culture Of Health Plan Of Action;
Change;
Education;
Health;
Human Resources;
Knowledge;
Labor;
Leadership;
Management;
Operations;
Outcome or Result;
Personal Development and Career;
Programs;
Risk and Uncertainty;
Strategy;
Value;
Consumer Products Industry;
Chemical Industry;
Health Industry;
United States;
Europe
Quelch, John A. "Build a Culture of Health." Huffington Post: What's Working: Purpose + Profit (May 24, 2016).
- March 22, 2016
- Article
The Globalization of Corporate Environmental Disclosure: Accountability or Greenwashing?
By: Christopher Marquis, Michael W. Toffel and Yanhua Zhou
This article is a layman summary of "Scrutiny, Norms, and Selective Disclosure: A Global Study of Greenwashing," published in Organization Science 27, no. 2 (March–April 2016): 483–504.
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Keywords:
Reporting;
Environmental Performance;
Civil Society;
Corporate Disclosure;
Integrated Corporate Reporting;
Corporate Social Responsibility and Impact;
Civil Society or Community;
Environmental Sustainability
Marquis, Christopher, Michael W. Toffel, and Yanhua Zhou. "The Globalization of Corporate Environmental Disclosure: Accountability or Greenwashing?" Work In Progress (American Sociological Association blog) (March 22, 2016). (Reprinted as Environmental disclosure: corporate accountability or greenwashing?” LSE Business Review, June 9, 2016.)
- March 2016 (Revised April 2019)
- Technical Note
ESG Metrics: Reshaping Capitalism?
By: George Serafeim
In the past twenty-five years, the world had seen an exponential growth in the number of companies reporting environmental, social and governance (ESG) data. Investor interest in ESG data also grew rapidly. A growing belief that increasing levels of social inequality...
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Keywords:
Capitalism;
Sustainability;
Accountability;
Corporate Social Responsibility;
Responsibilities To Society;
Environment;
Social Impact Investment;
ESG;
Corporate Social Responsibility and Impact;
Environmental Sustainability;
Measurement and Metrics;
Integrated Corporate Reporting;
Corporate Accountability;
Accounting;
Economic Systems
Serafeim, George, and Jody Grewal. "ESG Metrics: Reshaping Capitalism?" Harvard Business School Technical Note 116-037, March 2016. (Revised April 2019.)
- March–April 2016
- Article
Scrutiny, Norms, and Selective Disclosure: A Global Study of Greenwashing
By: Christopher Marquis, Michael W. Toffel and Yanhua Zhou
Under increased pressure to report environmental impacts, some firms selectively disclose relatively benign impacts, creating an impression of transparency while masking their true performance. We identify key company- and country-level factors that limit firms' use of...
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Keywords:
Disclosure Strategy;
Disclosure;
Environmental Performance;
Environmental Strategy;
Environment;
Symbolic;
Reporting;
Corporate Disclosure;
Integrated Corporate Reporting;
Corporate Social Responsibility and Impact
Marquis, Christopher, Michael W. Toffel, and Yanhua Zhou. "Scrutiny, Norms, and Selective Disclosure: A Global Study of Greenwashing." Organization Science 27, no. 2 (March–April 2016): 483–504. (Formerly titled "When Do Firms Greenwash? Corporate Visibility, Civil Society Scrutiny, and Environmental Disclosure.")
- February 2016 (Revised February 2017)
- Case
Greening Walmart: Progress and Controversy
By: Rebecca Henderson and James Weber
In 2005, Walmart, the world’s largest retailer, launched a sustainability initiative aimed at reducing waste and making the company more environmentally and socially conscious. By 2015, the company had made progress on multiple dimensions: energy efficiency in its...
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Keywords:
Sustainability;
Organizational Change and Adaptation;
Business or Company Management;
Motivation and Incentives;
Reputation;
Environmental Sustainability;
Retail Industry;
United States
Henderson, Rebecca, and James Weber. "Greening Walmart: Progress and Controversy." Harvard Business School Case 316-042, February 2016. (Revised February 2017.)
- 2016
- Book
Finding Purpose: Environmental Stewardship as a Personal Calling
Both thoughtful and thought-provoking, Finding Purpose aims to challenge our understanding of how humanity interacts with planet Earth, and our role within this. This book is an invitation: would you like to participate in one of the most important projects of...
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Hoffman, Andrew J. Finding Purpose: Environmental Stewardship as a Personal Calling. Routledge, 2016.
- November 2015 (Revised August 2016)
- Case
Unilever's New Global Strategy: Competing through Sustainability
In January 2009, when Paul Polman was appointed CEO of Unilever, he inherited a company in long-term decline at the beginning of a major global financial crisis. As the first outsider ever recruited to lead the company, Polman lost little time in challenging the...
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Keywords:
Globalized Firms and Management;
Corporate Social Responsibility and Impact;
Competitive Strategy;
Environmental Sustainability;
Consumer Products Industry
Bartlett, Christopher A. "Unilever's New Global Strategy: Competing through Sustainability." Harvard Business School Case 916-414, November 2015. (Revised August 2016.)
- 2015
- Case
Advanced Leadership Pathways: Howard Fischer, Eric Jacobsen, and Gratitude Railroad's Impact Investing
By: Rosabeth M. Kanter and Daniel Lennox-Choate
In 2013, Howard Fischer (hedge fund founder) and Eric Jacobsen (serial entrepreneur and private equity investor) established Gratitude Railroad as a community of impact investors in nine different "tracks." Each track represented a different concept for using...
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Keywords:
Impact Investing;
Environmental And Social Sustainability;
Social Change;
Sustainable Business And Innovation;
Investment;
Social Issues;
Environmental Sustainability;
Venture Capital;
Business Startups;
Entrepreneurship;
Leadership;
United States
Kanter, Rosabeth M., and Daniel Lennox-Choate. "Advanced Leadership Pathways: Howard Fischer, Eric Jacobsen, and Gratitude Railroad's Impact Investing." Harvard Business Publishing Case 316-047, 2015.
- 2015
- Case
Advanced Leadership Pathways: Issa Baluch and the African Agribusiness Knowledge and Innovation Leadership Initiative (AKILI)
By: Rosabeth M. Kanter and Renee Vuillaume
A veteran of the freight forwarding industry, Issa Baluch wanted to transform the education space in Africa by introducing hands-on practical teaching in agriculture and agribusiness. In the summer of 2015 his vision of a practical learning institute for African...
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Keywords:
Agriculture;
Institutions For Collaboration;
Innovation;
Innovation And Strategy;
Farming;
International Development;
Stakeholder Engagement;
Youth;
Environmental And Social Sustainability;
Environment;
Social Impact Investment;
Agribusiness;
Education;
Training;
Leadership;
Knowledge;
Environmental Sustainability;
Innovation Strategy;
Knowledge Management;
Finance;
Africa
Kanter, Rosabeth M., and Renee Vuillaume. "Advanced Leadership Pathways: Issa Baluch and the African Agribusiness Knowledge and Innovation Leadership Initiative (AKILI)." Harvard Business Publishing Case 316-056, 2015. (Harvard Advanced Leadership Initiative.)
- October 2015
- Case
Clearwater Seafoods
Clearwater sought to market value-added shellfish products in a traditionally commodities based industry, while facing supply uncertainties and regulatory, environmental, and foreign exchange challenges. Clearwater harvested lobsters, clams, scallops, shrimp, and other...
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Keywords:
Agribusiness;
Profit;
Goods and Commodities;
Governing Rules, Regulations, and Reforms;
Product Marketing;
Corporate Social Responsibility and Impact;
Environmental Sustainability;
Agriculture and Agribusiness Industry;
Canada
Reinhardt, Forest L. "Clearwater Seafoods." Harvard Business School Case 716-023, October 2015.
- September 2015
- Teaching Note
Sustainability at IKEA Group
Can IKEA Group double its global sales within a decade by expending in emerging markets while implementing on its ambitious sustainability strategy that included focusing on raw material sourcing and suppliers’ production processes? The case focuses on IKEA Group’s...
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- August 2015 (Revised October 2017)
- Case
Turnaround at Norsk Gjenvinning (A)
By: George Serafeim
Erik Osmundsen, CEO of Norsk Gjenvinning (NG), had initiated a program to strenghten corporate governance, eliminate corruption and improve compliance, and as a result the company had experienced a turnover of almost half of its top 70 line managers and strained...
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Keywords:
Change Leadership;
Governance;
Compliance;
Waste Management;
Environmental Impact;
Social Responsibility;
Industry Regulation;
Regulatory Enforcement;
Turnaround;
Turn Around Management;
Corruption;
Leading Change;
Change Management;
Crime and Corruption;
Governance Compliance;
Wastes and Waste Processing;
Industrial Products Industry;
Norway;
Scandinavia;
Europe
Serafeim, George, and Shannon Gombos. "Turnaround at Norsk Gjenvinning (A)." Harvard Business School Case 116-012, August 2015. (Revised October 2017.)
- August 2015 (Revised March 2016)
- Supplement
Rana Plaza (C): Primark and Victim Compensation
By: John A. Quelch and Margaret L. Rodriguez
Keywords:
Labor Relations;
Corporate Social Responsibility;
Sustainability;
International Marketing;
Supply Chain Management;
Corporate Social Responsibility and Impact;
Marketing;
Labor Unions;
Environmental Sustainability;
Globalized Markets and Industries
Quelch, John A., and Margaret L. Rodriguez. "Rana Plaza (C): Primark and Victim Compensation." Harvard Business School Supplement 516-014, August 2015. (Revised March 2016.)
- Article
Integrated Reporting and Investor Clientele
By: George Serafeim
In this paper, I examine the relation between Integrated Reporting (IR) and the composition of a firm's investor base. I hypothesize and find that firms that practice IR have a more long-term oriented investor base with more dedicated and fewer transient investors....
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Keywords:
Integrated Reporting;
Sustainability Reporting;
Long-term Investing;
Short-termism;
Accounting;
Integrated Corporate Reporting;
Environmental Sustainability;
Investment;
Corporate Governance
Serafeim, George. "Integrated Reporting and Investor Clientele." Journal of Applied Corporate Finance 27, no. 2 (Spring 2015): 34–51.
- May 2015 (Revised May 2017)
- Case
Colgate-Palmolive Company: Marketing Anti-Cavity Toothpaste
By: John A. Quelch and Margaret L. Rodriguez
In October 2013, Colgate-Palmolive Company, the world's leading oral care company, was about to launch its new Colgate® Maximum Cavity Protection™ plus Sugar Acid Neutralizer™ toothpaste in Brazil. Oral care category accounted for 46 percent of Colgate's $17.4 billion...
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Keywords:
New Product Management;
Consumer Segmentation;
Global Marketing;
Corporate Social Responsibility;
Healthcare;
Sustainability;
Health Care and Treatment;
Environmental Sustainability;
Marketing;
Segmentation;
Product Development;
Product Launch;
Corporate Social Responsibility and Impact;
Product Positioning;
Consumer Products Industry;
Brazil;
United States
Quelch, John A., and Margaret L. Rodriguez. "Colgate-Palmolive Company: Marketing Anti-Cavity Toothpaste." Harvard Business School Case 515-050, May 2015. (Revised May 2017.)
- May 2015
- Teaching Note
Aviva Investors
By: George Serafeim
Keywords:
Responsibility;
Responsibilities To Society;
Sustainability;
Sustainability Reporting;
Corporate Social Responsibility;
Corporate Sustainability;
Activist Investors;
Investment Management;
Investment Strategy;
Corporate Accountability;
Corporate Social Responsibility and Impact;
Integrated Corporate Reporting;
Environmental Sustainability;
Investment Activism
- April 14, 2015
- Article
The Type of Socially Responsible Investments That Make Firms More Profitable
By: George Serafeim
Keywords:
Sustainability;
Corporate Social Responsibility;
Corporate Sustainability;
Investing;
Investment Management;
Corporate Social Responsibility and Impact;
Profit;
Investment;
Environmental Sustainability
Serafeim, George. "The Type of Socially Responsible Investments That Make Firms More Profitable." Harvard Business Review (website) (April 14, 2015).