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All HBS Web
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- Faculty Publications (510)
- 2022
- Working Paper
Failing Just Fine: Assessing Careers of Venture Capital-backed Entrepreneurs via a Non-wage Measure
By: Natee Amornsiripanitch, Paul Gompers, George Hu, Will Levinson and Vladimir Mukharlyamov
This paper proposes a non-pecuniary measure of career achievement, Seniority. Based on a database of over 5 million resumes, this metric exploits the variation in job titles and how long they take to attain. When non-monetary factors influence career choice, inference...
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Keywords:
Career Outcomes;
Founders;
Personal Development and Career;
Venture Capital;
Entrepreneurship
Amornsiripanitch, Natee, Paul Gompers, George Hu, Will Levinson, and Vladimir Mukharlyamov. "Failing Just Fine: Assessing Careers of Venture Capital-backed Entrepreneurs via a Non-wage Measure." NBER Working Paper Series, No. 30179, June 2022.
- June 2022
- Article
The Welfare Effects of Peer Entry in the Accommodation Market: The Case of Airbnb and the Accommodation Industry
By: Chiara Farronato and Andrey Fradkin
We study the effects of enabling peer supply through Airbnb in the accommodation industry. We present a model of competition between flexible and dedicated sellers—peer hosts and hotels—who provide differentiated products. We estimate this model using data from major...
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Keywords:
Peer To Peer;
Airbnb;
Digital Platforms;
Market Entry and Exit;
Competition;
Accommodations Industry
Farronato, Chiara, and Andrey Fradkin. "The Welfare Effects of Peer Entry in the Accommodation Market: The Case of Airbnb and the Accommodation Industry." American Economic Review 112, no. 6 (June 2022): 1782–1817.
- June 2022
- Case
Worten Portugal: Becoming a Digital Marketplace
By: Antonio Moreno, Pedro Amorim and Tonia Labruyere
With Amazon's entry into Portugal, Miguel Mota Freitas, CEO of Portuguese electronics chain Worten, is reflecting on their strategy of building a competitive marketplace.
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Keywords:
Digital Transformation;
Digital Strategy;
Digital Platforms;
Brands and Branding;
E-commerce;
Logistics;
Service Delivery;
Supply Chain;
Competitive Strategy;
Diversification;
Consumer Products Industry;
Electronics Industry;
Retail Industry;
Portugal;
Spain
Moreno, Antonio, Pedro Amorim, and Tonia Labruyere. "Worten Portugal: Becoming a Digital Marketplace." Harvard Business School Case 622-062, June 2022.
- May 2022
- Case
Byte
By: Boris Groysberg, Katherine Connolly Baden and Julia Kelley
In January 2021, Byte co-founders Scott Cohen and Blake Johnson reflected on how far their Los Angeles-based direct-to-consumer (DTC) orthodontics company had come since launching its clear aligners just a little over two years earlier. Cohen and Johnson were both...
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- May 2022
- Supplement
Maestro Pizza (B): The Competition Awakens
By: Ramon Casadesus-Masanell and Fares Khrais
Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of...
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Keywords:
Competitive Strategy;
Competitive Advantage;
Competition;
Market Entry and Exit;
Emerging Markets;
Business Startups;
Corporate Entrepreneurship;
Product Positioning;
Disruption;
Disruptive Innovation;
Advertising;
Advertising Campaigns;
Social Media;
Forecasting and Prediction;
Crisis Management;
Growth and Development Strategy;
Brands and Branding;
Product Development;
Production;
Service Delivery;
Business Growth and Maturation;
Financial Statements;
Cost Management;
Analysis;
Quality;
Performance Consistency;
Customer Satisfaction;
Profit;
Family Ownership;
Food and Beverage Industry;
Saudi Arabia;
Middle East
Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (B): The Competition Awakens." Harvard Business School Supplement 722-400, May 2022.
- May 2022
- Supplement
Maestro Pizza (C): Taking the Fight Outside
By: Ramon Casadesus-Masanell and Fares Khrais
Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of...
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Keywords:
Competitive Strategy;
Competitive Advantage;
Competition;
Market Entry and Exit;
Emerging Markets;
Business Startups;
Corporate Entrepreneurship;
Product Positioning;
Disruption;
Disruptive Innovation;
Advertising;
Advertising Campaigns;
Social Media;
Forecasting and Prediction;
Crisis Management;
Growth and Development Strategy;
Brands and Branding;
Product Development;
Production;
Service Delivery;
Business Growth and Maturation;
Financial Statements;
Cost Management;
Analysis;
Quality;
Performance Consistency;
Customer Satisfaction;
Profit;
Family Ownership;
Food and Beverage Industry;
Middle East;
Saudi Arabia
Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (C): Taking the Fight Outside." Harvard Business School Supplement 722-401, May 2022.
- May 2022
- Case
Maestro Pizza: Coming in Hot!
By: Ramon Casadesus-Masanell and Fares Khrais
Maestro Pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of...
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Keywords:
Competitive Strategy;
Competitive Advantage;
Competition;
Market Entry and Exit;
Emerging Markets;
Business Startups;
Corporate Entrepreneurship;
Product Positioning;
Disruption;
Disruptive Innovation;
Advertising;
Advertising Campaigns;
Social Media;
Forecasting and Prediction;
Crisis Management;
Growth and Development Strategy;
Brands and Branding;
Product Development;
Production;
Service Delivery;
Business Growth and Maturation;
Financial Statements;
Cost Management;
Analysis;
Quality;
Performance Consistency;
Customer Satisfaction;
Profit;
Family Ownership;
Food and Beverage Industry;
Middle East;
Saudi Arabia
Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza: Coming in Hot!" Harvard Business School Case 722-399, May 2022.
- April 2022
- Case
NIO: A Chinese EV Company's Global Strategy
By: William C. Kirby, Shu Lin and Noah B. Truwit
Founded in November 2014 and based in Shanghai, NIO designed, jointly manufactured, and sold premium “smart” EVs. Its mission was to “shape a joyful lifestyle by offering high-performance smart electric vehicles and being the best user enterprise. At NIO Day 2021,...
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Keywords:
Electric Vehicles;
Expansion;
Technological Innovation;
Market Entry and Exit;
Competitive Strategy;
Consumer Behavior;
Green Technology;
Auto Industry;
China;
Europe;
Norway
Kirby, William C., Shu Lin, and Noah B. Truwit. "NIO: A Chinese EV Company's Global Strategy." Harvard Business School Case 322-106, April 2022.
- April 2022
- Article
Demand Interactions in Sharing Economies: Evidence from a Natural Experiment Involving Airbnb and Uber/Lyft
By: Shunyuan Zhang, Dokyun Lee, Param Singh and Tridas Mukhopadhyay
We examine whether and how ride-sharing services influence the demand for home-sharing services. Our identification strategy hinges on a natural experiment in which Uber/Lyft exited Austin, Texas, in May 2016 due to local regulation. Using a 12-month longitudinal...
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Keywords:
Airbnb;
Uber;
Natural Experiment;
Geographic Demand Dispersion;
Sharing Economy;
Transportation;
Demand and Consumers;
Geographic Scope
Zhang, Shunyuan, Dokyun Lee, Param Singh, and Tridas Mukhopadhyay. "Demand Interactions in Sharing Economies: Evidence from a Natural Experiment Involving Airbnb and Uber/Lyft." Journal of Marketing Research (JMR) 59, no. 2 (April 2022): 374–391.
- March 2022 (Revised July 2022)
- Teaching Note
Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences
By: Jill Avery
Camera IQ, a camera marketing software company that empowered brands to create and launch augmented reality experiences (AREs) across social platforms, had just raised an additional $5 million to fund further product development and expand its marketing and sales...
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Keywords:
Brand Management;
Virtual Reality;
Augmented Reality;
B2B;
E-commerce;
Technology Platform;
Marketing;
Marketing Communications;
Marketing Strategy;
Brands and Branding;
Digital Marketing;
Internet and the Web;
Growth Management;
Customer Relationship Management;
Customer Value and Value Chain;
Social Media;
Applications and Software;
Digital Platforms;
Advertising Industry;
United States
- March 2022 (Revised August 2022)
- Case
LooksRare: The Decentralized, Tokenized, NFT Marketplace
By: Scott Duke Kominers, Shai Bernstein and George Gonzalez
LooksRare launched a decentralized and anonymous organization to compete against NFT marketplace leader OpenSea. By launching its own cryptocurrency, LooksRare attempted to lure users with a digital rewards program. The nature of the organization and its business...
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Keywords:
NFTs;
Alternative Assets;
Blockchain;
Cryptocurrency;
Customer Relationship Management;
Market Entry and Exit;
Business Model;
Marketing
Kominers, Scott Duke, Shai Bernstein, and George Gonzalez. "LooksRare: The Decentralized, Tokenized, NFT Marketplace." Harvard Business School Case 822-119, March 2022. (Revised August 2022.)
- March 2022
- Case
Talent@Tencent
By: Tarun Khanna, Shu Lin and Nancy Hua Dai
On November 11, 2016, Xi Dan, Senior Vice President of Tencent, and Ma Yongwu, Dean of Tencent Academy, were discussing how Tencent could develop new capabilities to sustain its growth miracle and entry into new technologies, expansion into B2B businesses, and...
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Keywords:
B2B;
Talent and Talent Management;
Training;
Emerging Markets;
Entrepreneurship;
Globalization;
Human Resources;
Innovation and Management;
Leadership Development;
Business Strategy;
Information Technology;
Internet and the Web;
China
Khanna, Tarun, Shu Lin, and Nancy Hua Dai. "Talent@Tencent." Harvard Business School Case 722-413, March 2022.
- March 2022
- Case
Abu Issa Holding: Navigating the Qatar Blockade
By: Mark Egan and Youssef Abdel Aal
The case follows Ashraf Abu Issa, CEO and chairman of Abu Issa Holding (AIH), as he contemplated the fate of his company’s regional expansion. AIH was a Qatari diversified holding company, whose primary business was luxury retailing and distribution. Abu Issa had set...
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Keywords:
Luxury Retail;
Expansion;
Equity;
Business Divisions;
Growth and Development;
Market Entry and Exit;
Cross-Cultural and Cross-Border Issues;
Consumer Products Industry;
Saudi Arabia;
United Arab Emirates
Egan, Mark, and Youssef Abdel Aal. "Abu Issa Holding: Navigating the Qatar Blockade." Harvard Business School Case 222-063, March 2022.
- February 2022 (Revised February 2023)
- Case
TikTok in 2020: Super App or Supernova? (Abridged)
By: Jeffrey F. Rayport, Dan Maher and Dan O'Brien
TikTok’s parent company, ByteDance, was launched in 2012 around a simple idea—helping users entertain themselves on their smartphones while on the Beijing Subway. In less than a decade, it had become one of the world’s most valuable private companies, with investors...
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Keywords:
Digital Platform;
Artificial Intelligence;
AI;
Mobile App;
Mobile App Industry;
Mobile and Wireless Technology;
Market Entry and Exit;
Brands and Branding;
Growth and Development Strategy;
China
Rayport, Jeffrey F., Dan Maher, and Dan O'Brien. "TikTok in 2020: Super App or Supernova? (Abridged)." Harvard Business School Case 822-112, February 2022. (Revised February 2023.)
- February 2022 (Revised April 2024)
- Case
Aleph Farms: A New Culture of Meat
By: Elie Ofek and Jeff Huizinga
Aleph Farms, an Israeli food-tech start-up, was hoping to play a major role in disrupting the conventional meat sector. Compared to intensive agricultural practices, Aleph’s cultured (or lab-grown) meat solution held the promise of considerably reducing greenhouse gas...
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Keywords:
Innovation;
Disruptive Innovation;
Adoption;
Go To Market Strategy;
Industry Evolution;
Food Industry;
Environmental And Social Sustainability;
Marketing Of Innovations;
Brand Building;
Capital Expenditures-equipment;
Disruption;
Green Technology;
Environmental Sustainability;
Food;
Market Entry and Exit;
Brands and Branding;
Consumer Behavior;
Competitive Strategy;
Growth and Development Strategy;
Food and Beverage Industry
Ofek, Elie, and Jeff Huizinga. "Aleph Farms: A New Culture of Meat." Harvard Business School Case 522-071, February 2022. (Revised April 2024.)
- February 2022 (Revised November 2022)
- Case
Nuritas
By: Mitchell Weiss, Satish Tadikonda, Vincent Dessain and Emer Moloney
Nora Khaldi had built a technology “to unlock the power of nature” in the service of extending human lifespan and improving health, and now in April 2020 was debating telling her Board of Directors she wanted to put on ice some of her discoveries. Nuritas, the company...
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Keywords:
Cash Burn;
Cash Flow Analysis;
Pharmaceutical Companies;
Founder;
Artificial Intelligence;
AI;
Entrepreneurship;
Health Testing and Trials;
Health Care and Treatment;
Decision Making;
Market Entry and Exit;
AI and Machine Learning;
Pharmaceutical Industry
Weiss, Mitchell, Satish Tadikonda, Vincent Dessain, and Emer Moloney. "Nuritas." Harvard Business School Case 822-080, February 2022. (Revised November 2022.)
- January 2022 (Revised December 2022)
- Case
TotalEnergies’ Investment in Hyzon Motors
By: Vikram S. Gandhi and David Lane
In November 2021, Girish Nadkarni, the head of TotalEnergies’ corporate venture capital arm (TEV) was considering whether, and on what terms, to exit an investment in Hyzon Motors, a start-up supplier of hydrogen-powered trucks. TEV had invested $4 million in Hyzon,...
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Keywords:
Business Units;
Communication Intention and Meaning;
Renewable Energy;
Venture Capital;
Growth and Development Strategy;
Market Design;
Standards;
Commercialization;
Investment Portfolio;
Market Transactions;
Energy Industry;
Financial Services Industry;
Transportation Industry;
Europe;
New York (city, NY)
Gandhi, Vikram S., and David Lane. "TotalEnergies’ Investment in Hyzon Motors." Harvard Business School Case 822-019, January 2022. (Revised December 2022.)
- January 2022
- Case
Walmart Goes Global (A)
By: Juan Alcácer
- December 2021
- Article
Auctioneers Sometimes Prefer Entry Fees to Extra Bidders
By: Jiafeng Chen and Scott Duke Kominers
We investigate a market thickness–market power tradeoff in an auction setting with endogenous entry. We find that charging admission fees can sometimes dominate the benefit of recruiting additional bidders, even though the fees themselves implicitly reduce competition...
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Chen, Jiafeng, and Scott Duke Kominers. "Auctioneers Sometimes Prefer Entry Fees to Extra Bidders." Art. 102737. International Journal of Industrial Organization 79 (December 2021).
- 2021
- Chapter
Business Continuity Insurance in the Next Disaster
By: Samuel Gregory Hanson, Adi Sunderam and Eric Zwick
This article draws lessons from the business support policies pursued in the COVID-19
pandemic to guide policy design for the next disaster. We contrast the performance
of the Paycheck Protection Program to the Main Street Lending Program to illustrate
how design...
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Keywords:
COVID-19 Pandemic;
Policy;
Economic Slowdown and Stagnation;
Financing and Loans;
United States
Hanson, Samuel Gregory, Adi Sunderam, and Eric Zwick. "Business Continuity Insurance in the Next Disaster." In Rebuilding the Post-Pandemic Economy, edited by Melissa S. Kearney and Amy Ganz, 52–77. Washington, DC: Aspen Institute, 2021.