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- September 1993 (Revised December 1993)
- Background Note
Business Transformation Self-Assessment: Summary of Findings--1992-93
Applegate, Lynda M. "Business Transformation Self-Assessment: Summary of Findings--1992-93." Harvard Business School Background Note 194-013, September 1993. (Revised December 1993.)
- August 1993
- Case
Ford: Petersen's Turnaround
By: Nitin Nohria and Sandy Green
Discusses the changes that Donald Petersen made to turnaround Ford during his tenure, first as president then as CEO. Describes his major initiatives, including the new emphasis on quality.
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Keywords:
Change Management;
Transformation;
Organizational Change and Adaptation;
Leadership Style;
Management Teams;
Auto Industry;
Manufacturing Industry
Nohria, Nitin, and Sandy Green. "Ford: Petersen's Turnaround." Harvard Business School Case 494-017, August 1993.
- February 1993
- Supplement
Otis South Africa (C)
By: Michael Beer
Relates Otis South Africa's management actions in their efforts to transform the company. Students will be asked to judge the effectiveness of the corporate change programs instituted by management.
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Keywords:
Transformation;
Judgments;
Business or Company Management;
Performance Effectiveness;
Industrial Products Industry;
South Africa
Beer, Michael. "Otis South Africa (C)." Harvard Business School Supplement 493-063, February 1993.
- December 1992 (Revised October 1993)
- Case
BMW: The Ultimate Driving Machine Seeks to De-Yuppify Itself
By: Stephen A. Greyser and Wendy Smith Schille
Tracks changes in the luxury auto market during the 1980s and early 1990s. Shifts in target consumer behavior--particularly the yuppie lifestyle--serve as the basis for manufacturer modifications of product line, positioning, and advertising. The climax of the case is...
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Keywords:
Advertising;
Change Management;
Transformation;
Brands and Branding;
Product Positioning;
Production;
Luxury;
Segmentation;
Auto Industry
Greyser, Stephen A., and Wendy Smith Schille. "BMW: The Ultimate Driving Machine Seeks to De-Yuppify Itself." Harvard Business School Case 593-046, December 1992. (Revised October 1993.)
- September 1992 (Revised January 1994)
- Case
Reshaping Apple Computer's Destiny 1992
By: David B. Yoffie and Johanna M. Hurstak
Examines John Sculley's approach toward transforming Apple Computer. Focuses on Sculley's management style, his creation of a new management team, and his efforts to create a professional management system inside Apple.
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Keywords:
Management Style;
Transformation;
Management Teams;
Management Systems;
Computer Industry;
California
Yoffie, David B., and Johanna M. Hurstak. "Reshaping Apple Computer's Destiny 1992." Harvard Business School Case 393-011, September 1992. (Revised January 1994.)
- May 1992
- Case
Sunday River Ski Resort
By: Leonard A. Schlesinger and Martha Epstein
Sunday River is a ski area in Bethel, ME which has been run by entrepreneur Les Otten since 1980. The year before Otten purchased the area, it posted a loss of $235,000 on revenues of $541,000. Under Otten's leadership, however, Sunday River posted year after year of...
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Keywords:
Service Delivery;
Competitive Advantage;
Entrepreneurship;
Success;
Transformation;
Tourism Industry;
Entertainment and Recreation Industry;
Maine
Schlesinger, Leonard A., and Martha Epstein. "Sunday River Ski Resort." Harvard Business School Case 692-025, May 1992.
- March 1992 (Revised June 1993)
- Case
Lada do Brasil
By: James E. Austin and Helen Shapiro
In an effort to capitalize on the entrepreneurial opportunity presented by the Brazilian government's trade liberalization, a Panamanian automobile trading company launched a business of importing the Russian made Lada cars into Brazil. The company confronts a complex...
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Keywords:
Business Startups;
Transformation;
Economics;
Corporate Entrepreneurship;
Capital;
Policy;
Competition;
Auto Industry;
Brazil
Austin, James E., and Helen Shapiro. "Lada do Brasil." Harvard Business School Case 392-122, March 1992. (Revised June 1993.)
- 1 Feb 1992
- Conference Presentation
Information Technology and Business Transformation
By: L. M. Applegate
- June 1991 (Revised April 1993)
- Case
General Electric: Jack Welch's Second Wave (A)
By the mid 1980's Jack Welch had completely transformed General Electric with more than 300 divestitures and acquisitions since the beginning of the decade. Welch insisted that his business units be number one or number two in their markets, and have the strength of...
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Keywords:
Business Conglomerates;
Transformation;
Employee Relationship Management;
Planning;
Corporate Strategy
Bartlett, Christopher A. "General Electric: Jack Welch's Second Wave (A)." Harvard Business School Case 391-248, June 1991. (Revised April 1993.)
- November 1990 (Revised September 1991)
- Case
The Transformation of IBM
By: Andrall E. Pearson and David B. Yoffie
John Akers, IBM's chairman, must confront how to transform a $60 billion, full line, global computer company that is the leader in every market it serves, yet losing share across the board. The case explores senior management's perspective on the process of...
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Keywords:
Organizational Change and Adaptation;
Transformation;
Corporate Strategy;
Adoption;
Management Teams;
Information Infrastructure;
Information Technology;
Multinational Firms and Management;
Computer Industry
Pearson, Andrall E., and David B. Yoffie. "The Transformation of IBM." Harvard Business School Case 391-073, November 1990. (Revised September 1991.)
- April 1990 (Revised March 1992)
- Case
Oakland A's: Baseball's Great Transformation
The Oakland A's baseball team underwent a major turnaround during the 1980s, both on the field and in the business office. One of the most significant improvements came in the area of customer service. The A's management believed that if they took care of their fans,...
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Schlesinger, Leonard A. "Oakland A's: Baseball's Great Transformation." Harvard Business School Case 690-088, April 1990. (Revised March 1992.)
- spring 1990
- Book Review
Review of Technology and Transformation in the American Electric Utility Industry, by Richard F. Hirsh
By: Willis Emmons
Emmons, Willis. "Review of Technology and Transformation in the American Electric Utility Industry, by Richard F. Hirsh." Business History Review 64, no. 1 (spring 1990): 184–186.
- 1990
- Article
Outsourcing: Harbinger of IS's Transformation
By: R. L. Nolan
Nolan, R. L. "Outsourcing: Harbinger of IS's Transformation." Stage by Stage (1990): 1–9.
- November 1989 (Revised November 1991)
- Case
Transformation at Ford
By: Leonard A. Schlesinger and Richard Pascale
In 1980 Ford was near disaster. The company lost billions of dollars between 1980 and 1982. By 1988 the company had been transformed into one of the most successful corporations in the United States. Describes what happened and then examines how it happened. The major...
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Keywords:
Organizational Change and Adaptation;
Change Management;
Success;
Transformation;
Manufacturing Industry;
Auto Industry;
United States
Schlesinger, Leonard A., and Richard Pascale. "Transformation at Ford." Harvard Business School Case 390-083, November 1989. (Revised November 1991.)
- August 1982 (Revised September 1991)
- Case
Rockwell International (A)
Describes the competitive situation facing Rockwell International, the market leader in the U.S. water meter industry. The industry is undergoing structural change, and competitor activity is intensifying. Rockwell must decide what, if any, actions are necessary to...
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Keywords:
Transformation;
Decisions;
Management Analysis, Tools, and Techniques;
Markets;
Industry Structures;
Business Strategy;
Competition;
Manufacturing Industry;
United States
Porter, Michael E. "Rockwell International (A)." Harvard Business School Case 383-019, August 1982. (Revised September 1991.)
- January 1980 (Revised August 1986)
- Case
General Electric vs. Westinghouse in Large Turbine Generators (A)
Describes the U.S. large turbine generator industry in early 1963, a period of severe price cutting and depressed industry conditions. Presents data to allow a structural analysis of the industry and an analysis of the strategies of the major players since 1946. The...
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Keywords:
Transformation;
Customer Focus and Relationships;
Machinery and Machining;
Cost Management;
Price;
Management Analysis, Tools, and Techniques;
Marketing Strategy;
Industry Structures;
Competition;
Manufacturing Industry;
United States
Porter, Michael E. "General Electric vs. Westinghouse in Large Turbine Generators (A)." Harvard Business School Case 380-128, January 1980. (Revised August 1986.)
- July 1976 (Revised April 1983)
- Case
Corning Glass Works: The Electronic Products Division (A)
By: Michael Beer
Describes a division of Corning Glass Works that finds itself with deep financial and organizational problems. Severe conflict and lack of coordination exist between functional groups. Employees do not have a sense of direction and morale is low. Provides sufficient...
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Keywords:
Business Divisions;
Change Management;
Transformation;
Employees;
Working Conditions;
Business or Company Management;
Organizational Change and Adaptation
Beer, Michael. "Corning Glass Works: The Electronic Products Division (A)." Harvard Business School Case 477-024, July 1976. (Revised April 1983.)
- Research Summary
Reinvention and "Technology Reemergence"
The prevailing view of industry and technology evolution has emphasized displacement, on the assumption that old technologies and organizational forms will disappear when newer ones arrive. Professor Raffaelli's research challenges this view by illuminating how and... View Details
- Teaching Interest
Turnarounds and Transformation (formerly Entrepreneurial Management in a Turnaround Environment)
By: Ranjay Gulati
The focus of this course is the leader as a strategist, architect, decision maker, and change agent in a turnaround or transformation environment. This course is intended for students pursuing a range of career options as business operators,...
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