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All HBS Web
(1,906)
- People (2)
- News (257)
- Research (1,128)
- Events (20)
- Multimedia (9)
- Faculty Publications (713)
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- January 2011
- Teaching Note
AIC Netbooks: Optimizing Product Assembly (Brief Case)
By: Steven C. Wheelwright and Sunru Yong
Teaching Note for 4245.
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- Article
Subjective Performance Measures in Optimal Incentive Contracts
By: George P. Baker, Robert Gibbons and Kevin J. Murphy
Baker, George P., Robert Gibbons, and Kevin J. Murphy. "Subjective Performance Measures in Optimal Incentive Contracts." Quarterly Journal of Economics 109, no. 4 (November 1994).
- September 2009
- Article
Deterring Online Advertising Fraud Through Optimal Payment in Arrears
By: Benjamin Edelman
Online advertisers face substantial difficulty in selecting and supervising small advertising partners. Fraud can be well hidden, and limited reputation systems reduce accountability. But partners are not paid until after their work is complete, and advertisers can...
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Keywords:
Cost Management;
Misleading and Fraudulent Advertising;
Profit;
Online Advertising;
Advertising Industry
Edelman, Benjamin. "Deterring Online Advertising Fraud Through Optimal Payment in Arrears." Financial Cryptography and Data Security: Proceedings of the International Conference (September 2009). (Springer-Verlag Lecture Notes in Computer Science.) (Featured in Working Knowledge: Reducing Risk with Online Advertising.)
- 14 Jan 2010
- Working Paper Summaries
Optimal Auction Design and Equilibrium Selection in Sponsored Search Auctions
Keywords:
by Benjamin G. Edelman & Michael Schwarz
- spring 1974
- Article
The Optimality of a Competitive Stock Market
By: Robert C. Merton and Marti G. Subrahmanyam
Merton, Robert C., and Marti G. Subrahmanyam. "The Optimality of a Competitive Stock Market." Bell Journal of Economics and Management Science 5, no. 1 (spring 1974): 145–170.
- November 1993
- Article
Stable Matchings, Optimal Assignments, and Linear Programming
By: A. E. Roth, U. G. Rothblum and J. H. Vande Vate
Keywords:
Mathematical Methods
Roth, A. E., U. G. Rothblum, and J. H. Vande Vate. "Stable Matchings, Optimal Assignments, and Linear Programming." Mathematics of Operations Research 18, no. 4 (November 1993): 803–828.
- April 2009
- Case
Supply Chain Optimization at Hugo Boss (A)
By: Ananth Raman, Nicole DeHoratius and Zahra Kanji
We evaluate the impact of a supply chain pilot implemented at Hugo Boss. This pilot entailed altering the way in which Hugo Boss orders from its suppliers. We explore the challenge of assessing the impact of supply chain change, the link between operational performance...
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Keywords:
Order Taking and Fulfillment;
Logistics;
Supply Chain Management;
Performance Evaluation;
Sales;
Apparel and Accessories Industry;
Retail Industry;
Europe
Raman, Ananth, Nicole DeHoratius, and Zahra Kanji. "Supply Chain Optimization at Hugo Boss (A)." Harvard Business School Case 609-029, April 2009.
- 1978
- Article
On Stochastic Games with Stationary Optimal Strategies
By: Truman F. Bewley and Elon Kohlberg
Bewley, Truman F., and Elon Kohlberg. "On Stochastic Games with Stationary Optimal Strategies." Mathematics of Operations Research, no. 3 (1978): 104–125.
- Article
Moment-to-moment Optimal Branding in TV Commercials: Preventing Avoidance by Pulsing
By: Thales S. Teixeira, Michel Wedel and Rik Pieters
We develop a conceptual framework for understanding the impact that branding activity (the audio-visual representation of brands) and consumers' dispersion of attention have on their moment-to-moment avoidance decisions during television advertising. It formalizes this...
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Keywords:
Advertising;
Decision Choices and Conditions;
Television Entertainment;
Brands and Branding;
Consumer Behavior;
Mathematical Methods
Teixeira, Thales S., Michel Wedel, and Rik Pieters. "Moment-to-moment Optimal Branding in TV Commercials: Preventing Avoidance by Pulsing." Marketing Science 29, no. 5 (September–October 2010): 783–804. (Lead Article.)
- 2008
- Working Paper
Deterring Online Advertising Fraud Through Optimal Payment in Arrears
By: Benjamin Edelman
Online advertisers face substantial difficulty in selecting and supervising small advertising partners. Fraud can be well-hidden, and limited reputation systems reduce accountability. But partners are not paid until after their work is complete, and advertisers can...
View Details
Keywords:
Misleading and Fraudulent Advertising;
Online Advertising;
Profit;
Corporate Accountability;
Partners and Partnerships;
Mathematical Methods
Edelman, Benjamin. "Deterring Online Advertising Fraud Through Optimal Payment in Arrears." Harvard Business School Working Paper, No. 08-072, February 2008. (Revised August 2008, October 2008, February 2009.)
- May 2000
- Article
Optimal Exercise Prices for Executive Stock Options
By: Brian Hall
Hall, Brian. "Optimal Exercise Prices for Executive Stock Options." American Economic Review 90, no. 2 (May 2000).
- spring 1995
- Article
Optimal Incentive Schemes in Bottleneck Constrained Production Environments
By: S. Datar and M. Rajan
Datar, S., and M. Rajan. "Optimal Incentive Schemes in Bottleneck Constrained Production Environments." Journal of Accounting Research 33, no. 1 (spring 1995).
- May 2009 (Revised December 2009)
- Teaching Note
Reliance Baking Soda: Optimizing Promotional Spending (Brief Case)
By: John A. Quelch and Heather Beckham
Teaching Note to Briefcase 4128
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- September 2022
- Background Note
On CUE: The Quest for Optimal Customer Unit Economics
By: Elie Ofek, Barak Libai and Eitan Muller
Startups are often evaluated by how well they perform on unit economics, defined as the ratio of a customer’s lifetime value (LTV) to acquisition costs (CAC). A common target for unit economics, advocated by many VCs and analysts, is 3:1 (i.e., LTV/CAC=3). While there...
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Keywords:
Unit Economics;
Business Startups;
Performance Evaluation;
Customer Value and Value Chain;
Customer Relationship Management;
Analysis
Ofek, Elie, Barak Libai, and Eitan Muller. "On CUE: The Quest for Optimal Customer Unit Economics." Harvard Business School Background Note 523-050, September 2022.
- Winter 2016
- Article
Analytics for an Online Retailer: Demand Forecasting and Price Optimization
By: Kris J. Ferreira, Bin Hong Alex Lee and David Simchi-Levi
We present our work with an online retailer, Rue La La, as an example of how a retailer can use its wealth of data to optimize pricing decisions on a daily basis. Rue La La is in the online fashion sample sales industry, where they offer extremely limited-time...
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Ferreira, Kris J., Bin Hong Alex Lee, and David Simchi-Levi. "Analytics for an Online Retailer: Demand Forecasting and Price Optimization." Manufacturing & Service Operations Management 18, no. 1 (Winter 2016): 69–88.
- 19 Aug 2009
- Working Paper Summaries
The Optimal Taxation of Height: A Case Study of Utilitarian Income Redistribution
Keywords:
by N. Gregory Mankiw & Matthew Weinzierl
- 2009
- Working Paper
Anticommons and Optimal Patent Policy in a Model of Sequential Innovation
By: Gaston Llanes and Stefano Trento
We present a model of sequential innovation in which an innovator uses several research inputs to invent a new good. These inputs, in turn, must be invented before they can be used by the final innovator. As a consequence, the degree of patent protection affects the...
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Keywords:
Cost;
Revenue;
Policy;
Innovation and Invention;
Patents;
Research;
Motivation and Incentives
Llanes, Gaston, and Stefano Trento. "Anticommons and Optimal Patent Policy in a Model of Sequential Innovation." Harvard Business School Working Paper, No. 09-148, June 2009.
- 2016
- Conference Paper
The Pressing Game: Optimal Defensive Disruption in Soccer
By: Iavor I. Bojinov and Luke Bornn
Soccer, the most watched sport in the world, is a dynamic game where a team’s success relies on
both team strategy and individual player contributions. Passing is a cardinal soccer skill and a
key factor in strategy development; it helps the team to keep the ball...
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Bojinov, Iavor I., and Luke Bornn. "The Pressing Game: Optimal Defensive Disruption in Soccer." Paper presented at the MIT Sloan School of Management, Cambridge, MA, March 2016.
- December 2011
- Case
Peace, Non-Aligned: The Pragmatic Optimism of Lakhdar Brahimi
By: James K. Sebenius and Laurence A. Green
Describes the background and career of Lakhdar Brahimi in numerous roles ranging from Algeria's ambassador to Indonesia and the Arab League, to serving as that country's foreign minister, and to his many years at the United Nations, with special emphasis on his actions...
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Keywords:
Leadership;
Conflict Management;
Personal Development and Career;
Government and Politics;
Algeria
Sebenius, James K., and Laurence A. Green. "Peace, Non-Aligned: The Pragmatic Optimism of Lakhdar Brahimi." Harvard Business School Case 912-028, December 2011.