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(1,607)
- News (201)
- Research (1,068)
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- Faculty Publications (613)
Show Results For
-
All HBS Web
(1,607)
- News (201)
- Research (1,068)
- Events (13)
- Multimedia (1)
- Faculty Publications (613)
- February 25, 2016
- Article
The Hodgepodge Principle in U.S. Privacy Policy
By: John A. Deighton
Data, says Professor Lawrence Summers, is the new oil, "a hugely valuable asset essential to economic life." Personal data, the kind of data that invites thoughts of privacy, is a big part of that. The European Union saw this economic fuel source coming long ago and...
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Keywords:
Data;
Privacy;
Technology;
Big Data;
Personal Data;
Marketing;
Information Technology;
Analytics and Data Science
Deighton, John A. "The Hodgepodge Principle in U.S. Privacy Policy." Harvard Law and Policy Review Blog (March 2, 2016). http://harvardlpr.com/2016/03/02/the-hodgepodge-principle-in-us-privacy-policy/.
- October 2018
- Case
Fundraising at St. Camillus Hospital
By: Srikant M. Datar and Caitlin N. Bowler
St. Camillus is a fictional non-profit hospital in rural Maine facing a serious budget deficit. As Director of Marketing, Victoria Stern is building a team to modernize the hospital fundraising efforts. An interview with a promising candidate, who is also a digital...
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Keywords:
Data Analysis;
Data Privacy;
Data Governance;
Non-profit;
Health Care;
Fundraising;
Data Security;
Analytics and Data Science;
Safety;
Governance;
Ethics;
Health Care and Treatment;
Cybersecurity
Datar, Srikant M., and Caitlin N. Bowler. "Fundraising at St. Camillus Hospital." Harvard Business School Case 119-027, October 2018.
How Google Sold Its Engineers on Management
High-performing knowledge workers often question whether managers actually contribute much, especially in a technical environment. Until recently, that was the case at Google, a company filled with self-starters who viewed management as more destructive than beneficial...
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- March 27, 2017
- Article
How the Water Industry Learned to Embrace Data
By: Frank V. Cespedes and Amir Peleg
Most current talk about “big data” seems to assume the disintermediation or replacement of physical assets by digital technologies. But a bigger and more impactful trend is the use of online tools to improve physical asset utilization in many traditional off-line...
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Keywords:
Information Technology;
Analytics and Data Science;
Organizational Change and Adaptation;
Utilities Industry
Cespedes, Frank V., and Amir Peleg. "How the Water Industry Learned to Embrace Data." Harvard Business Review (website) (March 27, 2017).
- 01 Mar 2004
- Lessons from the Classroom
Mission to Mars: It Really Is Rocket Science
FBC project should look like. Rather, NASA forced its managers and contractors to invent new processes and procedures by imposing a set of budget, time, View Details
Keywords:
by Sean Silverthorne
- October 2021 (Revised March 2022)
- Supplement
PittaRosso: Artificial Intelligence-Driven Pricing and Promotion
By: Ayelet Israeli and Fabrizio Fantini
PittaRosso, a traditional Italian shoe retailer, is implementing an AI system to provide pricing and promotion recommendations. The system allows them to implement changes that would affect both the top of funnel and bottom of funnel activities for the company: once...
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Keywords:
Artificial Intelligence;
Pricing;
Pricing Algorithm;
Pricing Decisions;
Pricing Strategy;
Pricing Structure;
Promotion;
Promotions;
Online Marketing;
Data-driven Decision-making;
Data-driven Management;
Retail;
Retail Analytics;
Price;
Advertising Campaigns;
Analytics and Data Science;
Analysis;
Digital Marketing;
Budgets and Budgeting;
Marketing Strategy;
Marketing;
Transformation;
Decision Making;
Retail Industry;
Italy
- Web
Investment Management and Capital Markets - Course Catalog
HBS Course Catalog Investment Management and Capital Markets Course Number 1446 Professor Luis Viceira Assistant Professor Emil Siriwardane Fall; Q1Q2; 3.0 credits28 sessionsExamQualifies for View Details
- Web
Real Capital Analytics (RCA) | Baker Library | Bloomberg Center | Harvard Business School
Research & Data Services Curriculum See all... Service Audience Faculty Doctoral Students MBA Students Alumni Executive Education Staff Visiting Researchers Ask Us Ask a Question Fast Answers Policies Staff Directory How Do I... Request...
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- May–June 2015
- Article
Big Data: Big Deal or Big Hype?
By: Sunil Gupta
Google Flu Trends article of November 2008 heralded a new age for big data where it is possible to leverage the vast amount of data to speak for itself, without theory or expert knowledge of the subject matter. However, in a short span the pendulum swung from big data...
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Gupta, Sunil. "Big Data: Big Deal or Big Hype?" European Business Review (May–June 2015).
- 2022
- Working Paper
Machine Learning Models for Prediction of Scope 3 Carbon Emissions
By: George Serafeim and Gladys Vélez Caicedo
For most organizations, the vast amount of carbon emissions occur in their supply chain and in the post-sale processing, usage, and end of life treatment of a product, collectively labelled scope 3 emissions. In this paper, we train machine learning algorithms on 15...
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Keywords:
Carbon Emissions;
Climate Change;
Environment;
Carbon Accounting;
Machine Learning;
Artificial Intelligence;
Digital;
Data Science;
Environmental Sustainability;
Environmental Management;
Environmental Accounting
Serafeim, George, and Gladys Vélez Caicedo. "Machine Learning Models for Prediction of Scope 3 Carbon Emissions." Harvard Business School Working Paper, No. 22-080, June 2022.
- June 2021
- Article
Developing a Value Framework: Utilizing Administrative Data to Assess an Enhanced Care Initiative
By: Casey J. Allen, Jarrod S. Eska, Nikhil G. Thaker, Thomas W. Feeley, Robert S. Kaplan, Ryan W. Huey, Ching-Wei D. Tzeng, Jeffrey E. Lee, Steven J. Frank, Thomas A. Aloia, Vijaya Gottumukkala and Matthew H.G. Katz
We used national administrative data to assess multiple domains of value associated with enhanced recovery pathways for patients undergoing pancreatic surgery. Value metrics included in-hospital mortality, complication rates, length of stay (LOS), 30-day readmission...
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Keywords:
Value-based Health Care;
Health Care and Treatment;
Analytics and Data Science;
Outcome or Result;
Measurement and Metrics;
Performance Improvement
Allen, Casey J., Jarrod S. Eska, Nikhil G. Thaker, Thomas W. Feeley, Robert S. Kaplan, Ryan W. Huey, Ching-Wei D. Tzeng, Jeffrey E. Lee, Steven J. Frank, Thomas A. Aloia, Vijaya Gottumukkala, and Matthew H.G. Katz. "Developing a Value Framework: Utilizing Administrative Data to Assess an Enhanced Care Initiative." Journal of Surgical Research 262 (June 2021): 115–120.
- 16 Jan 2019
- Research & Ideas
What Football Firings Teach Managers About Staying Relevant
to help them maintain success for years on end. The best managers and coaches also find innovative ways to get ahead. Belichick and the Patriots were the first NFL organization...
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- September 2016 (Revised March 2017)
- Module Note
Strategy Execution Module 3: Using Information for Performance Measurement and Control
By: Robert Simons
This module reading explains how managers use information to control critical business processes and outcomes. The analysis begins by illustrating how managers use information to communicate goals and track performance. Then the focus turns to the choices that managers...
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Keywords:
Management Control Systems;
Implementing Strategy;
Strategy Execution;
Organization Process;
Feedback Model;
Innovation;
Uses Of Information;
Big Data;
Benchmarking;
Decision Making;
Information;
Performance Evaluation;
Analytics and Data Science
Simons, Robert. "Strategy Execution Module 3: Using Information for Performance Measurement and Control." Harvard Business School Module Note 117-103, September 2016. (Revised March 2017.)
- 21 Feb 2005
- Op-Ed
Is Business Management a Profession?
understands to be its causes. Turning to the body of systematized knowledge underpinning the claim that business management too is a profession, we find important differences between management as a View Details
- 13 Jun 2017
- Blog Post
7 Reasons Why the New MS/MBA: Engineering Sciences Program at Harvard is Next Level
companies now. i.e. This is bigger than just you. Interested in learning more about the MS/MBA? Here are four things you need to know. -- Anita Mehrotra is a Class of 2018 HBS student (Section I!) and was previously a View Details
- January 2014 (Revised January 2017)
- Case
Nivea (A)
By: Karim R. Lakhani, Johann Fuller, Volker Bilgram and Greta Friar
The case describes the efforts of Beiersdorf, a worldwide leader in the cosmetics and skin care industries, to generate and commercialize new R&D through open innovation using external crowds and "netnographic" analysis. Beiersdorf, best known for its consumer brand...
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Keywords:
Innovation;
Innovation Management;
Crowdsourcing;
Big Data;
Innovation Strategy;
Innovation and Management;
Knowledge Management;
Knowledge Sharing;
Research and Development;
Social and Collaborative Networks;
Collaborative Innovation and Invention;
Analytics and Data Science;
Beauty and Cosmetics Industry;
Beauty and Cosmetics Industry
Lakhani, Karim R., Johann Fuller, Volker Bilgram, and Greta Friar. "Nivea (A)." Harvard Business School Case 614-042, January 2014. (Revised January 2017.)
- 16 Aug 2010
- Lessons from the Classroom
HBS Introduces Marketing Analysis Tools for Managers
marketing has undergone immense changes over the past decade, and those changes are driving an increasing need for data analysis. Marketing today combines both art and science:...
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by Sarah Jane Gilbert
- 2016
- Book
Managing in the Gray: Five Timeless Questions for Resolving Your Toughest Problems at Work
Part of a manager's job is making tough calls, and the hardest challenge can be resolving "gray area” problems—situations in which analysis of the numbers, facts, and data fails to provide a clear answer. Gray areas test not only managers’ skills but also their...
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Badaracco, Joseph L. Managing in the Gray: Five Timeless Questions for Resolving Your Toughest Problems at Work. Harvard Business Review Press, 2016.
- March 2021
- Supplement
Artea (A), (B), (C), and (D): Designing Targeting Strategies
By: Eva Ascarza and Ayelet Israeli
Power Point Supplement to Teaching Note for HBS No. 521-021,521-022,521-037,521-043. This collection of exercises aims to teach students about 1)Targeting Policies; and 2)Algorithmic bias in marketing—implications, causes, and possible solutions. Part (A) focuses on...
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Keywords:
Targeted Advertising;
Targeting;
Algorithmic Data;
Bias;
A/B Testing;
Experiment;
Advertising;
Gender;
Race;
Diversity;
Marketing;
Customer Relationship Management;
Prejudice and Bias;
Analytics and Data Science;
Apparel and Accessories Industry;
Apparel and Accessories Industry;
Apparel and Accessories Industry;
United States
- 07 Apr 2022
- Blog Post
Product Management at HBS: Roll Up Your Sleeves and Learn by Doing
a mobile base building game called Regent, and by taking a series of elective courses across multiple disciplines, from artificial intelligence to data science to business...
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